Marketing for the Modern Nonprofit

SEPTEMBER 29, 2023

You’ve invested in the right fundraising software , planned your event activities, and conducted a trial run to make sure there are no technical issues. The key to navigating this issue and producing a high event turnout is marketing. What kind of activities can supporters expect if they attend your event? Let’s begin.

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Ann Green

DECEMBER 5, 2023

Marketing your organization on a budget is easy when you know the right strategies and tools to use. Explore these top tips to step up your marketing strategy. B y Olivia Mode-Cater Picture this: your organization is about to host another fundraising event.

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Nonprofit Marketing Insights by GlobalOwls

APRIL 23, 2024

It enables organizations to communicate seamlessly with volunteers, track their activities, monitor progress, and use resources. Boosted Volunteer Participation Engaging volunteers plays a role in the success of any organization. Encourage feedback to address any concerns and share success stories from adopters to motivate others.

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Get Fully Funded

MARCH 16, 2023

As a nonprofit professional, you know how important hosting fundraising events is to both expanding your donor base and retaining existing donors. Fundraising events can also attract new, first-time donors if you hold them in public spaces or encourage attendees to bring friends and family. Which fundraising events require waivers?

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Marketing for the Modern Nonprofit

OCTOBER 2, 2023

Guest post by Jessica King at Getting Attention Powering a small nonprofit requires you to make the most of every marketing opportunity, big or small. That makes the Google Ad Grants program a big opportunity for nonprofits — even more so for small nonprofits that need all the marketing power they can get!

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Nonprofit Marketing Insights by GlobalOwls

FEBRUARY 26, 2024

5 Innovative Fundraising Ideas: Engaging Supporters in the Digital Age Digital fundraising is becoming enormous. Fundraisers are becoming more open, and they leverage technology well. Give people several ways to participate, such as games, tasks, and rewards. What is the key? Old ways of doing things are out.

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Nonprofit Fixer

AUGUST 15, 2023

And it’s the fundraising skill that can make your resume – and your leadership - stand out. The Power of Those Who Ask Being a good fundraiser is about so much more than dollars in the door. Even though we don’t talk about it much in the nonprofit sector, fundraisers also require an entrepreneurial mindset.

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Get Fully Funded

JANUARY 19, 2022

As a nonprofit fundraising professional, you have the power to turn the winter season into an opportunity to engage your supporters with a peer-to-peer fundraiser! Peer-to-peer (P2P) fundraising empowers supporters to fundraise on behalf of your organization by gathering donations from their personal networks.

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NonProfit Leadership Alliance

OCTOBER 26, 2022

Active readers? Knowing about their hobbies can help you create events and fundraising opportunities that align with their interests. You can gather this information through a market research provider or by sending surveys to target audience members. . Participate in community events. Interests or hobbies.

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Get Fully Funded

SEPTEMBER 7, 2023

Available funds are low, and you know it will take more than one fundraiser to get your books where they need to be. To tackle this need for extra funds, many nonprofits launch concurrent fundraising events. By multitasking, organizations of any size can motivate donors to give and maximize their fundraising revenue.

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Nonprofit Marketing Insights by GlobalOwls

MAY 1, 2024

Team-building activities can be instrumental in fostering relationships among team members. Encourage new employees to actively participate in learning opportunities and provide them with comprehensive resources, including online portals, course materials, and training materials.

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Top Nonprofits

OCTOBER 3, 2022

More and more nonprofits are implementing DIY (do-it-yourself) fundraising in their yearly fundraising strategy–and for good reason! DIY fundraising offers your nonprofit a more hands-off approach and gives the reins to your most loyal supporters. Birthday Fundraiser. Event-based Fundraiser. 24-Hour Giving Day.

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Nonprofit Tech for Good

JULY 4, 2021

By Emily Rose Patz , Senior Copywriter at DonorPerfect – a top-rated donor management system and fundraising platform for nonprofits. Those aboard the online fundraising train tend to not look back. That’s because a digital strategy can truly transform every aspect of your organization’s work – from marketing to events.

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Top Nonprofits

JULY 24, 2023

Your school needs a strong fundraising strategy to bring in extra revenue, engage your community members, and power your school’s mission. Whether you’re hosting an auction in-person, virtually, or as a hybrid, you can rally supporters around your fundraising goals and engage students, parents, teachers, and community members alike.

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Marketing for the Modern Nonprofit

NOVEMBER 9, 2022

As a nonprofit fundraising professional, you might feel like your fundraising efforts stall from time to time. Maybe you’re experiencing the summer fundraising slump. Ensuring that your fundraising efforts receive a high return on investment (ROI) is critical for keeping your nonprofit running smoothly.

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Getting Attention

MAY 2, 2018

You know that marketing and fundraising have to be more on target than ever, with messages based on right-now data and stories from across your channels, campaigns, and programs. Volunteers, donors, activists, program participants, and other supporters are vital to achieving your mission. So, what are you going to change?

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Nonprofit Marketing Insights by GlobalOwls

AUGUST 26, 2023

7 Omnichannel Customer Engagement Strategies for Nonprofit Organizations When it comes to nonprofits, engagement is the lifeblood that fuels volunteer participation, donations, and advocacy work. Enhancing your communication: you need to effectively communicate your mission, values, and impact to inspire and motivate your supporters.

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Nonprofit Marketing Insights by GlobalOwls

OCTOBER 21, 2020

Attracting P2P Fundraisers: 5 Tips to Boost Your Results. P2P fundraising is an effective way to raise money and strengthen relationships, but it must start with a solid team of volunteers! If you’re looking ahead to 2021, consider leveraging peer-to-peer fundraising. . And it all starts with your volunteer fundraisers!

