Selfish Giving

JANUARY 24, 2017

Today on CauseTalk Radio , Megan and I talk to Allison Weinhagen , Director of Community Engagement at City Market, a 16,000 sq. ft. community-owned food cooperative in downtown Burlington, Vermont. Anytime you check-out at City Market , you can choose to "round up" your total to the nearest dollar. Each month, the spare change collected during Rally for Change is split between three great non-profits that align with the co-op's mission.

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Nonprofit Tech for Good

JANUARY 24, 2017

Odds are your nonprofit has a LinkedIn Page. Most nonprofits have claimed their pages and set up the basics, but very few regularly post on their LinkedIn Pages. Snapchat and Instagram may be all the buzz, but ignoring LinkedIn Pages is a mistake. In addition the reasons listed below, the demographics of LinkedIn users bodes well for engaging donors and amazingly LinkedIn offers customer service.

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The Agitator

JANUARY 25, 2017

I love home remedies and old folk tales. They have their place in the Farmer’s Almanac and on embroidered wall hangings, but they’re grossly over-used and too often accepted as ‘truth’ or ‘best practices’ in fundraising. Perhaps no myth is potentially more dangerous for the long-term health of an organization than the clichéd dictum: “Mail more, raise more.

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Kivi's Nonprofit Communications Blog

JANUARY 23, 2017

Justyna Krygowska. Here’s the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. We need to hear from you! Don’t be shy – tell us what you do in a typical day as a nonprofit communications pro. . Justyna Krygowska is the Communications Director of The Andrew Goodman Foundation.

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Mission Minded

JANUARY 25, 2017

Mission Minded is excited to share our design work in support of San Francisco Opera’s 2017-18 season. As Matthew Shilvock takes the helm as General Director, San Francisco Opera’s season campaign communicates the strong connection between the vitality of the arts and the vitality of San Francisco. “The City is in a great period of […].

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Communication 63

NonProfit Hub

JANUARY 26, 2017

For nonprofits to be successful at generating money from both fundraising and earned income, they have to be able to communicate effectively. The best way to do it is to start with why you’re doing what you’re doing, not how or what you’re doing or selling. If you’ve ever read or heard the words of Simon Sinek, you know that he’s all about making life more impactful and people more successful in all facets.

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Advertising Nonprofits Collaborations Leadership 62

The Agitator

JANUARY 26, 2017

In one of his most clever and amusing posts ever, What my cat taught me about fundraising , fundraising creative Jeff Brooks gives us an important warning about relationships built upon delusions. He notes that the delusions he and his cat have about each other — the cat thinks Jeff’s a cat, and Jeff thinks the cat is human — basically work to produce a mutually satisfying relationship. “But”, he warns, “delusions like that don’t work in fundraising̶

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Kivi's Nonprofit Communications Blog

JANUARY 24, 2017

Will the way an arts organization approaches its communications work vary significantly from a social service agency? Over the seven years that we’ve done the Nonprofit Communications Trends Report , we’ve seen few significant differences between nonprofits with different missions. For example, in this year’s report across the 10 mission categories, there are no significant differences by mission on how they rated their own communications effectiveness, how they scored on our M

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Public and Social Policy Public Policy Food Philanthropy 54

Getting Attention

JANUARY 24, 2017

Flickr: Chip Griffin. The pressure is on to connect and mobilize your people as the world in which we work grows increasingly complex, crowded, and uncertain. Why not recruit folks already connected with your organization to help as marketing and fundraising ambassadors? Your colleagues, board members, volunteers, and loyal donors have tremendous potential to strengthen relationships, drive participation, and raise money IF you launch this six-step training program: 1) Share a clear call to act

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Participation and motivation Recruitment Foundations Marketing 41

The Agitator

JANUARY 22, 2017

In his post Friday — Presidential Inauguration Day in the U.S. — Roger admonished us … “My greatest concern today is for those who have become mired in fear, bogged down in some naïve cynicism, intent on tweeting and texting their shared disappointment and rage in a self-reinforcing loop of misery and despair. Snap out of it!

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NonProfit Hub

JANUARY 25, 2017

Earned income for nonprofits can be an ambiguous topic when it comes to most organizations, because if you dig in more, you’ll find a lot of merchandise and coffee. We’re not knocking coffee or a nice shirt, but it usually doesn’t go much deeper. Many organizations have something right at the tip of their mission, waiting to earn revenue – but they just don’t have the development available to make it happen.

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Kivi's Nonprofit Communications Blog

JANUARY 25, 2017

You have too much content to create, too many communications channels to manage and too little time for any of it, right? The urgent overtakes the important. Priorities get lost in the chaos. You can’t get everyone on the same page. You are not alone. In fact, this is very common in nonprofits. So what are you going to do about it? You have two choices: Keep muddling through.

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Ann Green

JANUARY 25, 2017

It’s annual report season, for better or for worse. Often it’s for worse since many of them are long, boring booklets that put your donors to sleep. You don’t have to do an annual report, but you do need to share accomplishments with your donors. You may opt to nix the annual report and send short progress reports a couple of times a year or monthly e-updates instead.

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Homelessness Activism Nonprofits Communication 71

The Agitator

JANUARY 24, 2017

I was fishing (not phishing) for some e-marketing tips and came across an article titled, Eight Myths E-Commerce Marketers Must Stop Believing In. Overall, the article is more pertinent to commercial marketers, but it did include a couple of points worth passing along. First, it was great to read about the acquisition myth: “Traditionally, most marketers were focused on top-of-the-funnel activities.

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NonProfit Hub

JANUARY 25, 2017

Sponsored by iContact. Regardless of whether you work in the nonprofit sector or run a small business, an email newsletter is one of the most important communication channels you have with your customers and supporters. A regularly scheduled email newsletter keeps your audience updated and helps you build a lasting connection with subscribers. How can you create a newsletter that keeps your audience engaged and delivers the maximum results?

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Production Communication Activism Marketing 42

Kivi's Nonprofit Communications Blog

JANUARY 27, 2017

Good day to you, fine madams and sirs! Let us partake of some Mixed Links… In time for Valentine’s Day (and Groundhog Day – just read the article), Brain Clark reminds us to view Content Marketing as Seduction. Chris Brogan answers Why Is It So Hard to Make Content? Are you making any of these 5 Biggest Nonprofit Storytelling Mistakes ?

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Communication Nonprofits Marketing Marketing 45

Care2

JANUARY 22, 2017

January 20 and January 21, 2017 will go down as one of the biggest moments in modern history where Americans and allies across the world (mostly) peacefully protested against Racism, Islamophobia, Transphobia, Sexism, and stood up to protect Prochoice, LGBT Rights, Healthcare Reform, and much more. It was inspiring to see millions of messages and art spread across signs and social media.

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Healthcare Law Energy Nonprofits 57

The Agitator

JANUARY 23, 2017

Ten years ago, in Danger Ahead , Tom and I warned of steady decline in the overall number of smaller gift donors. Although many heard the warning, few apparently did anything about it. Today, a decade later the downward spiral continues. The cumulative effects of this ten year 25% decline are real and frightening. Fundraisers and organizations who rely heavily on gifts under $250 via direct response channels should be especially alarmed.

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Kivi's Nonprofit Communications Blog

JANUARY 26, 2017

One of the byproducts of the nasty 2016 Election is the explosion of so-called ‘fake news’ — false information that is presented as fact by websites that appear to be authored by journalists but are instead authored by those looking to deceive (or in some cases create satire). Fake news isn’t actually new. Phony sites and shoddy reporters have been pumping out false information for a long time — so much so that fact checking sites like Snopes.com and FactCheck.org h

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