Bloomerang

JULY 14, 2023

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., Today’s question comes from a nonprofit employee who wants some fresh ideas to increase monthly giving: Dear Charity Clairity, We have a monthly giving program, but not many people join. Make monthly giving your default.

Technology 77

Technology Activism Values Fundraising 77

iMarketSmart

FEBRUARY 14, 2024

How do you find, attract, and qualify people who can give major gifts to your nonprofit organization? Gift officers lose so much time on prospects who don’t want to give, don’t want to talk, and don’t have the capacity to give transformational gifts even if they wanted to. They fall short. Quantities.

Values 52

Values Medical Technology Fundraising 52

Nonprofit Tech for Good

DECEMBER 8, 2021

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. The webinar was designed as a supplemental course to the webinar series required to earn a Certificate in Digital Marketing & Fundraising. Thank you and Happy New Year!

Marketing 126

Marketing Marketing Fundraising Fundraising 126

Bloomerang

APRIL 14, 2021

Buying the square yards on which the franchise was built on top of and leasing it back to the franchisee is how McDonald’s saw their business become the household name and industry leader it is today. It’s a blessing—yet it’s often a poorly managed one. . Too often volunteers become people offered the menial jobs.

Non-Profits 138

Non-Profits Nonprofits Energy Recruitment 138

Bloomerang

JUNE 7, 2021

You don’t want to inadvertently drop someone off your donor stewardship list when they may not even realized they’ve “lapsed” and fully consider themselves to be a loyal supporter. Who you call and how many donors you call will depend upon your own resources and the makeup of your donor base. Don’t let them!

Nonprofits 139

Nonprofits Retention Psychology Foundations 139

Candid

AUGUST 30, 2023

I’m often invited to speak with organizations about the latest fundraising and nonprofit trends. Along with many funders incorporating trust-based philanthropy practices and principles, this growing trend may affect giving to nonprofits and impact the way nonprofits are asked to share organizational information with funders.

Philanthropy 98

Philanthropy Technology Foundations Governance 98

iMarketSmart

JUNE 18, 2021

Plus I recommended you deploy high-level automation to support the raising of major and planned gifts. In this post I’ll detail how automation technology helps people like you win big in the era of Fundraising Climate Change. . Hearing from you often enough convinces people that you know what you’re doing. You know it’s true.

Marketing 97

Marketing Marketing Values Nonprofits 97

iMarketSmart

JANUARY 31, 2024

You just need to find them – those small donors who could turn into major donors. But assuming you can identify new major donors among the thousands of supporters, prospects, and prior low-level donors, how do you connect with them on a personal enough level to nurture them into becoming major donors? Maybe they are giving monthly.

Values 52

Values Communication Recruitment Culture 52

Nonprofit Tech for Good

FEBRUARY 17, 2022

people who want to help. people who want to help. How are you measuring your success? Your supporters remember how you made them feel. Ask yourself, your leadership, and your trusted lead volunteers to fill in the blank: At the end of our event, we want our supporters (or) attendees to leave feeling __.

Management 133

Management Fundraising Fundraising Nonprofits 133

iMarketSmart

MARCH 13, 2024

How Much Should Nonprofits Spend on Fundraising? There are entire organizations devoted to reporting on how much charities spend on fundraising. It might depend on the age of the organization, the type of programs, or how fundraising sometimes integrates with programs and isn’t clearly distinguished from them. Some say 15%.

Fundraising 52

Fundraising Fundraising Universities Advertising 52

Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Even though billions of dollars have been raised online since 1999, it’s surprising how many nonprofits make the donation process more complicated than it should be.

Fundraising 135

Fundraising Fundraising Nonprofits Public and Nonprofit Management 135

Bloomerang

APRIL 26, 2021

You may be wondering where to focus your fundraising as we emerge from the fog of 2020 and into, perhaps, a less cloudy future when it comes to nonprofit giving trends. People continued to give more generously than before – often referred to as a “ bump ” – and the predicted “slump” never really arrived. . Wonder no more. and +11.9%).

Fundraising 136

Fundraising Fundraising Philanthropy Nonprofits 136

Get Fully Funded

APRIL 20, 2021

A virtual assistant is an independent contractor who provides services for clients while working from their home office. A virtual assistant is an independent contractor who provides services for clients while working from their home office. What you need is a nonprofit virtual assistant or VA. I felt that way, too, in the beginning.

