Fundraising Coach

JANUARY 8, 2024

It’s well-known in the nonprofit world that the second gift, sometimes even referred to as “the golden gift,” is when donor retention rates start to rise. So why do donors continue to give to your nonprofit after their first gift? Or conversely, why do so many first-time donors not give again? Let’s find out.

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Nonprofit Marketing Insights by GlobalOwls

FEBRUARY 26, 2024

Old ways of doing things are out. It enables you to find new donors and maximize your influence. Virtual events and challenges Things are changing for events! This guide highlights how to host successful virtual events that sell tickets or raise money, creating an effect through engagement. Shall we begin?

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Nonprofit Tech for Good

APRIL 10, 2021

So whether you postponed your spring tournament, are kicking off a brand new golf event, are considering adding a fall golf tournament to your fundraising portfolio, or are looking for ways to improve a long-standing tradition, here are eight best practices to consider for your fall golf fundraiser. 5) Add a virtual round.

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Fundraising Fundraising Technology Management 122

Ann Green

AUGUST 4, 2021

Thanking your donors is just as important, if not more important than fundraising. Yet many organizations spend a lot of time putting together a fundraising campaign and treat thanking their donors as an afterthought. Prioritizing gratitude and donor relations will help. Your donors deserve better than that.

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NonProfit Leadership Alliance

APRIL 28, 2024

Employees who continuously learn are more adaptable and can better respond to new challenges, regulatory changes, or shifts in donor expectations. Whenever you reach out to external audiences, tell your organization’s story and its role in the community. Luckily, there’s no shortage of nonprofit marketing resources out there.

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Ann Green

SEPTEMBER 29, 2021

My last post, Don’t Treat Thanking Your Donors as an Afterthought , covered thanking donors by mail or phone. This post from Salsa Labs covers a few virtual ways to say thank you, including one of my favorites – a personalized thank you video. Try these virtual strategies! No problem.

Public and Nonprofit Management 67

Public and Nonprofit Management Participation and motivation Values Communication 67

Ann Green

AUGUST 29, 2022

Thanking your donors is just as important, if not more important than fundraising. Yet many organizations spend a lot of time putting together a fundraising campaign and treat thanking their donors as an afterthought. Prioritizing gratitude and donor relations will help. Your donors deserve better than that.

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The Kindful Blog

NOVEMBER 19, 2021

There are “boots-on-the-ground” volunteers who show up in person to help out, vendors who donate supplies or make in-kind donations, those who help you fundraise, and more. Thanking donors is a common best practice , but thanking volunteers is just as important for retention, appreciation, and morale. .

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EveryAction

OCTOBER 26, 2022

Something that makes you stand out and lets your donors feel like the heroes that they are? Warm your donors up with some thoughtful stewardship through a channel that will help you get through: mobile. Why text donors? What should you text your donors? More tips for texting your donors.

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NonProfit Leadership Alliance

SEPTEMBER 22, 2022

Following the retirement of a long-standing CEO, I assumed the top job for a sprawling organization with a rich history, commitment to enabling social change agents, and an opportunity to leave a mark on our work and city. Strong City’s board and individual donors stepped up, providing unrestricted support when we needed it the most.

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Public and Social Policy Public and Nonprofit Management Leadership Energy 130

Marketing for the Modern Nonprofit

JULY 19, 2022

Don’t miss out or lose your spot – get on the Early Interest List by clicking here. Embracing virtual fundraising. When donors sign up for your marketing messages, consider asking their preferred form of communication so you can meet them in where they are in their daily communications. Guest Post by John Killoran.

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Nonprofit Tech for Good

NOVEMBER 20, 2021

Therefore, find out which businesses have the capacity to contribute and present the auction as an opportunity to support a great cause and reach a new customer base. Selecting a reputable online fundraising platform that enables you to connect with your donors in a meaningful way is critical. 4) Say thank you and stay engaged.

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Nonprofit Marketing Insights by GlobalOwls

FEBRUARY 23, 2024

Check out how an AI Fundraising Idea Generator can help you come up with effective ideas in minutes. Check out the video to find out more. Innovate and Be Creative : Stand out from the crowd. Social media, crowdfunding platforms, and virtual events can be powerful tools for fundraising.

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Ann Green

JULY 28, 2020

Something that should help is having a thank you plan. Thanking donors often takes a back seat to fundraising when you should spend equal time doing both. Many organizations just thank their donors after they receive a gift and then disappear until the next fundraising appeal. Write something warm and personal.

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Get Fully Funded

APRIL 20, 2021

Sometimes the only thing standing between you and launching a successful fundraising campaign to fund a new, needed program is an extra set of hands. What you need is a nonprofit virtual assistant or VA. A virtual assistant is an independent contractor who provides services for clients while working from their home office.

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Bloomerang

AUGUST 2, 2021

Mastering personalized, customer-centered philanthropy facilitation, especially mid-level and major donors, to increase donor lifetime value. Do this with a simple free survey or ask the question on your donation thank you landing page or in your thank you email. Stand out by being useful. Arts and culture.

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Bloomerang

FEBRUARY 8, 2022

Are you struggling to find new donors? If so, peer-to-peer fundraising is a perfect fundraising strategy for you to try out this year. With peer-to-peer fundraising, donors raise money on your behalf by leveraging their personal networks. Do many of your donors own pets? Are your supporters artistic? Do they love music?

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Bloomerang

JULY 5, 2021

Did you know as many as 81% percent of new donors don’t return to give again? And only 43% of all donors remain loyal? Do you know what your retention rates are or how to increase donor loyalty? Yet too many nonprofits still don’t prioritize donor retention strategies. . And, yes, your donors are consumers.

