NonProfit Leadership Alliance

SEPTEMBER 6, 2022

Generally, when your nonprofit designs your website, you need to start by establishing what you want your brand to look like. However, this brand needs to be applied across more than just your website. This creates visual recognition with your audience and helps your nonprofit become more recognizable.

Nonprofits 130

Nonprofits Energy Communication Marketing 130

NonProfit Leadership Alliance

FEBRUARY 21, 2024

Vital Strategies, the New York-based public health nonprofit I’ve led for the past two decades, employs nearly 400 people in 16 countries. Get nonprofit tips and tools delivered right to your inbox by joining The Nonprofit Leadership Alliance Newsletter. Did you enjoy this story?

Health 233

Health Public and Social Policy Public and Nonprofit Management Culture 233

Nonprofit Marketing Insights by GlobalOwls

JULY 3, 2023

Crowdfunding Videos: 7 Ways They Will Help Your Nonprofit Campaigns Incorporating crowdfunding videos into your nonprofit campaigns can provide a multitude of benefits. They can visualize missions enticingly, evoke emotions, and build trust more effectively than written content and still images. Keep reading!

Participation and motivation 98

Participation and motivation Nonprofits Nonprofit Organizations Nonprofit Organizations 98

Ann Green

DECEMBER 5, 2023

Keep your website content fresh Your website is a rich information hub that acts as the focal point of your digital presence, but are you harnessing its full potential? Similarly, nonprofits can feature testimonials from beneficiaries, explaining how your organization has made a difference in their lives.

Marketing 113

Marketing Marketing Entrepreneurship Participation and motivation 113

Nonprofit Marketing Insights by GlobalOwls

MAY 18, 2024

Enhanced Product Visualization With a well-made video, you can show your products from every angle, highlight key features, and demonstrate how they work in real-life situations. Image Source: CoSchedule This immersive experience allowed potential customers to visualize themselves using the product and fueled the brand’s growth.

Production 52

Production Marketing Marketing Advertising 52

NonProfit Leadership Alliance

MARCH 22, 2023

Written by: Doug Scott Reading Time: 5 minutes Nonprofit video stories have the power to evoke an emotional response in prospective donors and compel them to act on behalf of your cause. The most effective nonprofit videos tell stories in a way that photos and written words simply can’t mimic. Let’s get started!

Fundraising 261

Fundraising Fundraising Nonprofits Universities 261

Ann Green

JUNE 26, 2023

Because of this, storytelling is an essential skill for nonprofits to master. While you won’t be recording stories on cave walls as people did thousands of years ago, thanks to modern technology, you have many excellent tools at your disposal for sharing stories related to your cause, such as your nonprofit’s website.

Construction 98

Construction Homelessness Medical Associations 98

NonProfit Leadership Alliance

FEBRUARY 14, 2024

When it comes to nonprofit marketing , efficiency is key. Programmatic advertising introduces automation into the nonprofit marketing process, saving your team valuable time and resources it can reallocate elsewhere. Why Is Programmatic Advertising Useful for Nonprofits? Improved audience targeting. Expanded reach. Define goals.

Advertising 130

Advertising Leadership Nonprofit Leadership Recruitment 130

Nonprofit Tech for Good

JULY 4, 2023

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the website statistics listed below can guide your nonprofit in creating and maintaining a website that maximizes the user experience and fundraising success. 2023 Nonprofit Tech for Good Report 84% of nonprofits have an SSL.

Nonprofits 98

Nonprofits Marketing Marketing Management 98

NonProfit Leadership Alliance

AUGUST 22, 2023

In the world of nonprofits, first impressions matter. A well-designed, visually appealing approach can foster a positive emotional connection between your brand and potential stakeholders or donors. V isually appealing marketing mat erials can crea te a positive emotional connection between the nonprofit and its supporters.

Marketing 130

Marketing Marketing Nonprofits Nonprofit Leadership 130

Fundraising Coach

NOVEMBER 10, 2023

Your nonprofit’s website has the potential to help you get the word out about your mission, showcase the impact your organization is making, secure donations, encourage volunteering, promote events, and more. However, your nonprofit’s website will only be as effective as its reach.

Non-Profits 64

Non-Profits Non-Profit Management Public and Nonprofit Management Nonprofits 64

Nonprofit Tech for Good

OCTOBER 25, 2022

According to the 2022 M+R Benchmarks Report , nonprofits pay an average of $3.31 The red newsletter opt-in top bar on Nonprofit Tech for Good is the best-performing newsletter CTA on our website. a month, MailMunch is an exceptional value for adding top bars and other CTAs to your website. to secure a lead [i.e.,

Advertising 134

Advertising Values Marketing Marketing 134

Nonprofit Tech for Good

JUNE 24, 2023

It aims to remove barriers for people with visual, auditory, cognitive, mobility, and other permanent or temporary limitations so they can effectively receive, understand, and respond to email communications. Understanding WCAG Standards WCAG stands for Web Content Accessibility Guidelines.

