NextAfter

MAY 31, 2022

We did that on our donation page, and our donors say they love it.” “We Those phrases, although common to hear from fundraisers and marketers – don’t put the donor’s behaviors first. If you ask your donors for their opinion , how do you know their words match their actions ? The Results. The Results.

Fundraising 52

Fundraising Fundraising Values Donor Motivation 52

Get Fully Funded

JUNE 23, 2022

This is where donor relationship building comes into play. By focusing your fundraising mindset on retaining supporters rather than just acquiring them, you’ll raise more money than ever before. This is because the lifetime value of a retained donor is generally higher than a one-time donor. First-time donors.

Nonprofit Administration and Development 52

Nonprofit Administration and Development Nonprofits Technology Activism 52

NextAfter

DECEMBER 14, 2022

For context, here are the two test versions: Megan Toscano, Director of Performance Marketing at charity: water, connected with me to provide more context to the test and further share her experience not only in testing & optimization for online fundraising, but her perspective having worked in the for-profit sector for much of her career prior.

Non-Profits 92

Non-Profits Advertising Education Education 92

Ann Green

JUNE 18, 2020

By Jay Love. Whatever you do, don’t stop fundraising during these difficult times. Whatever you do, don’t stop fundraising during these difficult times. While this fundraising may look different , it should never cease entirely. A higher donor retention rate translates directly to higher revenue for a few reasons.

Retention 80

Retention Nonprofit Administration and Development Activism Communication 80

iMarketSmart

MARCH 31, 2020

Some in your organization might be saying things like: “Our major donors’ investment portfolios have been decimated. Follow the steps for engaging supporters found later in this guide, and gauge their mindset while you are offering empathy and a listening ear. This is part 2 of 3 in a series. For the previous post, go he re.

Marketing 59

Marketing Marketing Healthcare Technology 59

Kivi's Nonprofit Communications Blog

NOVEMBER 20, 2018

Jay Love Collecting data is an important part of your job as a nonprofit communicator. Jay Love of Bloomerang joins us today to give you ideas on organizing all of your data. However, all of that depends on having organized, informative data to guide you. Maintain clean donor profiles. Keep an eye on your major goals.

Management 75

Management Universities Technology Communication 75

EveryAction

OCTOBER 24, 2018

This October 31 st , it’s not ghosts and ghouls that most nonprofit fundraisers are worried about. As the End-of-Year fundraising season approaches and strategic planning for 2019 looms, technological advances, donor demographic shifts and nonprofit workloads all pose challenges for nonprofit fundraising professionals.

Fundraising 58

Fundraising Fundraising Charitable Contribution Nonprofits 58

iMarketSmart

FEBRUARY 6, 2023

It puts the donor in control.[2] I’d love to get your thoughts on what we come up with. In the donor’s hero story, the proposal is the “call to adventure.” It can match the donor’s actual experience. It can match the donor’s story. Before the ask, one step remains. Asking for permission to ask.

Psychology 52

Psychology Altruism and Helping Organizational Behavior Values 52

Ann Green

JANUARY 21, 2016

A Guide to Donor Retention Poor retention rates are a chronic problem for nonprofit organizations, but it’s something you can fix. Reach out to your lapsed donors. Did you have a number of donors who gave in the past, but didn’t this year? Reach out to these lapsed donors by phone or letter.

Retention 53

Retention Communication Nonprofit Organizations Nonprofit Organizations 53

iMarketSmart

APRIL 10, 2023

Socratic fundraising asks questions. Or donors don’t want to meet. Or there are too many donors to meet. Socratic fundraising can still work. The universal steps for a compelling donor experience are: Socratic fundraising guides the donor through these steps.[1] Or they’re too far away.

Psychology 52

Psychology Public and Social Policy Environmental Participation and motivation 52

The Agitator

OCTOBER 23, 2012

No sooner had Tom reported the grim facts contained in the AFP’s 2012 Fundraising Effectiveness Report than we received news that should brighten many hearts. Before delivering the good news, here’s a nutshell summary of what the AFP found that, in Tom’s words, “drives home the futility of pouring newly acquired donors into leaky buckets.”.

Retention 102

Retention Management Activism Communication 102

Bloomerang

SEPTEMBER 4, 2018

Everyone wants new donors, right? In reality, paying to interrupt complete strangers with an uninvited ask and thinking they’ll go from stranger to a donor can amount to magical thinking. A wise friend in fundraising once told me, “Finding new donors is like going fishing. So where can you find donor prospects ?

Retention 52

Retention Values Education Education 52

EveryAction

OCTOBER 3, 2018

Using this process to identify different types of donors in your universe is extremely useful in guiding your efforts to segment your list and fine tune the messaging that you use for each group. If you're looking for a specific type of donor, click on their persona name to jump directly to that section. Oscar One-Off Donor 2.

Fundraising 59

Fundraising Fundraising Recruitment Nonprofits 59

Bloomerang

SEPTEMBER 12, 2022

As a nonprofit professional, you understand the importance of fundraising for your organization. Social distancing requirements during the COVID-19 pandemic increased the need for online fundraising and proved the success of online services. This is where fundraising software comes in. Fundraise Up. Online Giving.

Fundraising 80

Fundraising Fundraising Nonprofits Retention 80

Bloomerang

JANUARY 7, 2022

Giving Tuesday drives donations further and acts as the kickoff to your year-end fundraising strategies. . Here at Bloomerang , we help nonprofits make the most of their fundraising every day through the adoption of comprehensive and data-driven strategies. Focus on Increasing Donor Retention. Peer-to-Peer Fundraising.

Retention 97

Retention Participation and motivation Production Fundraising 97

Bloomerang

JULY 20, 2023

Online fundraising has been on an upward trajectory for years. But because of pandemic-related restrictions on in-person interactions, online fundraising increased by 32% in 2020. After a year of significant growth, online fundraising grew by a more modest 3% in 2021 , and the number of gifts increased by 5%.

Fundraising 79

Fundraising Fundraising Retention Participation and motivation 79

Bloomerang

AUGUST 28, 2021

If you are ready to ride an epic wave of generosity with an airtight end-of-year fundraising strategy join our special guest Rachel Muir. If you’re watching the recording, I hope you’re having a good day no matter when and where you are because we are here to talk about end-of-year fundraising. Rachel: Absolutely. .

Fundraising 78

Fundraising Fundraising Participation and motivation Nonprofit Administration and Development 78

Ann Green

FEBRUARY 25, 2020

Are you guilty of sending all your donors the same appeal and thank you letters? In these letters, you never thank a donor for their past support or acknowledge they’re a monthly donor. Generic communication isn’t going to help you keep your donors. Generic communication isn’t going to help you keep your donors.

Communication 61

Communication Medical Food Health 61

Fundraising Coach

JANUARY 20, 2017

Year-end fundraising is a bountiful time in the life of the nonprofit. With a little tweaking, you can adapt these practices to your year-round fundraising. With a little tweaking, you can adapt these practices to your year-round fundraising. Speak your donors’ language. Fundraise with products. Tell stories.

Fundraising 72

Fundraising Fundraising Production Communication 72