article thumbnail

Using Research to Raise More Money

Kivi's Nonprofit Communications Blog

When it comes to fundraising, we often strive to use storytelling and tugging of heartstrings to appeal to potential donors. Research conducted on effective marketing tactics and donor psychology are extremely beneficial to crafting communications that engage donors. But there is a science behind doing this well.

article thumbnail

4 Tips to Find the Right Audience for Your Nonprofit’s Event

Nonprofit Megaphone

Post written by OneCause , who is committed to helping cause-driven organizations amplify their message and raise more funds with easy-to-use fundraising solutions. They offer a full suite of solutions that powers online giving, event management, mobile bidding, and peer-to-peer fundraising for nonprofit organizations of all sizes.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Collect Donor Data Without Being Annoying

Kivi's Nonprofit Communications Blog

One of my first questions for any new nonprofit client is: How good is your data? As a marketer, I want to build communication strategies that are founded on research and real insights from everyday donors. But what if you popped a couple of questions around donor motivation onto your thank you page?

article thumbnail

5 Fundraising Ideas to Support Your Volunteer Program

Get Fully Funded

Depending on your organization’s activities, you may need fundraising to help fund your: Volunteer training opportunities. Marketing materials. Creating an online donation page is the perfect chance to build a strong connection and relationship with your donors, motivating them to give. Equipment and supply purchases.

article thumbnail

How to build deeper connections with your donors using surveys

iMarketSmart

2] In one experiment, explaining that asking people to sign a petition was, ultimately, just a way to get either customers (for-profit) or donations (nonprofit) had little impact on the rating of for-profit organizations. But it dramatically decreased the morality rating of nonprofit organizations. 15] James, R.

article thumbnail

5 Ways You Should Incorporate Matching Gifts Across Your Organization’s Fundraising

NonProfit Hub

After speaking with nonprofits about the need to access matching gift funds in a cost-effective way, Double the Donation was born. _. Every nonprofit organization has to use some sort of fundraising in order to keep things running smoothly. People give for many different reasons.