Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Don’t be a photo tag spammer either! Twitter is not for every nonprofit.

Public and Nonprofit Management 140

Public and Nonprofit Management Nonprofits Activism Advertising 140

Nonprofit Tech for Good

AUGUST 9, 2021

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. For the first 13 years of its existence, growth was slow but steady.

Public and Social Policy 144

Public and Social Policy Nonprofits Activism Leadership 144

Nonprofit Megaphone

OCTOBER 4, 2023

Example: In the same online bookstore, a user’s click on a promotional banner for a new mystery novel and their subsequent addition of the book to the cart are both tracked as distinct events. Example: To track events like the time spent on each section of a blog, you would need to set up custom events and dimensions in GTM.

Universities 52

Universities Advertising Management Marketing 52

Candid

MAY 18, 2022

About a month ago, Candid was tagged in a social media post from someone who had visited the Smithsonian’s National Museum of American History. We had to update the object label for the exhibit at the last moment to reflect the new name of the organization. . If people want to learn more, online or in-person, where can they go? .

Philanthropy 98

Philanthropy Foundations Education Education 98

NonProfit Hub

MAY 22, 2020

While working for various nonprofits throughout the past twenty years, I always had such high aspirations for having our End Of Year (Annual Campaign) strategized by May, planned by August and ready to deliver by October. . This year, I am choosing to look at this pandemic as a gift. Is your data up to date and tagged correctly?

Advertising 88

Advertising Education Education Activism 88

Selfish Giving

MARCH 11, 2010

Cause marketing news, advice and commentary just got better (looking). Welcome to the new and improved Selfishgiving.com ! Late last year I started thinking of refreshing my blog with a new look that I could extend to all my other social media platforms and offline activities. dedicated and very, very patient.

Activism 182

Activism Marketing Marketing 182

Nonprofit Marketing Insights by GlobalOwls

JULY 29, 2023

The story you want to tell is uniqly yous, Marketing Copy Generators like Blog Intro and Blog Outline Generators can help with the copy and for the visuals, you either rely on Stock Images or you can now use AI-Powered Text-To-Image Generators. has nearly 100,000 users and has been developing its tools for years. Start today.

Marketing 52

Marketing Marketing Retention Nonprofits 52

Selfish Giving

JANUARY 5, 2011

Over the past year I’ve gone back to that post many time and reread the comments again and thought about how I was defining cause marketing. In last year’s post I wrote that cause marketing involved three types of programs: point-of-sale , percentage-of-sale and licensing. But if you are new here’s a primer.

Marketing 269

Marketing Marketing Production Activism 269

Get Fully Funded

AUGUST 14, 2023

It’s not something you’ll do often – maybe only a few times a year. You can build a year-end campaign or a campaign to prepare for the coming winter months. That’s why you should include a short description of your mission and your work so new people can figure out fast who you are and what you’re about. This is a GREAT thing!

Fundraising 98

Fundraising Fundraising Recruitment Children 98

Candid

JANUARY 5, 2023

Chantal Forster, Executive Director, TAG ( Technology Association of Grantmakers ). Over the past few years, the social sector has been asked to step up in ways we never could have imagined. The post Predictions for the future of social sector data appeared first on Candid Blog. Ann Mei Chang, CEO, Candid.

Public and Nonprofit Management 116

Public and Nonprofit Management Collaborations Philanthropy Foundations 116

Selfish Giving

DECEMBER 28, 2009

It’s hard to believe that this month marks my 5th anniversary blogging. On average I’ve posted 100+ times a year. Although for a time a good many of those were “Cause Marketing Links&# (short news stories) from my Delicious account–something I don’t do anymore). I’m going to give them a try.

Marketing 202

Marketing Marketing Activism Nonprofits 202

Nonprofit Marketing Insights by GlobalOwls

FEBRUARY 2, 2023

And, unless you are a celebrity or someone famous, amassing a huge following on Instagram may take a couple of years. Also, if you have a blog or website, you should consider adding clickable links that will direct your site’s visitors to your Instagram. So, you will tap into a new group of potential followers.

Collaborations 52

Collaborations Management Marketing Marketing 52

Fundraising Coach

NOVEMBER 2, 2021

Your ads will bring new visitors to your website but it’s up to you to help turn those clicks into conversions that matter. Develop a blog. Creating a blog for your website gives your organization a voice and can help raise awareness of your cause, but it also will help you to stand out in search results.

Nonprofits 75

Nonprofits Recruitment Marketing Marketing 75

Selfish Giving

JULY 8, 2009

A summer ritual here on the development team is planning for the next fiscal year, which begins October 1st. Part of that planning process involves a half-day retreat for directors at my boss’ house where we discuss our goals for the upcoming year. And this is not the year we can hire an employee or a consultant.