Nonprofit Administration and Development 116

Nonprofit Administration and Development Management Nonprofits Values 116

Bloomerang

AUGUST 12, 2021

of the donors who made a gift in 2019 made another gift in 2020. That means more than half of donors who made a gift in 2019 didn’t make another one in the following year! As important as it is to pay attention to donor retention, it’s equally important to know how to “move the needle”—and we do.

Retention 111

Retention Nonprofit governance and management Finance Governance 111

iMarketSmart

MARCH 1, 2023

So many nonprofits seeking major gifts keep doing what they’ve been told by the so-called experts, consultants, and traditionalists. Ask, ask, ask. When something new and flashy like AI comes along, they might add that to the mix because, “Yay! How do we do that? But how do you do this?

Activism 52

Activism Values Fundraising Fundraising 52

Bloomerang

JUNE 22, 2021

This can be as simple as sharing an organizational update via email with a quick note of “thought you might like to see this” or a simple check-in to see how the person is. Call your donors personally to thank them for their gifts. Simply put, a call made today can result in another (and often larger!) gift down the road.

Fundraising 95

Fundraising Fundraising Education Education 95

Bloomerang

NOVEMBER 16, 2023

However, many nonprofits don’t know where to start when it comes to implementing text-to-give campaigns. However, many nonprofits don’t know where to start when it comes to implementing text-to-give campaigns. This guide will explain how the process works and ways to optimize your campaigns to raise more from this channel.

Fundraising 56

Fundraising Fundraising Disaster Relief Activism 56

iMarketSmart

FEBRUARY 6, 2023

Before the ask, one step remains. Asking for permission to ask. 2] It sets the stage for the ask. I’ve been thinking about our past conversation, and I want to share with you in person some gift opportunities that are right in sync with what we have been discussing. How does next Tuesday work for you to meet?”[3]

Psychology 52

Psychology Altruism and Helping Organizational Behavior Values 52

iMarketSmart

JANUARY 27, 2023

Major gifts fundraising is about relationships. How do you do it with a new major gifts prospect? How is that different from getting a meeting with a previous donor or someone who has supported your organization in other ways? Of course, this requires cooperation from the person who is new to your organization.

Values 52

Values Activism Leadership Fundraising 52

iMarketSmart

JULY 14, 2023

You’ve been given an arbitrary and unreasonably short timeline to find them and secure some big gifts. Other than revolt at the impossible deadline, what many nonprofits and gift officers do these days is use a propensity model that attempts to identify new major donors. How well does this work? What do you do?

Disaster Relief 52

Disaster Relief Participation and motivation Finance Fundraising 52

Get Fully Funded

DECEMBER 12, 2022

When you post on social media, you don’t know how many people actually see your content. And when you post on your website, well, most of your donors aren’t regularly visiting your website. Wouldn’t life be easier if people opened and read your fundraising emails? That’s average. ). It’s definitely not as many as we would like.

Fundraising 126

Fundraising Fundraising Communication Marketing 126

Network for Good

MAY 3, 2021

But how do you do it, exactly? Never fear, this lesson will walk you through setting up (or retooling) your own monthly giving program. How to outline a framework for your monthly giving program. It also makes it difficult for your donors to understand how they fit into the big picture. Let’s do this!

Recruitment 52

Recruitment Retention Marketing Marketing 52

Network for Good

MAY 3, 2021

But how do you do it, exactly? Never fear, this lesson will walk you through setting up (or retooling) your own monthly giving program. How to outline a framework for your monthly giving program. It also makes it difficult for your donors to understand how they fit into the big picture. Let’s do this!

Recruitment 52

Recruitment Retention Marketing Marketing 52

Bloomerang

DECEMBER 19, 2023

Even platforms with no recurring monthly or yearly fee may require a transaction or processing fee to process donations. Free Nonprofit Software Disclaimer When looking at software solutions , it can be tempting to choose a free or the cheapest option available. Software solutions keep the nonprofit sector in motion.

Public and Nonprofit Management 86

Public and Nonprofit Management Nonprofits Management Public and Social Policy 86

iMarketSmart

JANUARY 18, 2023

The typical purpose is to preserve their legacy by donating portions of their invested assets to various causes over many years, often around particular themes or areas of need. How Much Money Gets Donated to Private Foundations? Your competition is not other nonprofits. Let’s look at a few statistics for private family foundations. $45

Foundations 52

Foundations Values Culture Nonprofits 52

iMarketSmart

MARCH 3, 2023

What is the ideal caseload size for gift officers? Did they ask gift officers how many fundraising prospects they can realistically work with at one time? So where does this 150 figure for the ideal gift officer’s caseload size come from? Gift officers are humans too. Is it based on research? It’s wrong.

