Clairification

APRIL 13, 2023

And what do you do with people if you want to build a relationship? In fact, if I had to tell you how to win over donors with just one word , “personal” is the word I’d choose. This One Word, ‘Personal,’ Should Become Your Mantra Let it underscore everything you think about and do.

Nonprofits 59

Nonprofits Fundraising Fundraising Marketing 59

iMarketSmart

JANUARY 10, 2024

AI and machine learning are the new buzzwords in the prospect identification field proposing yet another solution to the challenge of building caseloads of major donor prospects. But can they really help you fill a caseload with qualified major donor prospects better than other methods? What Is Machine Learning and AI?

Participation and motivation 59

Participation and motivation Fundraising Fundraising Values 59

iMarketSmart

JANUARY 31, 2024

You know they’re in there, somewhere in your donor database. You just need to find them – those small donors who could turn into major donors. The answer is easy to say, but hard to do: Qualification and cultivation are about personal connection. Share an update about how that project or campaign is going.

Values 52

Values Communication Recruitment Culture 52

Top Nonprofits

JUNE 28, 2023

And no matter what a major gift looks like for your organization—whether that be $10,000 or $100,000—these large donations can do wonders for your nonprofit. But before you can tap into these benefits, you have to identify your major donors and prepare to cultivate strong relationships with them. Let’s begin!

Charitable Contribution 52

Charitable Contribution Health Charitable Organizations Education 52

Bloomerang

MAY 29, 2021

Today’s question comes from a fundraiser who wants advice on best practices around recording and recognizing in-kind donors. . How do we record, recognize, and be sure not to forget about these donors as we list our donors from the year in their circles or their donor lists by amount?

Finance 106

Finance Public and Nonprofit Management Values Production 106

iMarketSmart

JANUARY 17, 2024

Many major gift officers don’t realize that one of the things some wealthy donor prospects do after receiving a first communication from you is to check out your LinkedIn profile. If you were at a networking event, this is what you would say after saying your name. But you can and should do so much more than that.

Values 52

Values Fundraising Fundraising Communication 52

iMarketSmart

APRIL 24, 2024

Generally speaking, measuring what you do improves performance and results. But then, when the big gift comes in, do they allocate that as an average over the last seven months and consider the gift officer as meeting their metrics? Many gifts don’t come in until over a year after the gift officer makes outreach to the donor.

Fundraising 52

Fundraising Fundraising Energy Recruitment 52

iMarketSmart

JANUARY 5, 2022

Here are my top 10 reasons why many do just that. They are commanded to help arrange events. They feel overworked, under-appreciated, and undervalued especially because too many in the organization don’t understand the relational (not transactional) nature of what they do. How engaged or involved are they?

Fundraising 52

Fundraising Fundraising Values Activism 52

Bloomerang

APRIL 12, 2021

When you’re determining who to cultivate for your major donor portfolio, do you simply look at everyone who gave more than $1,000 (or whatever your major gift amount is) and dump them all into your portfolio for the year? I confess: I used to do that. Who Gets an Individual Major Donor Portfolio Cultivation Plan? .

Communication 75

Communication Fundraising Fundraising Management 75

Bloomerang

JULY 24, 2023

Board members can practice telling the story of one person helped by the organization, or the story of how they came to be on the board. One of the most pervasive problems in the nonprofit sector is getting your board to be more engaged , and more specifically, to increase board fundraising. They simply need to be good storytellers.

Fundraising 88

Fundraising Fundraising Activism Homelessness 88

Bloomerang

AUGUST 7, 2021

Today’s question comes from a nonprofit employee who wants advice on how to encourage their Development Director to take meetings with major donors. . Dear Charity Clairity, Every time I attend a conference or webinar on the subject of major donor development I learn about the importance of meeting with major donors in person.

Activism 120

Activism Philanthropy Leadership Fundraising 120

Bloomerang

JANUARY 7, 2022

Today we will talk about how to help your audience visualize the impact their donation can have within your organization and then how to communicate the results when a campaign has ended. Studies show the more you can break down your goals and results for your donors, the more success you will have in raising money. .

Communication 83

Communication Homelessness Fundraising Fundraising 83

Bloomerang

JUNE 15, 2022

Fundraising Fails & How to Survive Them. A few lowlights from our past: Letting the donor get too close to the wealth screen, not reading the room to realize who the real decision-makers were, asking for a big gift without the proper cultivation, and not doing our donor research. Watch her story live here. .

