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The Top 5 Fundraising Trends in 2020

Nonprofit Tech for Good

By Scot Chisholm , CEO and Co-founder of Classy ––a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Without further ado, here are the top five trends we see impacting the nonprofit fundraising space in 2020.

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Celebrating a Big Number

Care2

This milestone just seemed to be too big a deal not to stop and celebrate, because, well, reaching 15 million active members seems pretty amazing. (To It’s also great news for the many Frogloop readers who are nonprofit professionals and consultants engaged in online advocacy, fundraising and marketing.

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Using Facebook Targeting to Boost Performance on Organic and Promoted Posts

Kivi's Nonprofit Communications Blog

The new organic post Interest targeting feature gives you a great way to target specific groups of people with specific social actions (petitions, fundraising appeals, etc.). Enabling page mangers to target organic posts gives them a say in the targeting process.

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Webinar: Using Email to Engage Activists, Cultivate Donors - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) But it’s not always easy.

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Care2 Adds Two Experts to Nonprofit Services Team

Care2

Largest Online Social Action Community of 10 Million "Do Gooders" Adds Fundraising and Advocacy Experts Allyson Kapin and Stephen O’Keefe, Who Bring Decades of Experience at Helping Nonprofits Succeed Redwood City, Calif. to maximize their outreach.

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Three Keys to Successful Online Campaigns - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

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Social Media - No Killer App

The Agitator

We have an interesting discussion underway on The Agitator regarding the utility of social media today for nonprofit fundraising. "Go In Social Media Insider , David Berkowitz of 360i puzzles over the proper metric to use for pricing social media … and from there, being able to calculate some sort of return on investment.