Newsletter: Why Your Emails Need an ‘Emoji Identity’ ; Kia Donates $8 for Every Car Sold to St. Jude ; Greenhushing vs. Greenwashing: What’s the Difference?
Selfish Giving
JANUARY 11, 2023
I'd wager a coffee (a fancy one too!) that you are not spending enough time thinking about how to get people to open your emails. With more and more emails flooding people's inboxes these days, how can you get yours to stand out and get opened? One tactic that I believe has worked for me and others is using an "emoji identity" in my subject line. For some time now, in the subject line of my newsletter I've used these emojis: ??
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