Insurance 180

Insurance Health Marketing Marketing 180

Selfish Giving

NOVEMBER 8, 2010

[I immediately connected with Gladwell's concept of weak ties when I read The Tipping Point years ago. Here’s how Gladwell recently described weak ties in relation to social media in The New Yorker. You’ve read this blog enough to know that cause marketing has its merits and raises millions for causes.

Homelessness 196

Homelessness Production Marketing Marketing 196

Selfish Giving

DECEMBER 6, 2011

It accelerated over the holidays that year with its Holiday Heroes campaign on Foursquare. Foursquare is tagged on their blog, YouTube videos, e-mails and some of its Web campaigns. Is your nonprofit already blogging, tweeting and Facebooking? One area in which Radio Shack is winning big is on Foursquare.

Nonprofits 224

Nonprofits Recruitment Activism Children 224

Get Fully Funded

APRIL 20, 2021

Sometimes the only thing standing between you and launching a successful fundraising campaign to fund a new, needed program is an extra set of hands. In the US, request a completed W-9 form from your VA to provide your accountant so you can give them a 1099 at the end of the year. What you need is a nonprofit virtual assistant or VA.

Nonprofit Administration and Development 116

Nonprofit Administration and Development Management Nonprofits Values 116

iMarketSmart

OCTOBER 4, 2017

Of course such a broad question can’t be addressed in a blog post, nor should it be. Increasing the “growth in giving” is an issue worthy of industry boards and committees, not blog posts or ad hoc analysis. They could: Acquire new donors/customers. Acquire new donors/customers. Retain existing donors/customers.

Retention 53

Retention Values Activism Nonprofit Organizations 53

Bloomerang

APRIL 11, 2023

Here’s what we’ll cover: Using Instagram promotion before your event Instagram event promotion during your event Following up on your Instagram event promotion Whether you’re hosting a fundraising event or a community volunteer opportunity, Instagram can help you engage current and new audience members and set your event up for success.

Activism 83

Activism Food Marketing Marketing 83

Selfish Giving

MARCH 4, 2010

Carol Cone announced this week that she is leaving the firm that she founded in 1980 and that bears her name to pursue new interests. I didn’t see Carol a lot over the ensuing years, but I felt her influence. She also invited me to her office a couple years ago to talk about blogging and cause marketing.

Leadership 140

Leadership Marketing Marketing Foundations 140

Selfish Giving

NOVEMBER 8, 2010

[I immediately connected with Gladwell's concept of weak ties when I read The Tipping Point years ago. Here’s how Gladwell recently described weak ties in relation to social media in The New Yorker. You’ve read this blog enough to know that cause marketing has its merits and raises millions for causes.

Homelessness 154

Homelessness Production Marketing Marketing 154

Selfish Giving

APRIL 12, 2010

The majority of calls I take on cause marketing are from budget-conscious small nonprofits raising anywhere from a few hundred thousand to a few million a year. They also have limited resources and can’t invest in new staff, advertising or training. Visit Cause Marketing Forum. Because this is a match made in heaven.

Marketing 226

Marketing Marketing Advertising Communication 226

Kivi's Nonprofit Communications Blog

DECEMBER 2, 2014

As the organization’s primary copywriter and copy editor, Rachel oversees Trevor’s unique, youth-focused, and affirming voice while coordinating external communications, publications, blog opportunities, and more. Hop onto a meeting with an external group to share our goals for the upcoming year, and explore possible collaborations.

Communication 85

Communication Public and Nonprofit Management Nonprofits Collaborations 85

NonProfit Hub

OCTOBER 22, 2020

That’s like skipping class all year and expecting to ace your final exam. If a new pet owner wants to get their kitten spayed, they’re not going to search for a vet to do an “ovariohysterectomy.” So, I might search for “dogs for adoption in Lincoln” to narrow my search and find my new friend close to home.

Associations 49

Associations Marketing Marketing Nonprofits 49

Nonprofit Marketing Insights by GlobalOwls

MAY 16, 2021

In this blog, we will be discussing various benefits of Instagram feed on website to promote your brand and make your marketing campaign a great success. Before diving into the topic, let us start from the basics of why Instagram experienced tremendous growth in the last few years and why it is important for businesses.