Nonprofits 127

Nonprofits Marketing Marketing Production 127

Nonprofit Marketing Insights by GlobalOwls

MAY 2, 2023

Why Images and Videos are Crucial for Your Nonprofit’s Social Media Strategy Learn why incorporating images and videos into your nonprofit’s social media strategy is essential for maximizing engagement, conveying your message effectively, and building a strong brand presence online.

Non-Profits 98

Non-Profits Charitable Organizations Collaborations Health 98

The Fundraising Authority

NOVEMBER 1, 2022

Uncover the Benefits of Maps for Nonprofit Fundraising. Maps are one of the most powerful tools available to nonprofits when it comes to creating compelling visual stories. Maps can be used to illustrate the work of a nonprofit, the areas they serve, and the impact of their fundraising efforts.

Fundraising 93

Fundraising Fundraising Homelessness Education 93

Candid

DECEMBER 9, 2022

You may be curious about which nonprofits are working on what initiatives, like voting access or rights, and who the funders are that support this work, along with civic participation, media access, or other democracy-related activities in the U.S. Democracy website is a great resource to help you get started.

Collaborations 98

Collaborations Foundations Governance Health 98

Candid

FEBRUARY 23, 2023

Your nonprofit’s digital presence makes a huge difference in how well you’re able to engage supporters. This is where an effective nonprofit homepage becomes especially important; it’s not only the first landing page supporters see. Who does your nonprofit serve and how are you actively working to solve the challenges they face?

Nonprofits 119

Nonprofits Values Activism Communication 119

Candid

DECEMBER 12, 2022

Let’s say you’ve been tasked with researching potential nonprofits to partner with on an upcoming funding initiative by doing some online research, using Google, Candid’s nonprofit profiles , or the like. What are nonprofit explainer videos? Picture yourself in a donor’s shoes. Craft a compelling storyline.

Children 105

Children Production Nonprofits Construction 105

Nonprofit Tech for Good

JUNE 1, 2023

This is the tenth post in a blog and webinar series called 101 Digital Marketing & Fundraising Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts.

Marketing 83

Marketing Marketing Advertising Education 83

Nonprofit Marketing Insights by GlobalOwls

MARCH 27, 2022

5 Pinterest Features Nonprofits Should Know About. See how Nonprofits can get the most out of Pinterest Marketing. Nevertheless, it’s a promising platform for nonprofits to promote their ideas and projects to reach a new audience. . This option gives wider opportunities for nonprofits to gain their audience.

Nonprofits 98

Nonprofits Activism Advertising Marketing 98

NonProfit Leadership Alliance

APRIL 28, 2024

As a nonprofit professional, you understand that investing in your staff is the best way to develop your organization. While some skills are innate, many nonprofit management skills can be taught. Getting certified in the nonprofit sector makes nonprofit professionals seven times more likely to reach the director level or higher.

Nonprofit Management 232

Nonprofit Management Management Public and Nonprofit Management Public and Social Policy 232

Nonprofit Tech for Good

MARCH 31, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. That said, the data below highlights how nonprofits use websites and is based on the survey responses of nearly 500 nonprofit website managers worldwide.

Charitable Organizations 145

Charitable Organizations Technology Nonprofits Management 145

Marketing for the Modern Nonprofit

FEBRUARY 13, 2024

For example, a healthcare nonprofit might tell the story in their text-to-donate appeal of how 10-year-old Brianna received lifesaving surgery thanks to donors’ support. Show the before and after: Explain the situation your hero was in before your nonprofit helped and after.

Healthcare 67

Healthcare Recruitment Associations Fundraising 67

Nonprofit Tech for Good

DECEMBER 18, 2023

With a focus on LinkedIn, Facebook, Instagram, and Threads for nonprofits, attendees of this two-hour webinar will learn how to integrate content marketing into their social media strategy and current best practices to increase engagement on social media.

Marketing 64

Marketing Marketing Nonprofits Communication 64

Kivi's Nonprofit Communications Blog

AUGUST 15, 2023

SEO — Search engine optimization — is what you do with your website so that search engines like Google send more traffic your way. Here are a few SEO trends and corresponding advice for nonprofits to consider over the next year. Trend #1: Nonprofits Need to Carefully Vet and Edit Any AI-generated Content.

