How to build deeper connections with your donors using surveys
iMarketSmart
APRIL 10, 2023
Another experiment tested the effects of reading planned gift donor stories.[71] Psychology studies show the same thing. The researchers explained, “nonprofit organizations are condemned more drastically for using a deceptive recruitment technique than are for-profit organizations.” Psychological Science, 26 (2), 231-236. [6]
52 
Let's personalize your content