Remove Altruism and Helping Remove Civil Society Remove Public and Social Policy Remove Values
article thumbnail

Dr. James explains what happens when fundraising metrics go bad

iMarketSmart

Focusing on short-term financial numbers rather than customer need and value creation. But they aren’t helpful as a short-term metric to guide behavior. Now, suppose we’re managing a group of social media “influencers.” The social media manager then shares the best metrics for managing “writers” and their “output.”

article thumbnail

What’s in a Name? The Ethics of Building Naming Gifts

Stanford Social Innovation Review

Naming gifts provide donors with reputational and market value , what legal scholar William Drennan refers to as “ publicity rights ,” and beneficiary organizations and their constituents with financial and mission-driven value. Yet over time, perpetual naming gifts for facilities may prove detrimental to future generations.

Ethics 111