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Thinking About Donors as Customers

Bloomerang

Donor Cultivation. Are your donors also your customers? Like philanthropy, customer service is uniquely American. Consider the American real-estate agent who recently tried to change my mind about the neighborhood I preferred just because he had an active listing somewhere else! Customer Service.

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[Guest Post] The Diagram of Ethical Storytelling Excellence

Fundraising Coach

Caliopy is the Founder and Principal Consultant at Philanthropy Without Borders, a firm with expertise in ethical storytelling, donor engagement, and strategic planning. And some of our donors may share lived experiences with our clients, if we only take the time to learn this about them.There is always overlap.

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5 Fundraising Ideas to Support Your Volunteer Program

Get Fully Funded

Depending on your organization’s activities, you may need fundraising to help fund your: Volunteer training opportunities. A volunteer grant program is a corporate philanthropy initiative that encourages volunteerism in communities where employees reside and work. Equipment and supply purchases. Marketing materials.

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Why fundraisers feel stuck in the middle between Administrators and Donors

iMarketSmart

But the job is to raise money from donors motivated by their own hero story. She can feed the administrator-hero story back to the administrators and out to the donors. She can show effort, activity, and professionalism, despite weak results. Their hero story causes them to misperceive donor motives.

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Acquisition: Premiums, Crack Cocaine And Nonprofit Suicide

The Agitator

Many are unaware of the ample evidence in behavioral science for why premiums not only delude fundraisers but, far more importantly, destroy donor motivation and loyalty. Scientists, in controlled experiments, have determined that extrinsic rewards activate the same part of the brain and same chemical (dopamine) as does crack cocaine.

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4 Tips to Find the Right Audience for Your Nonprofit’s Event

Nonprofit Megaphone

Ask yourself why donors would want to attend. To find the right event and audience, it’s important that you understand (and then align) both your donorsmotivations and your fundraising goals. Create a contact strategy. Start by asking yourself a truly humbling question: “Why would someone want to attend my event?”.

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How to build deeper connections with your donors using surveys

iMarketSmart

Active verbs also help. Philanthropy & Education, 2 (2), 1-28. [45] Raising social awareness through philately and its effect on philanthropy. Philanthropy & Education, 3 (1), 73-102. [61] His focus is on accurately uncovering “deeper constructs” of donor motivation. Simple words help. 61] James, R.