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Get Fully Funded

OCTOBER 19, 2021

The season of gratitude is upon us and there is nothing more important you can do than thank donors for their support this year. After all, the season of giving is also almost here and before you start asking and asking, do some thanking first. Actually, from a donor’s perspective, it’s annoying. That would be me!).

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Ann Green

SEPTEMBER 22, 2021

Although, just as important, if not more important, is planning how you’ll thank your donors. I highly recommend creating a thank you plan , which will help you show gratitude before, during, and after a campaign. Many organizations treat thanking their donors as an afterthought and it shows. You can’t do that.

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Marketing for the Modern Nonprofit

NOVEMBER 14, 2022

Auctions are among our favorites for engaging donors and raising revenue. However, they do require investments of your time and resources to drive results, even when held virtually. . for your virtual event, and let’s face it, with so many distractions these days, every cause needs a way to stand out! .

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Bloomerang

JUNE 1, 2022

This is a popular time for charitable giving because supporters are motivated by the holiday spirit and because it’s the last opportunity for donors in the U.S. 31% of offline-only first-time donors are retained for over a year , versus 25% of online-only first-time donors. What were the demographics of our year-end donors?

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Bloomerang

NOVEMBER 15, 2023

There are a thousand reasons to fall down, but only one to stand up, so the saying goes; but it really does apply to Paul Schmitz. He had figured out how to reach chronically unhoused men and women and build trust with them. Paul also knew that today’s volunteers are tomorrow’s donors; he needed to nurture his greatest advocates.

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Bloomerang

AUGUST 30, 2021

Here are a few 2021 key findings from the report to help us retain and upgrade nonprofit donors: . Giving was unevenly directed; donor perceptions of greatest need had an impact. Giving was unevenly sourced; wealthier donors were more insulated from pandemic effects. New donors were up by 18.5%. adjusted for inflation).

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NonProfit Hub

APRIL 29, 2021

How do you build trust with donors? Here are a few ways you can make your organization stand out and build trust with those who are loyal to your cause. This tie-in content will ensure that invested viewers can easily find out more about your mission, or the story being featured. Most of all, remember to say thank you.

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Public and Nonprofit Management Retention Law Culture 87

Nonprofit Tech for Good

FEBRUARY 28, 2021

It’s no secret that corporate donors are invaluable partners for nonprofits. Thoughtful donor stewardship strategies are the key to enhancing corporate partnerships. The details of your stewardship strategy will depend on things like your donors’ interests and your resources. The Global FoodBanking Network.

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Bloomerang

MAY 31, 2022

Keep in mind that successfully carrying out a powerful fundraising strategy requires a strong partnership between your organization’s marketing and fundraising staff. Donor stewardship. Donor stewardship. Meticulous donor stewardship allows you to turn one-time donors into ongoing, sometimes lifetime, supporters of your mission.

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Ann Green

SEPTEMBER 22, 2020

Just as important, if not more important, is planning how you’ll thank your donors. . Many organizations leave thanking their donors as a last-minute to-do item and it shows. There are many ways to thank your donors after an appeal – by mail, phone, email, on your website, or a combination of those.

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Bloomerang

JUNE 15, 2022

After two isolated years of the conference being virtual , everyone was excited to be back in person – even if transitioning from solitude to a crowd of thousands gave you some awkward middle-school-dance flashbacks. . Accidentally letting a donor eat potpourri (ouch!). The energy and enthusiasm at AFP ICON 2022 was palpable.

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Nonprofit Tech for Good

APRIL 3, 2022

Some individual board members may want to start with “easier” tasks like thanking donors, but eventually, they should be directly helping raise thousands of dollars annually. Help maintain membership hygiene by ensuring donor records are accurate, spelled correctly, and that bouncing emails are cleaned, etc. Thank Supporters.

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MNA Association

OCTOBER 18, 2023

As a nonprofit professional, you likely use data all the time to understand your donors on a deeper level and foster fundraising connections in your community. When you take the time to get to know donors personally, your connections with them will be much more genuine and long-lasting. Identify your match-eligible donors with data.

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Ann Green

SEPTEMBER 8, 2020

Personalized marketing is key for nonprofit success, especially when it comes to donor communications. Launch a new donor marketing campaign. The only way to completely personalize your marketing campaigns is to reach out to each supporter individually— every time. How can you figure out which channels your supporters prefer?

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Marketing Marketing Retention Communication 61

Ann Green

MAY 28, 2020

In the wake of COVID-19, nonprofits everywhere are rapidly adopting virtual fundraising strategies if they hadn’t already shifted to an online platform. That’s why it’s the perfect time to make sure your donation form has everything you need for effective virtual fundraising! Donor contact information. By John Killoran.

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NonProfit Hub

AUGUST 27, 2020

As a professional fundraiser at a growing nonprofit, you likely understand that maintaining a positive reputation and valuing your donor relationships are key components to maximizing success. Relationships are delicate while there’s a bigger focus on virtual fundraising than ever before. Not showing donor appreciation.

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Non-Profits Fundraising Fundraising Retention 65

Bloomerang

FEBRUARY 1, 2023

With so many tools out there to choose from, your opportunities for customizing your organization’s tech stack are virtually limitless, especially when it comes to fundraising apps. Donor-facing fundraising apps are those downloaded and used by the donor themselves in order to make giving to your nonprofit easier.

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Ann Green

JULY 7, 2020

We’re halfway through 2020 and it looks like this will be a year that will stand out in history. Donors want to hear your stories. Stories are one of the best ways to communicate with your donors. Work with your program staff to create stories that will help you connect with your donors. Don’t stop with that.

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Ann Green

JUNE 18, 2020

Not only that, but it’s imperative that you analyze your fundraising strategy and consider additional strategies you can take to ensure that when all of this has subsided, your organization comes out on top. This means one of your organization’s main priorities right now should be maintaining and improving your donor retention rate.

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