Participation and motivation 117

Participation and motivation Retention Finance Energy 117

Bloomerang

APRIL 26, 2021

I am not surprised, because I’ve been doing this work for four decades and it’s been ever thus. No matter what happens in the economy or world, be it war, recession or natural disaster, people who can help DO. For every donor who decreased their giving, another donor increased theirs. . Wonder no more. Giving in the U.S.

Fundraising 136

Fundraising Fundraising Philanthropy Nonprofits 136

Bloomerang

AUGUST 21, 2023

The Fundraising Planning and Climate Report ’s findings show the following: Adjust fundraising strategies : Based on the report’s predictions, consider adjusting your fundraising strategies to align with the current socioeconomic and cultural climate, and donor preferences. The post starts off with general guidance.

Fundraising 75

Fundraising Fundraising Finance Retention 75

iMarketSmart

FEBRUARY 14, 2024

How do you find, attract, and qualify people who can give major gifts to your nonprofit organization? We’re going to unpack why none of the modern methods for building caseloads consistently works at identifying and qualifying major donors, and weeding out the rest. Donor discovery and qualification is hard work.

Values 52

Values Medical Technology Fundraising 52

Nonprofit Tech for Good

AUGUST 9, 2021

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. It’s an ideal community to connect co-workers, influencers, donors, and corporate sponsors. Related Webinar: Social Media Best Practices for Nonprofits. LinkedIn Pages.

Public and Social Policy 144

Public and Social Policy Nonprofits Activism Leadership 144

iMarketSmart

MARCH 13, 2024

The longer I work with nonprofits, the more convinced I become that one of my core beliefs is true: If organizations ceased nearly all new-donor solicitations, they would be more financially efficient and would hardly lose any revenue. It depends on what you mean by ‘work’ Yes, you can find new donors using these methods.

Fundraising 52

Fundraising Fundraising Universities Advertising 52

Fundraising Coach

SEPTEMBER 11, 2022

How do ambassadors help with recurring gifts? How else do ambassadors help nonprofits? Your major or mid-level donors. Skilled influencers have their own style and can easily incorporate either products or brand ideas into their usual content to captivate and inform their audience. . What are ambassadors? .

Public and Nonprofit Management 52

Public and Nonprofit Management Non-Profits Retention Recruitment 52

iMarketSmart

JUNE 9, 2021

They get a kick out of helping donors think carefully about their choices. And they absolutely love helping donors make an impact, especially if it’s through your organization. Helping arrange events. If you asked a random group of 100 major gifts fundraisers how they spend their time, what do you think they would say?

Nonprofit Organizations 52

Nonprofit Organizations Nonprofit Organizations Marketing Marketing 52

Bloomerang

MAY 15, 2021

Today’s question comes from a donor relations manager who needs advice on how to best organize, prioritize, and stay on top of tasks. . Dear Charity Clairity, I’m new to my job as a donor relations manager, and my one thorn right now is organization. Do you know any programs that can help keep me on task?

Nonprofit Administration and Development 96

Nonprofit Administration and Development Management Fundraising Fundraising 96

iMarketSmart

JULY 14, 2023

Here’s the situation: You’ve been tasked with finding a fresh batch of potential major donors to engage. What do you do? Other than revolt at the impossible deadline, what many nonprofits and gift officers do these days is use a propensity model that attempts to identify new major donors. How well does this work?

Disaster Relief 52

Disaster Relief Participation and motivation Finance Fundraising 52

iMarketSmart

MAY 4, 2022

And that’s too bad because it’s actually your most powerful tool for taking your conversations with donors to the next level. And that’s too bad because it’s actually your most powerful tool for taking your conversations with donors to the next level. What do you mean?”. How did you feel about that?”. It’s a conversation.

Values 52

Values Technology Foundations Fundraising 52

iMarketSmart

MAY 4, 2022

And that’s too bad because it’s actually your most powerful tool for taking your conversations with donors to the next level. And that’s too bad because it’s actually your most powerful tool for taking your conversations with donors to the next level. What do you mean?”. How did you feel about that?”. It’s a conversation.

Values 52

Values Technology Foundations Fundraising 52

iMarketSmart

NOVEMBER 7, 2022

The compelling donor experience will include each step. In the donor’s hero story, each step has a specific purpose: The backstory connects the donor’s original identity with the cause, organization, beneficiaries, or project. The setting prepares the donor for the challenge. The donor’s hero story is a story.

