Fundraising Coach

SEPTEMBER 11, 2022

Your major or mid-level donors. You’ll also need to make sure your recurring gifts are easily accessible for your supporters and that you’re stewarding supporters to drive retention. . According to Double the Donation’s guide to donor retention , it’s much less costly to retain donors than to acquire new ones.

Public and Nonprofit Management 52

Public and Nonprofit Management Non-Profits Retention Recruitment 52

Bloomerang

AUGUST 22, 2023

More than 75 percent of Gen Z and Millennial donors reported preferring giving online, meaning it’s essential to use fundraising solutions that help you better understand and connect with this audience. Fundraisers can view insights like donor engagement levels and giving capacity to prioritize top prospects. Mobile app.

Fundraising 76

Fundraising Fundraising Nonprofits Management 76

The Agitator

AUGUST 27, 2013

Believe me, you want to be tagged! communications creativity donor retention fundraising Hot Research loyalty premium' And I don’t mean in the ‘finding your web content’ sense. I mean in the sense of first impressions. Fundraisers need to understand better how.

Retention 85

Retention Communication Fundraising Fundraising 85

The Agitator

OCTOBER 23, 2012

Before delivering the good news, here’s a nutshell summary of what the AFP found that, in Tom’s words, “drives home the futility of pouring newly acquired donors into leaky buckets.”. Every 100 donors gained in 2011 was offset by 107 in lost donors through attrition — a net gain of -7. Last year new donor retention was only 27%!

Retention 102

Retention Management Activism Communication 102

Get Fully Funded

FEBRUARY 2, 2022

Impacted by your organization — The main resolution for this story should be impacted by your nonprofit and the help it’s gotten from donors and supporters. Similarly, you should avoid wasting your donors’ time with unnecessarily long communications. With robust donor software you’ll be able to: . Store donor data.

Communication 52

Communication Retention Universities Education 52

Get Fully Funded

JANUARY 30, 2022

Impacted by your organization — The main resolution for this story should be impacted by your nonprofit and the help it’s gotten from donors and supporters. Similarly, you should avoid wasting your donors’ time with unnecessarily long communications. With robust donor software you’ll be able to: . Store donor data.

Communication 52

Communication Retention Universities Education 52

The Agitator

SEPTEMBER 28, 2010

With essentially flat revenue and donor growth from the first half of 2009 through the first half of 2010, there are still some rays of sunshine in an otherwise pretty dreary fundraising sky. Six of the eight sectors in the Index had new donor increases. decline in retention rates) and the health sector with a 7.2%

Fundraising 89

Fundraising Fundraising Retention Healthcare 89

Bloomerang

FEBRUARY 1, 2023

Know What You’re Looking For: 2 Types of Fundraising Apps There are two types of fundraising apps you should be aware of: nonprofit-facing, and donor-facing. Donor-facing fundraising apps are those downloaded and used by the donor themselves in order to make giving to your nonprofit easier. Let’s dive right in!

Nonprofit governance and management 80

Nonprofit governance and management Fundraising Fundraising Public and Nonprofit Management 80

The Agitator

MAY 3, 2010

Here it is in its entirety … What if a rift in the time-space continuum changed the universe and it was suddenly impossible to get new customers, new readers, new donors or new viewers? In his challenge, Godin postulated a scenario where it was "impossible" to get new customers or donors. Put them in context (e.g.,

Retention 94

Retention Production Universities Nonprofit Management 94

NonProfit Hub

JANUARY 7, 2015

His experiences range from fundraising and marketing to PR and grant writing (to name a few), so we thought he’d make an excellent interviewee for a follow-up story for our latest Nonprofit Hub Magazine issue focusing on donor retention. The end of December brings an apparent break in your fundraising and donor retention efforts.

Retention 51

Retention Fundraising Fundraising Marketing 51

The Agitator

MAY 25, 2010

He noted what he thinks are the two most important questions donors ask of a nonprofit: 1. With respect to #1, what result(s) are you promising your donor or donor prospect? With respect to #2, how systematically and specifically are you reporting the results your donors’ contributions have made possible?

Retention 78

Retention Nonprofit Management Management Communication 78

The Agitator

AUGUST 31, 2010

Fundraiser Ken Burnett says that any fundraiser who doesn’t say “Thank you&# to donors is — he doesn’t mince words — a fool. In a recent blog post, Ken is responding to a donor who suggests otherwise. There’s little enough pleasure in being a donor. Perhaps we get the loyal donors we deserve.&#.

