Remove Altruism and Helping Remove Fundraising Remove Marketing Remove Participation and motivation
article thumbnail

Why you must deliver value in fundraising, not just take the money and run

iMarketSmart

Suppose a friend asks for your help. Even if you think it’s worth that much, that doesn’t help. Back to fundraising So, why hasn’t that small nonprofit received its million-dollar gift? Now you are a major gifts fundraiser! In actual fundraising, they’re also rare. Participants each get money. So, you visit.

Values 89
article thumbnail

Dr. James explains why the feeling “People like me make gifts like this” is so powerful in major gifts fundraising

iMarketSmart

Some gifts may help reputation, while others won’t. This helps link the challenge to a victory. The gift helps my group. And it helps my standing within the group. Both of these help link the victory to an enhanced identity. Showing that “people like me make gifts like this” helps. It’s complicated.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why you must deliver value in fundraising, not just take the money and run

iMarketSmart

Suppose a friend asks for your help. Even if you think it’s worth that much, that doesn’t help. Back to fundraising So, why hasn’t that small nonprofit received its million-dollar gift? Now you are a major gifts fundraiser! In actual fundraising, they’re also rare. Participants each get money. So, you visit.

Values 52
article thumbnail

5 Ways to Use Your Smartphone for Social Good

Nonprofit Tech for Good

With these methods, your nonprofit can advocate for general philanthropy and altruism. In a few different instances, you can even point donors toward helping the cause that your nonprofit champions. That said, the three apps listed below are all free and help benefit different charities. Ready to get started? RoundUp App.

article thumbnail

What Dr. James means when he recommends you harness the power of storytelling in major gifts fundraising

iMarketSmart

The “one big thing” in fundraising is always the same: Advance the donor’s hero story. The compelling fundraising challenge will make each link. Or why not just collect a list of fundraising tips and tricks? What’s the difference between good and bad fundraising? Good fundraising brings in big money. Story works.

article thumbnail

Dr. James explains the power of giving: why leading with a gift always wins

iMarketSmart

1] This primal-giving game models reciprocal altruism.[2] 5] To play the game yourself, go to [link] Lead with a gift: Back to relationships So, how does game theory apply to real-world fundraising? A good gift signals a “helpful reciprocity” relationship. Lead with a gift: A simple fundraising example Games and theory are fine.

article thumbnail

3 Big Reasons Why An ‘Ask’ Is Mostly About Your Donor’s Hero Story (Not Your Organization’s)

iMarketSmart

These establish motivation from the main character’s original identity. A key part of a fundraising story is the ask. A key part of a fundraising story is the ask. A good fundraising story needs a compelling ask. Without this, even a catastrophic threat won’t motivate action. This includes: Backstory and setting.