Nonprofit Administration and Development 52

Nonprofit Administration and Development Universities Management Values 52

iMarketSmart

DECEMBER 14, 2022

When gift officers try to reach out to supporters recently added to their caseloads, it’s usually tougher to get them to respond. This is true even for people who passionately support your mission. But let’s answer the initial question first: Why don’t some of your most ardent supporters respond to outreach from gift officers?

Values 52

Values Foundations Insurance Communication 52

iMarketSmart

FEBRUARY 13, 2023

Making the ask can be the scariest part of fundraising. But asking for money? So how do we do this? What is the secret to a compelling fundraising ask? This comes from the donor’s history, people, or values.) (This is a specific, visualizable impact from the gift.) The story cycle ask Theory is nice.

Universities 52

Universities Values Fundraising Fundraising 52

iMarketSmart

JUNE 8, 2022

If you’re in the business of raising money for a cause, some on your staff (or your board) may have probably wondered, “What really leads a major donor to decide to make a gift to a nonprofit organization? Do you know anyone who donates like that? What’s the not-so-secret formula?”. Is it reminding donors about tax benefits?

Participation and motivation 52

Participation and motivation Activism Philanthropy Values 52

iMarketSmart

APRIL 10, 2023

Socratic fundraising asks questions. Or their time is too expensive for the gift size. It’s still possible to ask questions. 1] First, the fundraiser must have a valid reason to ask questions. 1] First, the fundraiser must have a valid reason to ask questions. Justify asking questions Questions can work.

Psychology 52

Psychology Public and Social Policy Environmental Participation and motivation 52

Nonprofit Tech for Good

AUGUST 19, 2023

In this blog post, we will explore why online giving options are important and show you how to accept donations on your website with 7 easy steps. Nowadays, life’s moving fast, and donors really appreciate the option to give when they want to, without dealing with going somewhere or mailing a check.

Technology 82

Technology Fundraising Fundraising Management 82

Fundraising Coach

SEPTEMBER 11, 2022

Ambassadors can take many forms outside of just influencers who might be the first to come to mind. Tap into your unique audience and base of support to find well-respected and knowledgeable individuals already in your network who may be willing to become a face for your brand. . How do ambassadors help with recurring gifts?

Public and Nonprofit Management 52

Public and Nonprofit Management Non-Profits Retention Recruitment 52

iMarketSmart

NOVEMBER 28, 2022

Opinions are often passionate. And they often conflict. How about a mosquito net? He explains, “Salespeople who remain strictly focused on sales instead of customers (i.e., Fightin’ words. Want to start a fight in a fundraising comment section? That’s easy. Start talking metrics. So, what’s the answer? They disagree.

Fundraising 52

Fundraising Fundraising Public and Nonprofit Management Management 52

Marketing for the Modern Nonprofit

OCTOBER 11, 2022

This post is a guest blog by Ira Horowitz of Cornershop Creative. Or, maybe the site’s look is outdated because you recently revamped your visual brand, causing confusion for people who attend your events and then try to find you online. . In this post, we’ll help you lay a strong foundation for fine-tuning your website.

Nonprofits 83

Nonprofits Activism Communication Marketing 83

iMarketSmart

APRIL 27, 2022

Hiring major gifts officers is hard. After all, when it comes to doing what’s really needed to secure a major gift (including scheduling meetings , engaging with new leads , qualifying and nurturing those leads, and building relationships) a college degree won’t separate top performers. Start by looking for curious chameleons.

Psychology 52

Psychology Ethics Fundraising Fundraising 52

iMarketSmart

APRIL 27, 2022

Hiring major gifts officers is hard. After all, when it comes to doing what’s really needed to secure a major gift (including scheduling meetings , engaging with new leads , qualifying and nurturing those leads, and building relationships) a college degree won’t separate top performers. Start by looking for curious chameleons.

Psychology 52

Psychology Ethics Fundraising Fundraising 52

iMarketSmart

JUNE 10, 2022

A debate has been growing in recent years regarding the practice of offering major donors the option of giving restricted gifts. A restricted gift is one that is designated for a specific purpose, whereas an unrestricted gift allows the nonprofit to use it in whatever way it wishes to further its mission.

Nonprofits 52

Nonprofits Leadership Values Fundraising 52