Giving vs. Sharing: The Power of Community in Major Gifts Fundraising
iMarketSmart
JULY 10, 2023
The letters referenced family upbringing as the source motivating generosity. American Political Science Review, 75 (2), 306-318. [6] This worked even when participants were randomly assigned and anonymous. How billionaires explain their philanthropy: A mixed-method analysis of the giving pledge letters.
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