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How To Use Numbers To Inspire More Giving (and How You Should NOT Use Them)

iMarketSmart

It’s called behavioral finance. Waking up the math or finance side blocks the social emotion side. In experiments, reminding people about money or finances reduces: Charitable giving [10]. Numbers, math, and finance can be a problem. Organizational Behavior and Human Decision Processes, 97(2), 106-116.

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Why you must deliver value in fundraising, not just take the money and run

iMarketSmart

Generating generosity: Financing poor relief through charitable collections in Dutch towns, c. Behavioral and Brain Sciences, 12 , 683-739.; Organizational Behavior and Human Decision Processes, 66 , 192-202; Dawes, R. Journal of Economic Behavior & Organization, 77 (1), 40-52. [11] 8] Teeuwen, D. 11] Dana, J.,

Values 89
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Why you must deliver value in fundraising, not just take the money and run

iMarketSmart

Generating generosity: Financing poor relief through charitable collections in Dutch towns, c. Behavioral and Brain Sciences, 12 , 683-739.; Organizational Behavior and Human Decision Processes, 66 , 192-202; Dawes, R. Journal of Economic Behavior & Organization, 77 (1), 40-52. [11] 8] Teeuwen, D. 11] Dana, J.,

Values 52