Remove Communication Remove Fundraising Remove Organizational Behavior Remove Participation and motivation
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How to Reduce the ‘Cost’ of Philanthropy So Major Donors Give More

iMarketSmart

1] This may be particularly true in fundraising. Giving is motivated by social emotion. Because giving doesn’t come just from motivation. It comes from the intersection of motivation and cost. Motivation must overcome the cost barrier. Giving results from the intersection of motivation and cost.

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Why you must deliver value in fundraising, not just take the money and run

iMarketSmart

Back to fundraising So, why hasn’t that small nonprofit received its million-dollar gift? Now you are a major gifts fundraiser! Delivering value with heroism The “one big thing” in fundraising is always the same: Advance the donor’s hero story. In actual fundraising, they’re also rare. Participants each get money.

Values 89
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Why you must deliver value in fundraising, not just take the money and run

iMarketSmart

Back to fundraising So, why hasn’t that small nonprofit received its million-dollar gift? Now you are a major gifts fundraiser! Delivering value with heroism The “one big thing” in fundraising is always the same: Advance the donor’s hero story. In actual fundraising, they’re also rare. Participants each get money.

Values 52
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Giving vs. Sharing: The Power of Community in Major Gifts Fundraising

iMarketSmart

But an enduring community can last forever. The potential payback from an entire community is exponentially larger. Fundraiser as builder of community The charity can serve as a greenhouse for this community building. The letters referenced family upbringing as the source motivating generosity. Balliet, D.,