Remove Donor Motivation Remove Fundraising Remove Marketing Remove Participation and motivation
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The 4-step guide to turning one-time event participants into lasting donors

Nonprofit Marketing Blog

Did you know that the average participant in your fundraising races or walks recruits three to four donors for your cause? Their guide outlines a four-step process for identifying, engaging, qualifying, cultivating and converting event donors. Are you doing all you could to embrace these friends of friends? Be sure to: 1.

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The 4-step guide to turning one-time event participants into lasting donors

Nonprofit Marketing Blog

Did you know that the average participant in your fundraising races or walks recruits three to four donors for your cause? Their guide outlines a four-step process for identifying, engaging, qualifying, cultivating and converting event donors. Are you doing all you could to embrace these friends of friends? Be sure to: 1.

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Agitator Cliff Notes: “Hacking Marketing”

The Agitator

This time, I’m going with a non-fundraising book: Hacking Marketing by Scott Brinker of Chief Marketing Technologist fame. The idea is how to take the lessons from the agile software development movement and apply them to more traditional marketing. Intimate customer tribes over impersonal mass markets.

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4 Tips to Find the Right Audience for Your Nonprofit’s Event

Nonprofit Megaphone

Post written by OneCause , who is committed to helping cause-driven organizations amplify their message and raise more funds with easy-to-use fundraising solutions. They offer a full suite of solutions that powers online giving, event management, mobile bidding, and peer-to-peer fundraising for nonprofit organizations of all sizes.

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Peer-to-Peer Fundraisers: Don’t Run. Dash!

The Agitator

Dash right over to Amazon, click and order Dollar Dash: The Behavioral Economics of Peer-to-Peer Fundraising , a practical and powerful guide to the psychology behind P2P fundraising and the factors that drive donors and volunteers with plenty of case studies. Many fundraising books tell us “how” to execute some action.

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Donor Stewardship: Expert Tips to Build Strong Relationships

Bloomerang

The foundation of an effective fundraising strategy is built on the relationships your team forms with the people who power your mission. Magic happens when you build those kinds of relationships with your prospects and donors. In these messages, you should invite donors to continue engaging with your mission in other ways.

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How to develop a ‘character’ in your fundraising stories in 3 steps — according to Dr. Russell James

iMarketSmart

Without a relatable character, the fundraising story is dead. To be relatable, the donor must identify with the character. The donor must see things from the character’s perspective. The donor must have empathy for the character’s situation. Fundraising story character. Character details in fundraising.