Selfish Giving

AUGUST 23, 2023

On the top left of my site, click on the hamburger menu icon and then click on BLOG. Add Panda Express , Beanie Babies , and all these companies to the list of businesses supporting Maui fire relief through direct giving and cause marketing. ? Marketing Your Cause 1. Brands are revisiting print marketing.

Food 130

Food Associations Marketing Marketing 130

Selfish Giving

JULY 13, 2022

Finally, remember that I repost my newsletter on my blog. Case Studies. My rates if $1,000 per case study. I speak to organizations about sponsorship, cause marketing, corporate partnerships in general, and audience-centric fundraising. Marketing Your Cause 1. Cool Jobs in Cause 1.

Associations 130

Associations Food Recruitment Marketing 130

Selfish Giving

JUNE 6, 2017

Last week I spoke at the annual Engage for Good Conference in Chicago on how nonprofits can dramatically increase their cause marketing success with content marketing. Over time, you can monetize this audience in a number of ways, including through win-win partnerships with companies (aka cause marketing).

Marketing 185

Marketing Marketing Recruitment Health 185

Candid

NOVEMBER 8, 2022

I decided to conduct two studies with my colleagues to get to answer this question. The results were dramatic, and they caused me to re-think how nonprofit mission statements relate to fundraising effectiveness. Study 1: How sad is your nonprofit mission statement? Study 2: Who do nonprofits serve?

Homelessness 137

Homelessness Nonprofits Associations Food 137

Kivi's Nonprofit Communications Blog

JULY 27, 2023

Need some help coming up with ideas for your August social media updates, blog posts, or newsletter articles? Give a big shout to friends and supporters of your cause or highlight staff, volunteer or client friendships. Give a big shout to friends and supporters of your cause or highlight staff, volunteer or client friendships.

Nonprofits 76

Nonprofits Food Culture Marketing 76

Bloomerang

JANUARY 7, 2022

Blog posts should focus on best practices, case studies or other information that would be viewed as educational to nonprofit professionals and fundraisers. Republishing content on your own blog or platform is fine provided you mention that “this post originally appeared on the Bloomerang blog.”

Volunteerism 80

Volunteerism Volunteerism Retention Leadership 80

Selfish Giving

JANUARY 9, 2019

From the mailbag: Joe, I'm curious.why do you emphasize cause marketing over corporate revenue and the numerous opportunities for engagement apart from cause marketing? Third, done well, cause marketing is the tide that raises all boats. However, cause marketing can be transformative for your organization.

Marketing 124

Marketing Marketing Public and Nonprofit Management Foundations 124

Top Nonprofits

AUGUST 28, 2023

Regardless of your cause, crowdfunding is one of the most lucrative fundraising methods out there. The wrong choice could cause setup issues, hidden fees, limited visibility, or even withhold any funds you make if you don’t reach your fundraising target. Blog updates. This will give you peace of mind just in case.

Fundraising 52

Fundraising Fundraising Associations Production 52

Selfish Giving

APRIL 10, 2019

TAKE OUR ANONYMOUS SALARY SURVEY Second: I've just finished writing up case studies for three organizations and am accepting new assignments. You know what clients love about my Case Study Service ? Here's another PB cause marketing promotion. Marketing Your Cause. Cause walks are dead.

Retail 100

Retail Food Associations Recruitment 100

Nonprofit Marketing Insights by GlobalOwls

MARCH 31, 2023

In this blog post, we’ll explore examples and strategies for crafting strong CTAs that inspire your supporters to take action, and discuss the benefits of outsourcing copywriting for your organization. Implement the tips and strategies discussed in this blog post to inspire your supporters to take action and make a difference.

Nonprofits 94

Nonprofits Recruitment Collaborations Foundations 94

Selfish Giving

OCTOBER 17, 2018

But as a cause marketer, here are the three questions I want answered. Have the last 12 months really changed our perspective on what social causes matter the most? READ THE POST & DOWNLOAD THE STUDY Partnership notes 1. Marketing your cause 1. How about this instead: podcasting is the new blogging.

Marketing 100

Marketing Marketing Retail Food 100

Kivi's Nonprofit Communications Blog

JULY 26, 2022

Looking for ideas for social media updates, blog posts, newsletter articles and more? Review a book or suggest books to your followers that shed some light on your cause. Review a book or suggest books to your followers that shed some light on your cause. What role do young people play in your cause? On the Calendar.

