Newsletter: How to Overcome Your Prospect’s Fears ; Doctors Without Borders, Ikea Partner to Build ‘Giving Room’ ; Tom Brady is a Terrible Philanthropist
Selfish Giving
NOVEMBER 30, 2022
The #1 emotion you have to deal with in almost every partnership meeting is FEAR. The prospect's fear that you're not the right partner The prospect's fear that you'll make them look stupid The prospect's fear that you don't know what you are doing The prospect's fear that a bad partnership will get them fired How will you address the prospect's fears?
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