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Candid

JUNE 28, 2022

Sharing your fundraising results. If donors gave to a specific campaign, follow up at the end of the campaign to reveal the fundraising total and outline the impact these funds will have on your mission. . Highlighting the impact of donor gifts on your organization’s activities. Segmenting donors.

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Getting Attention

MAY 2, 2018

You know that marketing and fundraising have to be more on target than ever, with messages based on right-now data and stories from across your channels, campaigns, and programs. 1) Center supporters and participants at the heart of your organization, now and forever. And what should stay the same? .

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Top Nonprofits

APRIL 16, 2024

When your nonprofit actively supports personal growth, it builds a strong bench of loyal, long-term employees. Encourage participation in your program. Even the most carefully curated professional development program will produce lackluster results if your staff does not participate.

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Get Fully Funded

AUGUST 24, 2022

Fundraising events shine the spotlight brightly on event day, event week and beyond, if you do it right. Why should we run auction fundraisers? There are pros and cons to each type of fundraiser, depending on the audience, your in-house capabilities and your resources. In-person event fundraisers are fun!

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Nonprofit Tech for Good

AUGUST 4, 2023

By Michelle Kocin , Digital Marketing Manager at Sylogist Mission CRM – a donor management, fundraising, and volunteer management platform build for nonprofits and NGOs in the Microsoft Dataverse. When we look at the giving landscape in North America, the preferences and motivations for giving vary across different generations.

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Get Fully Funded

JULY 4, 2022

It’s a horrible feeling when the tried-and-true fundraising methods that have worked in the past stop working. or the fundraising letter you hoped would generate $7,000 barely nets $3,000…. …or or your online fundraiser barely brings in $2,500 when you were counting on at least $4,000. Fundraising is about relationships. .

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Fundraising Coach

MARCH 31, 2023

When you create marketing content to reach out to donors or introduce your nonprofit to a wider audience, how do you describe your organization? Do you stick to the basics, repeating your mission statement and the same fundraising appeal every time? Are you getting the results you want? Setting: Where does your nonprofit create impact?

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Participation and motivation Nonprofits Recruitment Values 72

NextAfter

MARCH 11, 2022

Whether you’re using an agency to send your direct mail fundraising appeals, or you’re sending them on your own – there are 5 essential roles that you need to have covered. If any of these direct mail fundraising roles aren’t covered, you run the risk of your campaign getting derailed. They are the hub of the wheel.

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Nonprofit Megaphone

APRIL 6, 2023

From gamifying your fundraising efforts and hosting virtual events to providing personalized experiences and leveraging social media influencers, we’ll explore a range of engagement strategies that can help your organization stand out and make a positive impact.

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Selfish Giving

OCTOBER 13, 2009

a new one I just started using, Foursquare , probably has the most potential for cause marketers. You can also share tips and comments with your friends, check to see if any are close by, give them a shout-out via text or phone and broadcast your Foursquare activities on Facebook and Twitter. Twitter, Facebook, blogging, etc.),

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Nonprofit Marketing Insights by GlobalOwls

AUGUST 11, 2022

8 Ways Nonprofit Organizations Can Harness The Fundraising Power Of Twitch. Are you looking to host a Virtual Fundraising campaign for your Nonprofit? The audiences can include potential fundraising creators, viewers, and donors. . Create Relevant Fundraising Content. Hold Virtual Fundraising Events .

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EveryAction

NOVEMBER 9, 2022

GivingTuesday and the nonprofit end-of-year fundraising cycle are quickly approaching! If you’ve never tried it before, start with these two simple audience segments : active (made one or more donations in the last 12 months) and lapsed (made zero donations in the last 12 months.) Here’s what three of our expert partners said!

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Kivi's Nonprofit Communications Blog

DECEMBER 6, 2012

On Tuesday, I shared a Theory of Change for nonprofit marketing. For example, what is “content marketing” and why should nonprofits shift toward it? The kind of transformation is consistent with what’s happening in the larger world of for-profit marketing too, beyond the nonprofit sector. If so, Let’s talk.

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Get Fully Funded

JUNE 14, 2023

Follow-up after specific activities. Best suited for quick and short donor communications, text messages appeal to young and busy donors who appreciate quick reminders about what your nonprofit is up to, such as information about an upcoming fundraising event. Follow-up after specific activities. Reference past giving history.

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Nonprofit Megaphone

DECEMBER 4, 2021

Post written by OneCause , who is committed to helping cause-driven organizations amplify their message and raise more funds with easy-to-use fundraising solutions. They offer a full suite of solutions that powers online giving, event management, mobile bidding, and peer-to-peer fundraising for nonprofit organizations of all sizes.

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Top Nonprofits

AUGUST 25, 2023

Leverage Multichannel Marketing For the best results, share volunteer opportunities across multiple channels to reach as many potential supporters as possible. Direct mail: For a more traditional approach, mail flyers to former volunteers, active supporters, and members of the community.

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Marketing for the Modern Nonprofit

MARCH 23, 2023

In today’s podcast, Julia Campbell from J Campbell Social Marketing, LLC and Stephen Halasnik from Financing Solutions discuss social media and storytelling for nonprofits. This engagement can increase participation in fundraising events, volunteer opportunities, and advocacy efforts. Use Visuals to Enhance your Storytelling.

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Kivi's Nonprofit Communications Blog

MAY 23, 2017

Abby Jarvis of Qgiv is back today to talk about events with a peer-to-peer fundraising component and how to get your supporters to fundraise for you. They’re super important, of course, but the key to success is to get people registered and then to get them involved in the fundraising process. their fundraising goal.

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NextAfter

JULY 27, 2022

They donate their free time to further your mission, whether they’re marketing an upcoming event, engaging in advocacy outreach, or lending a hand to build a new homeless shelter for your organization. Your data can point to which activities people enjoy as well as which ones fewer people prefer doing.

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