Bloomerang

JUNE 7, 2021

For many of you, this is your fiscal year-end. That means you need to make sure you don’t lose any of those donors you took such pains to acquire last year. It also means tying up loose ends to assure you don’t leave money on the table. 8 Fiscal Year-End Donor Retention Action Strategies + Practical Tips.

Nonprofits 139

Nonprofits Retention Psychology Foundations 139

Bloomerang

APRIL 26, 2021

Charities feared last year donors would lose jobs, see income diminish, worry their nest eggs were insecure, and would consequently stop giving. Or a new donor responded with bigheartedness to an emergency appeal. . Big hearts will respond to big-hearted, authentic, clearly-articulated, specific and resonant appeals.

Fundraising 137

Fundraising Fundraising Philanthropy Nonprofits 137

Get Fully Funded

APRIL 4, 2024

The past couple of years have represented a challenging time for nonprofit fundraising. In difficult circumstances, it’s helpful to return to the fundraising basics to ensure you’re making the most of tried and true strategies to boost your nonprofit’s donation revenue. Describe the impact of giving at different levels.

Nonprofits 110

Nonprofits Retention Values Technology 110

NextAfter

DECEMBER 15, 2021

Questions from NextAfter Institute Members In this ask me anything post, I’ll answer a few questions submitted by members of the NextAfter Institute about year-end fundraising. Table Of Contents Question #1 – How should I use a video in my year-end fundraising? Question #2 – Should we send a year-end postcard?

Fundraising 52

Fundraising Fundraising Values Communication 52

Bloomerang

AUGUST 2, 2021

In part one of this series, I outlined my top six fundraising strategies for 2021: . Mastering an analytic approach to strategy and planning. In this post, I’ll explore the third strategy. . This year, commit to customizing and offering options (email, direct mail, text, etc.). This is part three in a six-part series.

Marketing 127

Marketing Marketing Fundraising Fundraising 127

Get Fully Funded

JANUARY 24, 2024

In this article, we’ll explain what email automation is and explore three strategies you can use to leverage it. 3 Ways to Enhance Relationships with Automated Emails Now that you know how email automation works, you can get creative with donor engagement strategies. That’s where email automation comes in. Let’s dive in!

Sociology 59

Sociology Retention Universities Culture 59

Nonprofit Marketing Insights by GlobalOwls

DECEMBER 28, 2022

5 Tips and Trends for Nonprofit Marketing Strategy. Check out these 5 trends that can shape your Nonprofit Marketing Strategy. In this blog post, we will explore some of the latest industry trends and tips for nonprofit marketing that will help your organization thrive in the coming years. . Social media marketing.

Marketing 97

Marketing Marketing Nonprofits Advertising 97

Bloomerang

JUNE 28, 2021

This nonprofit culture strategy post is part 3 in a 3-part series. Let’s move now to the third and final pillar: nonprofit culture strategy. . Pillar #3—No More Othering: Your Nonprofit Culture Strategy in 2021 and Beyond. How do you work on a strategy of building a culture that not only promotes goodness but also does no harm?

Culture 112

Culture Philanthropy Nonprofit Administration and Development Nonprofits 112

Kivi's Nonprofit Communications Blog

OCTOBER 6, 2015

Yep, it’s that time of year already. Year-End Fundraising Season. But you aren’t going to wait til the last minute to plan your campaigns this year. This year, you will have all your ducks in a row before you flip the calendar to November. This year you will OWN year-end fundraising.

Fundraising 82

Fundraising Fundraising Retention Communication 82

Bloomerang

DECEMBER 5, 2022

A bad subject line will tank your fundraising appeal. Even the greatest appeal can’t overcome a bad subject line. . I’m here to help you write click-worthy subject lines just in time for year-end giving , your next campaign, or even next year’s Giving Tuesday. . Alice, help get 4 more kids to camp!

Homelessness 83

Homelessness Healthcare Recruitment Children 83

Get Fully Funded

AUGUST 14, 2023

A well-rounded fundraising plan should include a variety of strategies like a signature event, appeals, monthly giving, and at least one online fundraising campaign. It’s not something you’ll do often – maybe only a few times a year. You can build a year-end campaign or a campaign to prepare for the coming winter months.

Fundraising 98

Fundraising Fundraising Recruitment Children 98

Bloomerang

SEPTEMBER 13, 2021

I recently read a pertinent article on the Moceanic blog published posthumously by the savvy Simone Joyaux: For Fundraising Excellence, Rely on Expertise, Not Opinions. . They say : “I want only happy images in our end-of-year appeal.” . They say : “I want only happy images in our end-of-year appeal.” .