Altruism and Helping 52

Altruism and Helping Fundraising Fundraising Public and Social Policy 52

Get Fully Funded

OCTOBER 7, 2021

Plus, your nonprofit can attract new supporters interested in advocacy to your cause, growing your supporter network of donors and volunteers. You can give your campaign its best chance at success by keeping up with advocacy best practices and figuring out how to strategically apply them to your own efforts.

Recruitment 59

Recruitment Retention Nonprofits Activism 59

iMarketSmart

MAY 17, 2023

Why do gift officers quit their jobs so frequently? Some experienced major gift officers have seen the same donor prospects interact with up to 15 different MGOs over the course of their years of involvement with the organization. If you’re in leadership at a nonprofit, how do you think your gift officers are feeling about their jobs?

Nonprofit Administration and Development 52

Nonprofit Administration and Development Leadership Fundraising Fundraising 52

iMarketSmart

AUGUST 9, 2023

Do they have the best skill set and mindset for this job? How would you know if they do or don’t? The study also gives examples of what various higher education institutions do to hire better MGO candidates. The study also gives examples of what various higher education institutions do to hire better MGO candidates.

Race and Ethnicity 52

Race and Ethnicity Universities Philanthropy Education 52

iMarketSmart

FEBRUARY 13, 2023

Setting up social events is great fun. So how do we do this? Theory The “one big thing” in fundraising is always the same: Advance the donor’s hero story. It must link to the donor’s original identity. This comes from the donor’s history, people, or values.) How do we ask for money?

Universities 52

Universities Values Fundraising Fundraising 52

iMarketSmart

MARCH 17, 2017

Planned gifts are often the largest gifts a donor ever makes to a nonprofit, and they are certainly counted among the largest gifts many nonprofits ever receive. They also improve a donor’s lifetime giving and build a donor’s sense of “family” with the nonprofit(s) they remember in their wills and trusts. LIKE THIS BLOG POST?

Nonprofits 45

Nonprofits Fundraising Fundraising 45

Getting Attention

OCTOBER 10, 2018

That’s a significant gap because organizations that do work skillfully with reporters, editors, and opinion makers are more visible, advocate for their missions more effectively, and raise more money to support their work. Media platforms from traditional print, online, and broadcast media to social media, blogs, and podcasts.

Values 66

Values Communication Nonprofits Fundraising 66

iMarketSmart

JUNE 12, 2023

Now, it’s time to get back to the “one big thing” in fundraising: Advance the donor’s hero story. The heroic donation is an ideal. It’s an extreme form of philanthropy. The principles from the primal-giving game can still apply. But the game must change. It must become more extreme. In this game, there is only one rational move for me.

Donor Motivation 52

Donor Motivation Philanthropy Insurance Altruism and Helping 52

Nonprofit Marketing Blog

MARCH 18, 2014

It’s one of those things we know we should do, but keep making excuses or avoid completely. Amy: I wrote Major Gift Fundraising for Small Shops because it seems to me that most nonprofits are too reliant on the “hamster wheel” of fundraising—grant writing, event planning, and bulk mail.

Fundraising 57

Fundraising Fundraising Foundations Nonprofit Organizations 57

Nonprofit Fixer

AUGUST 28, 2020

If you’re involved in nonprofit fundraising, at some point you will inevitably need to come up with donor giving level names. In the past, nonprofits mainly did this for an event or capital campaign. By encouraging donors to give monthly, you not only build loyalty, familiarity and commitment, but you can also plan your revenue better.

Associations 52

Associations Participation and motivation Universities Children 52

Fundraising Coach

FEBRUARY 16, 2015

His observations were so right, I asked if he''d do a guest blog post on this. One of the elephant jokes went something like this: Q: How do you make a statue of an elephant? Do all of your donors want to attend special events, but no one wants to make a gift? I''m glad he said yes! by Dan McCormack.

Culture 106

Culture Philanthropy Foundations Activism 106

iMarketSmart

NOVEMBER 10, 2017

Too often fundraisers make assumptions about what donors want. But that isn’t how it works today. Now you can capture your donors’ verbatims and digital body language so you can understand what they want before you market somewhat random offers to them in spray and pray fashion. LIKE THIS BLOG POST?

Values 40

Values Education Education Technology 40

iMarketSmart

AUGUST 19, 2014

Planned gifts are often the largest gifts a donor ever makes to a nonprofit, and they are certainly counted among the largest gifts many nonprofits ever receive. They also improve a donor’s lifetime giving and build a donor’s sense of “family” with the nonprofit(s) they remember in their wills and trusts. LIKE THIS BLOG POST?

Fundraising 53

Fundraising Fundraising Nonprofits 53