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Newsletter: How One Retailer 2X Customer Donations; 144 Brands That Are Leading on Social Action ; What’s the Most Effective B2B Content by Funnel Stage?

Selfish Giving

To mark its 40th anniversary and increase awareness among younger consumers, Newman’s Own is offering any brand free use of founder Paul Newman’s name, image and likeness on one product. There's one requirement: 100% of profits from the product sold during the limited-time offer must be donated to child-related causes.

Retail 130
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Digg is Dying. Who are the Players Now?

Care2

Between Digg’s redesign, Founder Kevin Rose leaving the company, and other dud product launches like Newswire , Digg just can’t compete with other social networks where people go to share news these days – Facebook, Twitter, Reddit, Google+, Care2, etc. use the Care2 News Network. guest blog on the Cause channels.

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First-Ever Video Benchmarks Survey for Nonprofits

Care2

But what kind of a direct impact do these “social actions” really have especially for nonprofits? Are people who like or comment on these videos signing up for organization’s enewsletters, are they donating money, volunteering, taking an advocacy action?

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Webinar: Using Email to Engage Activists, Cultivate Donors - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Shes been running Oceanas WaveMaker since 2006.

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What a Week: Making Women’s History and Future Every Day

Fundraising Leadership

It found me at sparks & honey, a terrific event production venue, to hear from a both virtual and in-person panel. It featured the heroine of the Lilly Ledbetter Fair Pay Act along with Gender Fair’s Amy Willard Cross ; I llana Raia founder of Être; Dr. C.

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Leadership Development Beyond Projects

Stanford Social Innovation Review

In its new form, the program pairs participants with local community members and asks them to focus on learning and building relationships, rather than on identifying and solving a problem as a summative work product.

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How Enhancing a Donor’s Moral Identity Can Advance their Donor Hero Story

iMarketSmart

More precisely, it’s a pro-social code.[3] 3] Pro-social actions benefit the group. It can support a shared pro-social code.[4] Thus, costly punishment can be a form of pro-social action.[5] In another example, combining a charitable gift with a product can sometimes increases sales. But not always.