Law 70

Law Culture Marketing Marketing 70

Nonprofit Marketing Insights by GlobalOwls

JULY 16, 2021

How can your B2B Tech Marketing Strategy Go Green. Check out what you can do as a B2B company to improve your Marketing around it. In these economically and ecologically challenging times, customers are increasingly embracing social causes. As such, their role in your green marketing strategy is immense. .

Environmental 140

Environmental Marketing Marketing Participation and motivation 140

Nonprofit Marketing Insights by GlobalOwls

MARCH 8, 2023

68% of companies have integrated mobile marketing into their overall marketing strategy. 58% of companies surveyed have a dedicated mobile marketing team. It’s probably to learn more about your NGO or to donate money to your cause. Email marketing is huge and, if done right, very profitable.

Law 145

Law Advertising Collaborations Marketing 145

Kivi's Nonprofit Communications Blog

APRIL 28, 2021

As I mentioned in Monday’s breakdown of the 2021 M+R Benchmarks Study , half of website visits came from mobile users so it better look good on a phone or tablet. Why should people care about your cause? In our case we wanted you to take a two-question quiz to get started with a professional development plan. Financials.

Marketing 124

Marketing Marketing Nonprofits 124

Selfish Giving

SEPTEMBER 11, 2019

We have been operating without a dedicated MARKETING staff member for almost four years. A second question in the survey asked if respondents would be interested in learning more about SEO and corporate partnerships via a detailed blog post or webinar. Marketing Your Cause 1. Cool Jobs in Cause 1.

Non-Profits 113

Non-Profits Children Collaborations Food 113

Selfish Giving

FEBRUARY 20, 2019

You can learn more about this webinar by reading this new post on my blog. convince companies to take action on social Issues, enlist employees to emphasize morals , not the business case. Marketing Your Cause 1. Ahem, case studies, folks. Case studies. ?? Cool Jobs in Cause Marketing** 1.

Children 100

Children Retail Food Universities 100

Selfish Giving

NOVEMBER 7, 2018

Working with franchisees, Kona Ice and Tropical Smoothie Cafe have raised $56 million for causes over the past decade. ?? One of the reasons people like to work at these companies is because of their commitment to causes. Marketing your cause 1. That's why you should try this emotional marketing headline analyzer.

Retail 100

Retail Environmental Food Associations 100

Nonprofit Marketing Insights by GlobalOwls

SEPTEMBER 7, 2023

In cases where you have to select your topic, you need to carefully choose a subject that is related to the essay competition’s theme. The study aims to help you with crafting insights about the question chosen. When conducting the study, use reliable sources and note where information originated.

Marketing 52

Marketing Marketing 52

Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Tweets can be 280 characters, but studies have shown that tweets between 71 and 100 characters perform better than longer tweets. Twitter is not for every nonprofit.

Public and Nonprofit Management 140

Public and Nonprofit Management Nonprofits Activism Advertising 140

The Volunteer Hub

MARCH 21, 2023

In this blog post, we will talk about what volunteer management is, why it is worth the investment, and what to look for in software. The same study also found that those who volunteer their time and skills to nonprofit organizations donate an average of 10 times more money to charity than people who don’t volunteer.

Management 82

Management Recruitment Technology Communication 82

iMarketSmart

JANUARY 9, 2023

Traditional “interruption marketing” overlooks this step. But even more powerful is “permission marketing.”[1]. In that case, we’ve got to get permission for a meeting. She connects the donor’s original identity with the cause, organization, or project. The donor’s life story, people, and values link to the cause.

Participation and motivation 52

Participation and motivation Nonprofit Administration and Development Values Fundraising 52

Selfish Giving

DECEMBER 28, 2010

It teaches you how to create all sorts of content for blogs, videos, podcasts, etc. This book by two of my favorite cause marketers is a must read for cause marketers looking to evolve their respective causes in to top brands. I’m lingering over these pages. I’m Lingering over these pages.

Education 172

Education Education Activism Marketing 172

Kivi's Nonprofit Communications Blog

JULY 18, 2014

Most Fridays I sit down and read through Alltop, my Twitter feed, and various other resources to find the best stuff on the web for our awesome community of nonprofit marketers and fundraisers. What I Am Looking For: Any type of advice and tips on marketing or fundraising, including, but not limited to: Social media. Cause marketing.

Marketing 68

Marketing Marketing Communication Fundraising 68

Selfish Giving

SEPTEMBER 22, 2011

It first appeared on their blog. I’m reprinting it here with their permission because it’s an excellent case study on the trouble cause marketing can stir and how to deal with it. So what does a company do when not everyone agrees with the cause it’s supporting?