Nonprofits 74

Nonprofits Culture Psychology Values 74

Kivi's Nonprofit Communications Blog

AUGUST 12, 2014

As part of that process, we are looking at their editorial calendar for their year-end fundraising campaign, which will include direct mail, email, and social media. Before they can develop that plan, however, they have several strategic decisions to make, and this is the time of year to be making them. For example.

Public and Nonprofit Management 94

Public and Nonprofit Management Fundraising Fundraising Communication 94

Kivi's Nonprofit Communications Blog

APRIL 1, 2020

Online Training: Ends TONIGHT!: Sale ends TONIGHT, April 1, 2020. April 7th and 9th: Social Media Strategies That Won’t Waste Your Time with Kivi Leroux Miller. April 23: How to Write a Direct Mail Appeal Letter In-House with Tom Ahern. [90-Minute This year we have some good news and some bad news.

Fundraising 53

Fundraising Fundraising Communication Management 53

Marketing for the Modern Nonprofit

NOVEMBER 17, 2022

This post is a guest blog by Patrick Alderdice at Pennington and Co. . It’s important for every nonprofit organization to keep a pulse on fundraising trends and adjust their strategies accordingly to give their campaigns the best possible chance of success. That it’s time to fine-tune your alumni fundraising strategy !

Fundraising 98

Fundraising Fundraising Universities Communication 98

iMarketSmart

JANUARY 24, 2024

You could offer them the opportunity instead to give $200,000 three years in a row. Later, they get to feel all the good feelings associated with giving the next two years. And if that sort of recognition plan appeals to that particular donor, you absolutely should do that. And you got an extra $100,000 out of it as well.

Values 52

Values Activism Associations Fundraising 52

Kivi's Nonprofit Communications Blog

SEPTEMBER 14, 2018

Try these 4 Ways to Segment Your Year-End Fundraising Appeal. Going to give Giving Tuesday a go this year? Check out Creating a Giving Tuesday Strategy That’s ‘Just Right’. The post Mixed Links for Nonprofit Communicators – September 14, 2018 appeared first on Kivi's Nonprofit Communications Blog.

Communication 63

Communication Nonprofits Marketing Marketing 63

Nonprofit Tech for Good

MARCH 29, 2015

Communicating your data and calls-to-action in visual format is smart strategy. The first step is to embed a large version of your infographic (minimum 800 pixels in width) to a visually appealing landing page within your website (or blog). It pays off in the end. Prominently feature calls-to-action on your infographic.

Nonprofits 110

Nonprofits Foundations Communication Fundraising 110

Marketing for the Modern Nonprofit

OCTOBER 11, 2022

This post is a guest blog by Ira Horowitz of Cornershop Creative. Though seemingly insignificant, these design flaws may actually be preventing your nonprofit from connecting with supporters online—costing you not only critical donations but also volunteers, blog readers, social media followers, and more. .

Nonprofits 83

Nonprofits Activism Communication Marketing 83

Bloomerang

JUNE 21, 2021

Pillar #2—No More Silos: Your Donor Experience Strategy in 2021 and Beyond. For-profit companies have prioritized “customer experience” for years because they know it’s much less expensive to retain a current customer than to acquire a new one. Before rolling out any new strategy, ask the question: “How will this make a donor feel?”

Non-Profits 89

Non-Profits Philanthropy Culture Nonprofits 89

Bloomerang

JULY 5, 2021

Yet too many nonprofits still don’t prioritize donor retention strategies. . I’ve long advocated for adding “wows ” to your donor relationship-building strategy, so this finding particularly struck me. And that’s really the whole point of placing a premium on donor retention strategies.

Retention 141

Retention Non-Profits Values Foundations 141

Fundraising Coach

NOVEMBER 2, 2021

The Google Ad Grant is a digital marketing powerhouse that can amplify your nonprofit’s online strategy. To get the most out of the Grant, here are a few strategies you can use to strengthen your nonprofit’s website: Optimize for SEO. Develop a blog. And the best part? Identify key conversions. Prioritize user experience.

Nonprofits 75

Nonprofits Recruitment Marketing Marketing 75

Fundraising Coach

AUGUST 8, 2023

Taking your text-to-give messages to the next level requires the right strategies and tools. Position your donors as heroes in your ongoing journey: Don’t give your story an ending just yet! You can always include the full story in a blog post and direct supporters to visit that page to read more.

Retention 52

Retention Homelessness Healthcare Medical 52

Fundraising Coach

JANUARY 1, 2014

Happy New Year! They cover everything from social media tips, to strategies on year-end fundraising, to how board members can be effective askers. The Secret Behind Year-End Fundraising Fall Appeals. Back in February, I was privileged to host the Nonprofit Blog Carnival.

