iMarketSmart

MAY 8, 2023

In a scale, it might look like this: Helpful reciprocity Loved one (lover, spouse, close family) Friend Teammate Colleague Neighbor Community member Transactional reciprocity Customer Merchant Stranger Harmful reciprocity Competitor Enemy Relationship signals are reciprocity signals. This is nothing new in fundraising advice.

Altruism and Helping 52

Altruism and Helping Public and Social Policy Non-Profits Public and Nonprofit Management 52

iMarketSmart

SEPTEMBER 19, 2022

This role can direct the fundraiser’s work. The fundraiser makes the call to adventure. She helps along each step of the journey. She introduces the hero to friends and allies that help. She provides magical weapons that help. She helps the donor start the hero’s journey. Appearing helpful is easy.

Public and Nonprofit Management 52

Public and Nonprofit Management Nonprofit Administration and Development Altruism and Helping Values 52

iMarketSmart

NOVEMBER 7, 2022

The “one big thing” in fundraising is always the same: Advance the donor’s hero story. The compelling fundraising challenge will make each link. Or why not just collect a list of fundraising tips and tricks? What’s the difference between good and bad fundraising? Good fundraising brings in big money. Story works.

Altruism and Helping 52

Altruism and Helping Fundraising Fundraising Public and Social Policy 52

iMarketSmart

JULY 24, 2023

Effective fundraising can deliver real value to donors. For example, it can enhance public reputation. 1] But fundraising can do more. This gift may be simply an individual helpful act. But it can help the group in another way. 4] The code dictates that group members help each other.

Psychology 52

Psychology Public and Social Policy Altruism and Helping Values 52

iMarketSmart

JUNE 6, 2022

Fundraising is story world. Lab experiments, field experiments, and academic theory agree: Fundraising lives in “story world,” not “commerce world.” When a charity manager gets to issue the instructions, it’s “unrestricted.” A gift restriction can help. Fundraising is story world: The power of un-restrictions.

Public and Nonprofit Management 52

Public and Nonprofit Management Altruism and Helping Insurance Culture 52

iMarketSmart

JUNE 20, 2022

A key part of a fundraising story is the ask. A good fundraising story needs a compelling ask. The fundraising ask matches the inciting incident. In fundraising story, the ask is an inciting incident. Thus, the fundraiser may also face a deadline. So, which works best in fundraising? The inciting incident.

Participation and motivation 52

Participation and motivation Altruism and Helping Public and Social Policy Psychology 52

The Agitator

AUGUST 16, 2009

Here’s a great story from the Washington Post about young people — ages like 11, 12, and 13 — and their fundraising activities. Zach Bonner set out to help homeless kids in his area of Florida. And how direct and uncluttered the connection is between the actual fundraising and the benefit provided.

Philanthropy 61

Philanthropy Altruism and Helping Volunteerism Volunteerism 61

Get Fully Funded

FEBRUARY 12, 2023

And more importantly, what makes someone give to YOUR nonprofit? Understanding the psychology behind giving can help you understand the donor’s motivation, which will help you plan your next campaign, your next fundraising event, or your next face-to-face ask. Some give because they want to help others.

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Altruism and Helping Psychology Public and Nonprofit Management Participation and motivation 132