Marketing 182

Marketing Marketing Universities Associations 182

Getting Attention

FEBRUARY 10, 2015

Asking partners, friends and fans to spread the word may be the most effective, yet least expensive, marketing method there is. Hope this case study pushes you into action. But, like most of us, the agency is limited in staff time and marketing budget. I get tons of requests to blog on this campaign or that new service.

Marketing 77

Marketing Marketing Communication Nonprofits 77

Care2

DECEMBER 18, 2014

Hatch is a concierge-like site that connects you to a curated suite of the best tools, resources, case studies, and a growing community of storytellers to help generate more social impact through story. As you answer questions, you will be provided with suggested tools, case studies and resources that are customized to your needs.

Philanthropy 68

Philanthropy Marketing Marketing Nonprofits 68

Selfish Giving

DECEMBER 6, 2010

You know from reading my blog that I’m a local, transactional cause marketer. If you’re a cause with a corporate partner I’ll show you how to raise money with register programs and cause products. But I knew I would read a book by Jocelyne Daw and Carol Cone. But how do they do it?

Food 198

Food Nonprofit governance and management Public and Nonprofit Management Nonprofits 198

Kivi's Nonprofit Communications Blog

FEBRUARY 20, 2015

If you can’t make it to NTC, here is a list of other 2015 conferences from The Case Foundation. John Haydon breaks down a new study by SocialBakers that shows Photos No Longer Get More Reach on Facebook. Marc Pitman at the Fundraising Coach is hosting this month’s Nonprofit Blog Carnival. Time for a change?

Communication 64

Communication Nonprofits Technology Foundations 64

Getting Attention

MAY 29, 2014

Angelou’s words guide and inspire you to tell better stories about your organization, cause and impact. P.S. Get more nonprofit marketing tools , templates, case studies & tips delivered right to your in-box! Register here for the Getting Attention blog & e-news.

Culture 91

Culture Communication Marketing Marketing 91

iMarketSmart

JUNE 13, 2022

One study examined a university phone-a-thon campaign. In another study, people were completing their will documents. One national-level study explored what factors cause donations. In Case study research: Theory, methods, practice (pp. Psychology & Marketing, 25 (2), 97-145. Others weren’t.

Fundraising 52

Fundraising Fundraising Universities Psychology 52

Kivi's Nonprofit Communications Blog

FEBRUARY 13, 2015

In other news, NTEN, Care2, and hjc have just released the first annual Digital Strategy Outlook Report which includes case studies from nonprofits and seven steps for digital strategy success in 2015. Starting a blog from scratch can seem overwhelming. SocialBrite tells you How to Get Started. Nonprofit Training.

Marketing 70

Marketing Marketing Fundraising Fundraising 70

Nonprofit Marketing Blog

JULY 1, 2014

Editor’s note: I’m pleased to introduce Network for Good’s Chief Giving Officer, Jamie McDonald , as a contributor to The Nonprofit Marketing Blog. We study them because they’re defining the culture.” Nearly half (47%) of the Millennials surveyed had volunteered for a cause or nonprofit in the past month.

Social Enterprise 92

Social Enterprise Social Enterprise Participation and motivation Culture 92

Getting Attention

MARCH 26, 2014

I’m thrilled to host April’s Nonprofit Blog Carnival, and hope you’ll blog on this topic so vital to the power of our field and momentum of our causes— the methods and tools you use to stay focused, productive and happy on the job (or the barrier that keeps you from getting there). Thanks, in advance.

Production 79

Production Nonprofits Marketing Marketing 79

iMarketSmart

NOVEMBER 28, 2022

One study looked at why.[7] They’re just designed to succeed at two opposite ends of the market. One study found, “over 42% of fundraisers view their metrics as detrimental at worst or ineffective at best in reflecting important behaviors.”[12]. One study looked at 24 fundraising/marketing metrics at 210 large charities.[15]

Fundraising 52

Fundraising Fundraising Public and Nonprofit Management Management 52

Nonprofit Marketing Blog

AUGUST 6, 2011

One of the classic mistakes we make when we try to interest companies in supporting our cause - or in joining forces in cause marketing - is to focus on what we want from the company. We forget we must make a case for what we can do for the company. Tell stories and use examples to bolster your case.

Marketing 75

Marketing Marketing Nonprofits 75

The Agitator

MARCH 26, 2018

You are doing content marketing, highlighting news stories, working your social networks, and blogging about your efforts. Perusing their case studies , it appears that the conversion rate from advocate to donor is between 2% and 5% (stripping off outliers). If that’s the case, at $1.50

Advertising 68

Advertising Activism Philanthropy Values 68