Fundraising 93

Fundraising Fundraising Retention Leadership 93

Kivi's Nonprofit Communications Blog

DECEMBER 11, 2018

I was recently emailing with someone who worked in a fast-paced, for-profit job for years but said she was finding that “nonprofit marketing has A LOT of moving parts.” What worked just a few years ago (or weeks if we’re talking Facebook) won’t work today. New webinars will be added throughout the year though.

Communication 56

Communication Marketing Marketing Nonprofits 56

iMarketSmart

AUGUST 3, 2022

Maybe this will help: according to Dr. Russell James , 75% of the donors in scenario 1 will end up making a gift, and only 3% of the donors in scenario 2 will make a gift. That same year, 2,814,000 people in the US died. It’s only a few thousand people each year, and many are unlikely to show up on wealth screenings.

Fundraising 52

Fundraising Fundraising Children Values 52

iMarketSmart

NOVEMBER 9, 2016

Here’s hers: 3 complimentary bequest functions a year. She also recommends using an Excel spreadsheet to list all the months of the year and all the activities you will do such as: January – call each bequestor to wish them a Happy New Year. >> New donor welcome kits | Your next gift strategy. . >>

Activism 63

Activism Marketing Marketing Fundraising 63

Nonprofit Marketing Blog

OCTOBER 1, 2013

There are just ninety days left until the end of the year. This means that you’re probably putting the final touches on your year-end fundraising plans and have a solid campaign ready to go. There’s still plenty of time to create a solid plan and get the most out of the year-end giving season.

Marketing 54

Marketing Marketing Fundraising Fundraising 54

Marketing for the Modern Nonprofit

NOVEMBER 9, 2022

This post is a guest blog by Jay Love, co-founder and current Chief Relationship Officer of Bloomerang. That’s why it’s important to pursue a variety of fundraising strategies to maximize donations as much as possible. Let’s explore how to do that using the following strategies: . Strengthening your stewardship strategy.

Fundraising 52

Fundraising Fundraising Participation and motivation Recruitment 52

Kivi's Nonprofit Communications Blog

DECEMBER 21, 2017

2018 is shaping up to be a challenging year for nonprofits. But we’re facing it head on with some great new webinars on tap for next year including a series on inclusive messaging and more advanced strategy-based presentations that help you better make decisions on the fly. Sale ends January 5, 2018.

Energy 44

Energy Communication Management Production 44

Pam Moore

MARCH 19, 2020

?. What are the biggest digital marketing and branding trends shaping the year ahead? media, blogs, podcasts, video and more via one simple domain and platform – pam.online. Use coupon code PAM to save 90% on the first year of your domain registration. Old methods are not working like they did five years ago.

Marketing 78

Marketing Marketing Technology Ethics 78

Nonprofit Marketing Insights by GlobalOwls

SEPTEMBER 18, 2021

In this blog, we are going to talk about the trending and most efficient Twitter plugins for your WordPress website that can be used for improving your marketing efforts and engaging your website visitors more effectively. . Without any further ado, let’s delve into the blog right away! . How To Create Great Blog Post Titles.

Activism 52

Activism Production Marketing Marketing 52

Pam Moore

JANUARY 19, 2020

What are the biggest digital marketing and branding trends shaping the year ahead? media, blogs, podcasts, video and more via one simple domain and platform – pam.online. Use coupon code PAM to save 90% on the first year of your domain registration. Old methods are not working like they did five years ago.

Marketing 78

Marketing Marketing Technology Ethics 78

The Agitator

NOVEMBER 15, 2010

I’m already noticing it in my mail box, and I’m sure you are too … it’s mid-November and the flood of “year-end&# fundraising appeals — the feeding frenzy — has begun. Most of us will receive more appeals in the next 46 days than we have in the preceding 319.

Nonprofit Management 61

Nonprofit Management Management Marketing Marketing 61

Bloomerang

AUGUST 21, 2023

The Fundraising Planning and Climate Report ’s findings show the following: Adjust fundraising strategies : Based on the report’s predictions, consider adjusting your fundraising strategies to align with the current socioeconomic and cultural climate, and donor preferences. That’s fifty-two “moves” each year.

Fundraising 75

Fundraising Fundraising Finance Retention 75

Kivi's Nonprofit Communications Blog

SEPTEMBER 22, 2014

I have worked for this nonprofit for 4 years and I haven’t been in their office for at least two years. They hire me on a contract for a year, and each year, as the role of social media in their work has grown, they have needed more hours from me. I manage their four blogs. campaigns.

Communication 79

Communication Children Nonprofits Activism 79

Network for Good

MAY 3, 2021

This is where starting at the beginning is really starting at the end. For your recurring giving strategy, just like your other fundraising and marketing efforts, you should define a specific goal that will help you align your tactics and measure your progress. Identifying the best prospects for recurring giving. Let me explain.

Recruitment 52

Recruitment Retention Marketing Marketing 52