Nonprofit Marketing Insights by GlobalOwls

OCTOBER 5, 2023

Leveraging digital platforms effectively can help nonprofits expand their reach, attract volunteers, and secure much-needed donations. This blog post looks at the fundamental digital marketing basics that every nonprofit should consider to maximize its impact. Email Marketing Having an email list is crucial for nonprofits.

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Nonprofit Organizations Nonprofit Organizations Marketing Marketing 98

Get Fully Funded

OCTOBER 31, 2022

The holidays are coming soon and that means you need to be ready to make the most of it, starting with getting your nonprofit website spiffed up, donor friendly, and ready to receive donations. You see, many donor prospects will check out your nonprofit online before they donate to see who you are, what you do, and how you make a difference.

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Nonprofits Homelessness Associations Nonprofit Organizations 89

Fundraising Coach

MARCH 25, 2022

You can also publish blog posts and image galleries to share stories about your fundraising events or memories with your volunteers. And you can host critical online donation tools on your site to maximize your funds, like a donation form and matching gifts database. Blog posts.

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Nonprofits Activism Philanthropy Management 124

EveryAction

JULY 3, 2023

This means your website is one of your nonprofit’s most valuable tools for staying connected to your supporters and bringing in end-of-year donations. Make full use of your blog content. These include your donation page, email sign-ups, advocacy forms, and any other features that generate or collect engagement data from site visitors.

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Fundraising Fundraising Activism Technology 76

Donorbox Nonprofit

DECEMBER 20, 2022

How do I set up a donation landing page? Donation landing pages are vital for nonprofits. The post Donation Landing Page – A Comprehensive Guide for Nonprofits appeared first on Nonprofit Blog. The post Donation Landing Page – A Comprehensive Guide for Nonprofits appeared first on Nonprofit Blog.

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Nonprofits 80

NonProfit Hub

FEBRUARY 6, 2024

Set Up a “Donate” Button on Facebook When one of Facebook’s billions of users searches for your nonprofit, you want to provide the easiest possible path for them to contribute to your cause. The easiest path is the Facebook “Donate” button. Click “Add a Button” on the top right of your nonprofit’s page underneath the cover photo.

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Nonprofit Administration and Development Homelessness Advertising Production 65

Ann Green

DECEMBER 5, 2023

Leverage these cost-effective strategies to shape your website into a powerful marketing tool: Create event and campaign landing pages: Dedicated landing pages can help you dive deep into the details of your upcoming events and spotlight why it’s worth your audience’s time to register, donate, or take another relevant action.

Marketing 113

Marketing Marketing Entrepreneurship Participation and motivation 113

Candid

APRIL 6, 2023

In this blog, we’ll explore how to build and optimize your peer-to-peer fundraising campaigns in order to achieve success. For this reason, start by creating a dedicated and compelling peer-to-peer fundraising campaign page on your website. That way, all visitors to your website can easily find key information about your initiative.

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Fundraising Fundraising Charitable Contribution Recruitment 98

Affnetz

AUGUST 11, 2023

This blog is a comprehensive list of all the competent peer-to-peer fundraising software options available in the market. Processing fees: This is a standard fee that will be charged when a stakeholder uses their credit card to donate an amount to a live campaign. We will discuss pros, cons and suitability for every software.

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Fundraising Fundraising Nonprofits Management 98

Donorbox Nonprofit

MARCH 21, 2023

Nonprofit organizations are among those that can benefit most […] The post Making Your Nonprofit’s Donation Page Accessible to All appeared first on Nonprofit Blog. This means that individuals with disabilities – an estimated 1.3

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Nonprofit Organizations Nonprofit Organizations Nonprofits Fundraising 98

Nonprofit Tech for Good

JANUARY 19, 2024

You’ve heard many (many) times that all your nonprofit’s blog and site content should be optimized to drive traffic. But when you’re lean on resources and human power, just producing blog posts and updating your website feels like a miracle, never mind SEO or a content strategy. Search Engine Optimization. But you can change that.

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Environmental Nonprofits Food Values 108

Nonprofit Marketing Insights by GlobalOwls

OCTOBER 7, 2021

How to Use Google Analytics to Boost Donations. Check out how you can leverage Google Analytics to boost donations. By using Analytics strategically, you can design a more effective digital marketing strategy and bring in more online donations. Identify High-Performing Landing Pages. Set up Ecommerce Tracking.