Marketing 52

Marketing Marketing Production Activism 52

Nonprofit Marketing Insights by GlobalOwls

FEBRUARY 9, 2021

Instagram has been gaining popularity in recent years. In your Instagram profile, you can place your website link or blog. Work with Micro-Influencers: If you are searching for new people for your profile, working with influencers is the best way. 12 Quick Ways to Get More Instagram Followers. Write Excellent Captions.

Production 52

Production Social Enterprise Social Enterprise Associations 52

Fundraising Coach

MAY 13, 2010

Years ago, I crowd-sourced a fun “ Soundtrack for the Alumni Director’s First Year. Feel free to use the comments below (click on this blog’s title if you’re not seeing the comments). Today marks the 2nd anniversary of Ask Without Fear! being on Amazon! You can also. Let’s have fun with this! (c)

Fundraising 87

Fundraising Fundraising 87

Kivi's Nonprofit Communications Blog

SEPTEMBER 18, 2018

Danielle Baldwin is an award-winning digital strategist with more than 20 years of experience in design, content and media strategy, and web development. Optimize new and old press and news releases for online search, assign categories and tags to these as well so they can be included in search results just like web content.

Associations 63

Associations Production Technology Communication 63

Selfish Giving

FEBRUARY 16, 2010

I read the key blogs in my industry ( Cone , Scotty Henderson , Mike Swenson , Paul Jones , Olivia Khalili & Cause Marketing Forum ) via links on Twitter and my Google Reader. Cause marketing isn’t that new for a lot of the businesses you’re calling on. But social media is brand new for almost everyone.

Marketing 153

Marketing Marketing Nonprofits 153

Kivi's Nonprofit Communications Blog

JULY 5, 2018

On Tuesday, I shared with you the “new” metrics for email engagement , which include whether your emails are read before they are deleted and whether people are replying to or forwarding them. Their odds of landing in the inboxes of new subscribers are WAY higher than Nonprofit A’s. Stay tuned!

Activism 42

Activism Management Communication Marketing 42

Fundraising Coach

NOVEMBER 2, 2021

Your ads will bring new visitors to your website but it’s up to you to help turn those clicks into conversions that matter. Develop a blog. Creating a blog for your website gives your organization a voice and can help raise awareness of your cause, but it also will help you to stand out in search results.

Nonprofits 40

Nonprofits Recruitment Marketing Marketing 40

Care2

JANUARY 14, 2013

One of my favorite parts about starting a new year is reviewing all of the top 10 (or in some cases the top 133) lists and trends. This list of 133 blog p osts about nonprofit marketing by Avi Kaplan of Rad Campaign (the web agency I run) is a terrific recap by the nptech blogger community. Nonprofit Marketing P osts of 2012.

Leadership 71

Leadership Culture Management Marketing 71

Kivi's Nonprofit Communications Blog

MAY 22, 2012

I first published these six categories of nonprofit blogs way back in 2008. But I think they still work today, four years later. As I said back then, I certainly think you can mix and match blog types, and I bet most successful blogs do. The News Blog. The Advocacy Blog. The Toolbox Blog.

Public and Social Policy 82

Public and Social Policy Nonprofits Leadership Education 82

Nonprofit Tech for Good

NOVEMBER 29, 2010

Blog: BigCatRescue.org?/Blog. We have 325 social media sites that we post to regularly, but in addition to all of the ones that everyone knows about, two of the most effective are Posterous and TrafficGeyser because we can post once to these accounts and they syndicate out to hundreds of article, podcast, blog, video and photo sites at once.

Nonprofits 101

Nonprofits Technology Education Education 101

Marketing for the Modern Nonprofit

NOVEMBER 14, 2022

To make sure you maximize your auction’s ROI, a strong marketing strategy will help your nonprofit reach new donors and foster stronger relationships with supporters. Highlight top fundraisers and tag them in posts. The idea of consistent messaging isn’t new for nonprofits. It also creates?positive positive awareness?for

Marketing 52

Marketing Marketing Public and Nonprofit Management Activism 52

Nonprofit Tech for Good

JULY 20, 2010

There are now over 143 million blogs on the Internet and when I launched Nonprofit Tech 2.0 But within a few months it was clear that blogging was the missing piece in my online communications strategy. But within a few months it was clear that blogging was the missing piece in my online communications strategy.

Nonprofit Organizations 92

Nonprofit Organizations Nonprofit Organizations Children Nonprofits 92

Fundraising Coach

NOVEMBER 29, 2010

But I had a great time doing fundraising training for the last few weeks in New Zealand. I took my 8 year old daughter with me. We had a great time learning new things about the English language (“car parks&# instead of parking lots) and driving on the left. I even got to learn new ways to order coffee.

Fundraising 63

Fundraising Fundraising Governance Collaborations 63