Retention 72

Retention Nonprofit Management Management Communication 72

The Agitator

SEPTEMBER 9, 2010

Fundraising giant Russ Reid has released an impressive bit of survey research on donor behavior and attitudes. For higher income donors. Tags: Don't Miss these Posts DonorTrends Hot Research You Deserve a Raise charities donor retention fundraising loyalty nonprofit management nonprofits online fundraising.

Retention 83

Retention Nonprofit Management Education Education 83

The Agitator

MARCH 24, 2010

Jo grew ASPCA’s monthly giving program from 9,000 donors to 140,000 in the span of ten years. Jo talks about cultivation of monthy donors, who and when to invite, whether to make additional appeals … all the questions I’ll bet you have. That qualifies as success in my book! Thanks for passing this along, Lisa.

Retention 65

Retention Marketing Marketing Fundraising 65

The Agitator

AUGUST 11, 2010

Here are some compelling comparisons of multichannel donors compared to online or offline donors: “First year retention for multichannel donors was 51% compared to 30% for offline donors and 22% for online donors. As Steve says, the proof is in the numbers!

Retention 70

Retention Nonprofit Management Management Marketing 70

The Agitator

JULY 26, 2010

Want to know how CARE International cut in half the attrition rate of its face-to-face acquired donors? They’ve created an online reporting approach that speaks in a personalized way to individual donors, telling them in specific terms what their (i.e., “ Your “) contributions are accomplishing. Read it with envy.

Retention 63

Retention Marketing Marketing Fundraising 63

Kivi's Nonprofit Communications Blog

APRIL 12, 2023

Finally, Audience retention: This metric can be very telling. Finally, Audience retention: This metric can be very telling. By analyzing audience retention, you can identify which parts of your videos are most engaging and which parts are causing viewers to lose interest. it generated. Or if you need to adjust your length.

Marketing 91

Marketing Marketing Collaborations Values 91

The Agitator

JUNE 30, 2010

The recent e-letter of donor loyalty specialist Lisa Sargent describes how the Atlanta Union Mission builds relationships with its donors. I can think of many reasons why a dedicated site for donors only would be a smart component of a donor retention and cultivation strategy. Can anyone help me out?

Public and Nonprofit Management 58

Public and Nonprofit Management Retention Children Food 58

The Agitator

JULY 19, 2010

A “donor&# is anyone who has: 1) given twice; and 2) given at least once in response to an appeal directly from your organization. Givers are nice to have … but only if they become donors. Most likely, every giver who does not become a donor is a drag on your organization … in revenue terms, they represent net losses.

Retention 65

Retention Nonprofit Management Management Marketing 65

The Agitator

APRIL 25, 2010

This article — 5 Top Fundraising Mistakes Made By Small Nonprofits — stresses five points … all essentially about donor communications: Not thanking donors. That advantage is their potential for greater intimacy and immediacy with their donors. And not just with major donors. Communicating poorly.

Retention 77

Retention Nonprofit Management Communication Management 77

The Agitator

AUGUST 4, 2010

She publishes her observations in this report, What’s Working in Donor Fundraising and Development Today ? Tags: Don't Miss these Posts charities communications direct mail direct marketing donor retention fundraising loyalty nonprofit management nonprofits online fundraising social networking.

Fundraising 69

Fundraising Fundraising Retention Nonprofit Management 69

The Agitator

APRIL 27, 2010

Maybe your nonprofit could use a Passion Panel of your own best donors. Sit down now and write up 10 questions you’d like to ask your best donors. Tags: Don't Miss these Posts direct marketing donor retention fundraising loyalty nonprofit management nonprofits.

Retention 60

Retention Nonprofit Management Production Management 60

The Agitator

JUNE 7, 2010

So I was particularly pleased to see Nicole Wallace over at the Chronicle of Philanthropy recently tackle the subject of middle donor or mid-level donor programs. This under-worked space is so painfully obvious that you have to wonder why Mid-Level Donor programs are the exception rather than the rule.

Non-Profits 69

Non-Profits Retention Philanthropy Marketing 69

The Agitator

SEPTEMBER 9, 2010

Do you have ten stories from loyal donors in your files? Tags: Don't Miss these Posts Seth Godin communications donor retention loyalty. Treat different customers differently, and reserve your highest level of respect for those that stand by you.&#. But read the whole piece. How are you using them?