Marketing 98

Marketing Marketing Nonprofits 98

Donorbox Nonprofit

OCTOBER 13, 2023

You’ve created your event page, shared it with your audience, and sold plenty of tickets. That’s where a donation kiosk comes in! Android and iPad donation kiosks can help […] The post 6 Creative Ways to Use A Donation Kiosk at Fundraising Events appeared first on Nonprofit Blog.

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Fundraising Fundraising Nonprofits 59

Nonprofit Tech for Good

AUGUST 19, 2023

As the world becomes increasingly more digital, nonprofits around the globe are recognizing the importance of accepting online donations as a form of giving. Online giving can provide numerous benefits for nonprofits, from increasing donation amounts to improving donor engagement.

Technology 87

Technology Fundraising Fundraising Management 87

Bloomerang

FEBRUARY 28, 2023

Contributing memorial donations is a meaningful way to honor someone’s life after they’ve passed away. Your nonprofit should have a clear strategy for managing memorial donations and building relationships with donors and the family of the deceased. Managing memorial donations requires sensitivity and thoughtfulness.

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Management Communication Fundraising Fundraising 104

Marketing for the Modern Nonprofit

SEPTEMBER 29, 2023

Specifically, these essential marketing materials can make a huge difference in the success of your virtual event : Event landing page Videos Blog posts By amplifying your reach across multiple channels, your nonprofit can mobilize support for your cause and meet your event fundraising goals. Let’s begin. Protagonists.

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Marketing Marketing Participation and motivation Activism 62

Top Nonprofits

OCTOBER 16, 2023

However, when you get there, you notice that there’s no easy way to find the donation or volunteer pages. Don’t just create a CTA that says “Learn more” and links to your event page. That way, you can direct users to the most relevant pages on your website at the current moment. Experiment with different calls to action.

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Education Education Healthcare Nonprofits 64

Nonprofit Tech for Good

NOVEMBER 19, 2022

By reducing the friction for donors and nonprofits, stock gifting is now accessible and easy for everyone – and now donors can donate stock to their favorite cause in just a few clicks. . Why Now Is a Good Time to Donate Stock. How to Sign Up to Accept Stock Donations. The Stock Gifting Donation Process.

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Values Philanthropy Leadership Marketing 140

Nonprofit Tech for Good

APRIL 15, 2020

This is the third post in a year-long blog and webinar series called 101 Best Practices for Nonprofits , written and presented by Heather Mansfield. Also important to be aware of is that 26% of online donations made in 2019 occurred on a mobile device. 1) Ensure that your donation page(s) have the same branding as your website.

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Nonprofits Psychology Homelessness Environmental 145

Nonprofit Tech for Good

DECEMBER 8, 2021

According to the Fidelity Charitable Overcoming Barriers to Giving Report , 65% of donors would give more if they knew the impact of their donations. Impact reports should be hosted on a landing page on your website. Impact reports can be PDFs hosted on your website or text embedded on your landing page. M+R Benchmarks Report.

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Marketing Marketing Fundraising Fundraising 130

Nonprofit Tech for Good

SEPTEMBER 17, 2023

After a week, review the following data points: 1) CTR (Click-Through-Rate): The CTR is the number of times your ad is clicked on after it is visible on the SERP (search engine results page). For example, if you spent $50 on a keyword and one person donates to your nonprofit, the cost per conversion is $50. Pretty cool, huh?

Management 111

Management Fundraising Fundraising Nonprofits 111

Bloomerang

JULY 14, 2023

— Clueless in Seattle Dear Clueless, Let me offer two clues: (1) a better donation page, and (2) multi-channel promotion. First, optimize your donation landing page for monthly giving. One famous study looked at how to increase organ donations. Drive event attendees to your monthly giving page.

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Technology Activism Values Fundraising 75

Bloomerang

JULY 26, 2021

Your website serves as the central hub for your digital strategy, followed closely by the ways you drive folks to your website, including email, blog posts, newsletters, social media, text messaging, QR codes in print media, and advertising. Are there easily-identifiable links and buttons to your donate page or plugin? .

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Fundraising Fundraising Philanthropy Values 142

Candid

OCTOBER 24, 2022

Starting today, 501(c)(3) nonprofits who earn a Candid Seal of Transparency may be eligible to enable and accept donations using Apple Pay, providing donors with an easy and secure way to give back. Contact information Donation information Mission Grantmaker status Leader information Click Publish. appeared first on Candid Blog.

Education 105

Education Education Nonprofits 105

Nonprofit Marketing Insights by GlobalOwls

FEBRUARY 1, 2022

Yes, a blog is vital to sharing stories about your organization and the passionate ambassadors you have on your team -but an e-newsletter goes one step further to keep your core audience of supporters and key donors up-to-date. Notify Them of Donation Campaigns. Be sure to generate an email template that has a clear call to action.

