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Zero-Problem Philanthropy

Stanford Social Innovation Review

CNN recently reported that “California has spent billions to fight homelessness. The second example illustrates an important intermediary step towards eliminating homelessness from a Zero-Problem Philanthropy vision. Yet, replicating this transformation in many other hotels in New York did not lower the number of homeless people.

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How to help your donors score a victory and make an impact

iMarketSmart

These establish motivation from the main character’s original identity. If the goal isn’t easy to visualize, it won’t be motivating. So, it won’t motivate a gift. A gift must first be motivated by simple, social-emotional story. But the motivating story can’t be complex. One study examined a homelessness charity.

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6 Reasons Why People Won’t Give to Your Fundraising Appeal Letter (and what to do about it!)

Get Fully Funded

There’s a lot of strategy and psychology involved in motivating someone to give through the mail. When you combine a story with your Core Number, you pack a real punch, so let the donor know they can participate in the same kind of feel-good story for a specific amount of money. Where are you missing the mark?

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Understanding Why People Give (hint: it’s not what you think!)

Get Fully Funded

Understanding the psychology behind giving can help you understand the donor’s motivation, which will help you plan your next campaign, your next fundraising event, or your next face-to-face ask. Maybe your donors have walked a mile in the same shoes as your program participants. 8 Psychological Reasons Why People Give 1.