Retention 53

Retention Communication Marketing Marketing 53

The Agitator

OCTOBER 7, 2010

What news, information, “customer service&# features, reminders can you share in the interest of strengthening relationships with your donors? Think about grabbing some of these items for email delivery … especially if they can be targeted with special relevance to specific members or donors (or categories thereof).

Retention 66

Retention Marketing Marketing Communication 66

The Agitator

JUNE 3, 2009

Donor retention rates are falling, just like donor acquisition rates. Tags: Don't Miss these Posts charities communications donor retention fundraising loyalty. But it makes you wonder … how good are nonprofits, really, at inspiring their supporters? Have we lost the touch?

Retention 61

Retention Communication Fundraising Fundraising 61

The Agitator

APRIL 13, 2010

Last week we talked about going the extra mile to recognize donor loyalty. For one organization’s first renewal, we personalized the letter to the year the donor first joined and what was happening then (e.g., This is an example of really making your donor acknowledgment personal and relevant. Jessica, you deserve a raise!

Retention 60

Retention Recruitment Marketing Marketing 60

The Agitator

NOVEMBER 4, 2009

A couple of days ago Tom relayed Ken Burnett’s view of what donors and fundraising will be like ten years from now. For my part, I wish every direct response fundraiser would declare an end to “The Age of Donor Acquisition&# and get onboard “The Age of Conservation.&# Enter “The Age of Donor Conservation&#.

Retention 79

Retention Technology Nonprofit Management Values 79

The Agitator

MAY 11, 2010

David argues that few donors these days give out of a sense of duty or obligation or blind trust, as older generations did. Today’s donors want to see results. When you solicit a gift, promise a specific return on the donor’s investment. When you thank the donor for the gift, re-commit to delivering on the promise.

Retention 66

Retention Nonprofit Management Management Fundraising 66

The Agitator

JULY 15, 2010

Tags: Don't Miss these Posts direct marketing donor retention fundraising legacy marketing loyalty nonprofit management nonprofits telemarketing. Writing in Canadian Fundraising & Philanthropy e-News , Jose offers some good advice on fundraising telemarketing.

Retention 49

Retention Philanthropy Nonprofit Management Management 49

The Agitator

SEPTEMBER 7, 2010

Tags: branding communications donor retention loyalty nonprofit management nonprofits research. Sounds simple enough … your nonprofit can deliver on “warm&# , right?

Retention 69

Retention Universities Food Nonprofit Management 69

The Agitator

DECEMBER 29, 2009

Back at the beginning of November, Roger published a post urging fundraisers to progress to The Age of Donor Conservation. Is your "donor development" fundraising program for 2010 simply a "contact schedule" … or does it really seek to identify, cultivate and optimize giving from your best prospects?

Retention 56

Retention Nonprofit Management Technology Values 56

The Agitator

APRIL 8, 2010

Recognizing individual donors when they reach certain tenure thresholds, as in … "Tom, we see that you’ve now been a member for two (three, five, whatever) years and we want to remind you of some of the accomplishments your contributions have made possible over that period."

Retention 80

Retention Marketing Marketing Fundraising 80

The Agitator

JANUARY 11, 2010

What strikes me as most worrisome is that now both donor acquisition and donor development (house file activity) are in trouble. For nearly five years we’ve watched the numbers of new donors decline, but whistled past the graveyard as those losses were made up by rising per donor net income from house files.

Retention 58

Retention Nonprofit Management Activism Management 58

Get Fully Funded

MAY 4, 2021

If a photographer or videographer will be onsite give the volunteer a name tag in a different color, and let the photographer or videographer know to avoid those people. If the volunteer is working with donors or the public, let them know your organization’s protocol for providing positive interactions.

Law 119

Law Public and Nonprofit Management Recruitment Children 119

The Agitator

JULY 15, 2010

He noted that nonprofits’ online programs acquire higher value donors, attract younger donors, and bring in acquisition gifts that are typically twice as high or more than mail gifts, resulting in a higher lifetime value. Good news indeed. Just click here.

Fundraising 84

Fundraising Fundraising Retention Nonprofit Management 84

The Agitator

SEPTEMBER 26, 2010

The Nature Conservancy has bravely stepped forward to submit two online appeals they have made attempting to recruit current donors into their monthly giving program. Tags: Don't Miss these Posts copywriting direct marketing donor retention email marketing fundraising loyalty nonprofits online fundraising.

Recruitment 60

Recruitment Retention Marketing Marketing 60