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How To Use Numbers To Inspire More Giving (and How You Should NOT Use Them)

iMarketSmart

For nonprofit managers, numbers are important. Organizational Behavior and Human Decision Processes, 97(2), 106-116. Organizational Behavior and Human Decision Processes, 102(2), 143-153. [6] Organizational Behavior and Human Decision Processes, 102(2), 143-153. [10] Numbers can show impact.

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How to Reduce the ‘Cost’ of Philanthropy So Major Donors Give More

iMarketSmart

You give and the government matches your gift with a tax benefit. Your dollars become more powerful because the government pays for part of the cost of the gift.”. Journal of Marketing, 80(4), 56-71. [6] Marketing Letters, 14(3), 173-183. [8] Management Science, 53, 1659-1674 ; Tversky, A., & Kahneman, D.

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3 Big Reasons Why An ‘Ask’ Is Mostly About Your Donor’s Hero Story (Not Your Organization’s)

iMarketSmart

For a human rights charity, it increased donations to mention that it “works in countries that have recently passed laws that harshly restrict nonprofit organizations.”[9]. For a cancer research charity, adding that government funding was cut did the same.[10] Nonprofit and Voluntary Sector Quarterly , 0899764020971045. [10]