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How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

How much time do you spend thinking about where your donors are coming from ? If you answered something along the lines of ‘not much’, ‘do I need to?’, then you might want to keep reading. It is super important to understand where your donors are coming from and how you could be acquiring more!

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How to Supercharge Your Board Fundraising 

Nonprofit Fixer

In this blog post, you’ll learn how to turn your board from reluctant fundraisers into invaluable partners. There is something deeply satisfying about moving wealth from where it lives (in someone’s checking account) to where it can change the world (in my organization’s checking account)! But it doesn’t have to be this way.

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Do This Simple Donor Prospect Research Before a Major Ask

Nonprofit Fixer

As any fundraiser knows, the more prepared you are before a major donor ask, the more likely you are to succeed. That’s where donor prospect research comes in. Fresh prospect research can help you navigate every element of the donor conversation and avoid surprises.

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Beyond Survival: Post-Disruption Nonprofit Digital Strategy

Bloomerang

They scrambled to connect with donors in new and fresh ways with an updated nonprofit digital strategy. Think about what changed for you, your nonprofit, and your constituencies. . Think about what changed for you, your nonprofit, and your constituencies. . Did you host virtual events ? .

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Nonprofit Giving Trends and Future Fundraising Strategy

Bloomerang

You may be wondering where to focus your fundraising as we emerge from the fog of 2020 and into, perhaps, a less cloudy future when it comes to nonprofit giving trends. I am not surprised, because I’ve been doing this work for four decades and it’s been ever thus. Some say humans are wired this way. This is good news.

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Learn How to Guide Nonprofit Leaders Toward the Truth Instead of Letting Them Rely on Their Opinions

Bloomerang

Everyone else seemed to find it a real hoot. They’re the stars of books like Malcolm Gladwell’s The Tipping Point because they’re good connectors, and they offer up their opinions freely as a way to help you shortcut forming your own. Just because someone thinks they know best doesn’t mean they do. In it, she says: .

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The Next-Gen Major Gifts Fundraising Metrics Your Nonprofit Should Be Measuring

iMarketSmart

If you looked up suggestions for which major gifts metrics and KPIs your organization should be measuring, most of what you’d find would seem fairly reasonable. Those metrics don’t reveal the quality of your relationships with your major gift donors and prospects. Can any metrics really do that, though?