What’s in a Name? The Ethics of Building Naming Gifts
Stanford Social Innovation Review
MARCH 13, 2024
Naming gifts provide donors with reputational and market value , what legal scholar William Drennan refers to as “ publicity rights ,” and beneficiary organizations and their constituents with financial and mission-driven value. In Judaism, the practice of tzedakah is an ethical duty to give in a just and merciful way to help those in need.
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