Nonprofits 68

Nonprofits Technology Communication Marketing 68

Top Nonprofits

MARCH 16, 2022

Your nonprofit’s website is the center of your communication and marketing strategy. When you use a multi-channel approach to marketing, you probably point your audience back to specific landing pages on your website. Your website doesn’t reflect your current brand. Your website isn’t mobile responsive.

Nonprofit governance and management 115

Nonprofit governance and management Nonprofits Associations Healthcare 115

MNA Association

MARCH 21, 2023

Your organization may already have a website set up, but is it accessible to people of all abilities? Nonprofit web accessibility is the practice of putting inclusivity at the forefront of your digital strategy. Ensuring website accessibility isn’t only advantageous for your supporters. Pre-built templates. Accessibility widget.

Nonprofits 52

Nonprofits Energy Culture Associations 52

Nonprofit Marketing Insights by GlobalOwls

JULY 7, 2023

Top 7 Free Websites Every Digital Marketer Must Use Early in Their Career Using the right tools boosts digital marketers’ efficiency and effectiveness. As a digital marketer starting your career, it’s essential to use free online tools and websites. In this blog post, we will explore seven top free websites.

Marketing 52

Marketing Marketing Foundations Nonprofits 52

Nonprofit Marketing Insights by GlobalOwls

FEBRUARY 9, 2023

Developing an Effective Magento E-Commerce Website: What You Need to Know Magento is a powerful and versatile platform. With the right design, content, and strategy, you can create an effective e-commerce website that is visually appealing and efficient. It uses the Apache web server, PHP, and MySQL technology stack.

Production 52

Production Technology Marketing Marketing 52

Nonprofit Marketing Insights by GlobalOwls

JUNE 4, 2023

Create Engaging Videos and Visuals Research and Use the Right Hashtags Host an “Ask Me Anything” Meeting Feature User-generated Content on Your Social Media Accounts In today’s digital age, branding is not confined to just a logo or website. And what better way to do that than through visual storytelling?

Marketing 98

Marketing Marketing Values Production 98

NonProfit Leadership Alliance

OCTOBER 31, 2023

We’ll not only define the essence of Giving Tuesday but also shed light on its profound significance for nonprofits. However, it’s not just about good intentions; effective strategies are crucial for nonprofits to maximize their impact. It’s a day when the spotlight shines brightly on their missions and initiatives.

Altruism and Helping 185

Altruism and Helping Philanthropy Nonprofit Leadership Collaborations 185

Nonprofit Marketing Insights by GlobalOwls

FEBRUARY 19, 2023

What Factors To Consider When Hiring A Webflow Website Development Agency? Hiring a web flow website development agency is essential for businesses looking to enhance their online presence. Webflow is a powerful platform for designing, building, and launching dynamic websites.

Collaborations 52

Collaborations Communication Production Management 52

Nonprofit Marketing Insights by GlobalOwls

FEBRUARY 7, 2023

It should come as no surprise that mobile optimization is something every website needs to undertake to increase mobile traffic, given the growing number of mobile consumers visiting websites through their browsers. SEO tools enable us to carry out tasks like keyword research, competitor analysis, and even website administration.

Retail 138

Retail Production Foundations Marketing 138

Nonprofit Marketing Insights by GlobalOwls

APRIL 23, 2024

While some utilize it to build aesthetically pleasing and functional websites , others can use it to showcase specific parts of their business and treat it as an extension of their main website. Yoast SEO and AIOSEO are some of the popular WordPress SEO plugins that you should consider leveraging for your website.

Production 52

Production Marketing Marketing Activism 52

Nonprofit Marketing Insights by GlobalOwls

FEBRUARY 24, 2023

Inclusive Design: Bring Web Accessibility to Your Nonprofit Web accessibility is a win-win for everyone involved. Web accessibility matters, and for non-profit websites it may matter even more. What is Website Accessibility? Nearly 645,230 unique users used assistive toolbars when visiting charity websites while over 2.26

Non-Profits 52

Non-Profits Nonprofits Values Communication 52

Nonprofit Marketing Insights by GlobalOwls

APRIL 15, 2023

The Importance of Social Media for Nonprofits: Leveraging the Power of Online Communities Do you run a nonprofit and are struggling to recruit volunteers and raise funds in the post-Covid-19 era? Finding donors and sponsors consistently has always been a challenge faced by most nonprofit organizations.

Recruitment 98

Recruitment Nonprofits Advertising Children 98

Marketing for the Modern Nonprofit

APRIL 3, 2023

Guest Blog Post If your organization is new to website design or simply wants to revamp its website without having to expend too many resources or too much time, you’ll need a user-friendly nonprofit CMS. Your nonprofit likely has a standard header and body font that it uses across its marketing materials. Typography.

Nonprofits 52

Nonprofits Activism Retention Technology 52