Non-Profits 145

Non-Profits Marketing Marketing Nonprofits 145

Nonprofit Megaphone

OCTOBER 16, 2023

It powers through the intricate labyrinths of Google’s algorithms, which ensure that among billions of web pages, only the most pertinent pieces reach their intended audience. But does content genuinely have the power to boost donations? Form and Function Content can take countless forms — from videos to quizzes to blog posts.

Education 98

Education Education Values Nonprofit Organizations 98

Marketing for the Modern Nonprofit

OCTOBER 11, 2022

This post is a guest blog by Ira Horowitz of Cornershop Creative. Though seemingly insignificant, these design flaws may actually be preventing your nonprofit from connecting with supporters online—costing you not only critical donations but also volunteers, blog readers, social media followers, and more. .

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Nonprofits Activism Communication Marketing 83

Marketing for the Modern Nonprofit

FEBRUARY 13, 2024

However, you’re met with uninspiring, generic messages that don’t show how your donations will make an impact and feel impersonal. As a result, you opt-out of the campaign and look toward donating to another organization. You can always share a link to a blog post on your website that tells a beneficiary’s story in greater detail.

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Healthcare Recruitment Associations Fundraising 67

Nonprofit Tech for Good

DECEMBER 2, 2023

The Sustainable Giving Report covers this topic in depth and found that 75% of donors have had their finances negatively impacted by inflation but 80% of donors continue to donate! Donors are familiar and comfortable with this type of spending and are likely to connect and engage with this donation style.

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Fundraising Fundraising Retention Homelessness 125

Get Fully Funded

APRIL 25, 2024

According to NXUnite , a nonprofit endowment is “a pool of donations set aside and invested, which allows it to grow and financially support the work of a philanthropic organization.” Endowments begin with a principal investment (typically a donation or fund transfer) which is meant to grow over time. What are nonprofit endowments?

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Fundraising Fundraising Nonprofits Management 52

Top Nonprofits

MARCH 4, 2024

Personalize your corporate donation requests. The same goes for corporate donors; they want to know that their donations will be put to good use. Use marketing channels like your website’s blog posts, email newsletters, and social media to share information about the positive impact of corporate gifts.

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Philanthropy Values Construction Homelessness 52

Top Nonprofits

MARCH 4, 2024

Personalize your corporate donation requests. The same goes for corporate donors; they want to know that their donations will be put to good use. Use marketing channels like your website’s blog posts, email newsletters, and social media to share information about the positive impact of corporate gifts.

Philanthropy 52

Philanthropy Values Construction Homelessness 52

Nonprofit Marketing Insights by GlobalOwls

AUGUST 8, 2021

Do you want to receive more donations? Let’s begin with the end in mind — the ultimate conversion for your nonprofit is a successful donation. A donation form is how you accept donations, which means you must put special care into making it as streamline and impactful as possible. Check out these 5 tips.

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Nonprofits Leadership Values Fundraising 98

Nonprofit Marketing Insights by GlobalOwls

MARCH 2, 2021

A nonprofit should set up a website and a blog that drives people from search engines and social media. For example, the National Alliance on Mental Illness Organization has a blog and they update it on a regular basis. Publishing blog posts that educate victims, supporters and donors will help drive awareness for the organization.

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Non-Profits Marketing Marketing Social Enterprise 145

Donorbox Nonprofit

JANUARY 4, 2023

Your online donation page is one of the most important tools you have in your fundraising toolkit. But how do you ensure that your nonprofit donation page is as effective and impactful as possible? The post 13 Best Donation Page Examples for Better Fundraising appeared first on Nonprofit Blog.

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Fundraising Fundraising Nonprofits 52

Bloomerang

JULY 26, 2022

To sum up the exciting news, here’s what we learned: Bill Gates is donating $20 billion this month to help the Bill and Melinda Gates Foundation’s endowment increase its spending from $6 billion per year to $9 billion per year. If you head to the foundation’s website, you’ll see their grants page. Where is this money coming from?

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Foundations Nonprofits Retention Health 109

Candid

OCTOBER 4, 2023

Ensure your organization’s LinkedIn Page—and your own profile—convey credibility When deciding whether to accept a connection request from someone they don’t know, LinkedIn members will often click on your profile to get a better sense of who you are.

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Fundraising Fundraising Foundations Nonprofits 104