Pam Moore
NOVEMBER 23, 2017
Cyber Monday, Black Friday and online holiday ecommerce sales.… either you are ready or you’re not! Many business and marketing leaders miss out on tapping into the power of the online shopping holidays and events to increase sales, brand awareness and most importantly connect with their audience. Too many times they think it's just for the big online and offline retailers.
Selfish Giving
NOVEMBER 21, 2017
Today on CauseTalk Radio , Megan and I talk to Melanie Zachar Kaloski , Nesquik Marketing Manager at Nestle , about QuikStache , a fun campaign with the Movember Foundation to raise awareness of men's health. The campaign included a pledge from Nesquik to match every $10 donation made to the foundation on Movember's 10th birthday. On the show, Megan, Melanie and I discuss: Melanie Zachar, Nestle/Nesquick.
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Nonprofit Tech for Good
NOVEMBER 22, 2017
Based upon the survey results of 4,084 donors worldwide, the 2017 Global Trends in Giving Report is an annual research project that examines how donors prefer to give and engage with their favorite causes and charitable organizations. Sponsored by the Public Interest Registry and researched by Nonprofit Tech for Good, the report summarizes donor data across six continents about how online and mobile technology effects giving.
The Agitator
NOVEMBER 21, 2017
Yesterday I raised the question of why did it seem so difficult to get a second gift from a donor. Is it difficult? The stats from The Fundraising Effectiveness Project say the overall retention rate has declined every year since 2013 and looks likely to do so again in 2017. New donor retention is only 17.6%. So we seem to have trouble getting over 80% of first time donors to our nonprofits to make a second gift … to stick around.
Getting Attention
NOVEMBER 23, 2017
Honestly, That’s a tough one! I know that you want to hear a resounding yes! However, the answer is neither yes nor no but rather ‘it depends’! I can almost guarantee that you can make a decent income online with enough persistence and proper training & guidance. However, I do not know what your definition […].
Kivi's Nonprofit Communications Blog
NOVEMBER 24, 2017
I am thankful for all of our readers! And for those of you who aren’t out shopping today, join me for some Mixed Links… Next week is the last week to take our 2018 Nonprofit Communications Trends Survey. Everyone who takes the survey will get a special invite to our Trends Report Preview Webinar. In addition to waiving its fees, Facebook, along with the Bill and Melinda Gates Foundation, are matching funds raised on Giving Tuesday via Facebook.
Nonprofit Tech for Good
NOVEMBER 21, 2017
According to PayPal Holiday Research 2017 , 63% of consumers are more likely to shop from a store that will donate a percentage of their proceeds to a cause. #GiftsforGood is a hashtag campaign meant to help consumers find holiday gifts that benefit good causes: Nonprofits Use #GiftsforGood on social media to promote your holiday gift programs. Consumers Browse #GiftsforGood and purchase gifts for friends and family members.
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
NonProfit Hub
NOVEMBER 21, 2017
Well, it’s getting to be that time of year again: the season where we sit down with everyone we care about and remind ourselves of what we’re truly grateful for. It sounds cliche, but it’s an important thing to acknowledge. Here at the Hub office, we have a tradition called “Hubsgiving,” where we gather with all of the nonprofits in our space to share both business and life updates, get to know each other and indulge in some great food.
Kivi's Nonprofit Communications Blog
NOVEMBER 20, 2017
Gillian Wilson. Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. We’d love to feature YOU in this series! Don’t be shy – tell us what you do in a typical day as a nonprofit communications pro. Gillian is the Communications Associate for EarthRights International, a nonprofit organization that combines the power of law and the power of people in defense of human right
The Agitator
NOVEMBER 22, 2017
Today, Americans will celebrate Thanksgiving, a national holiday also observed in Canada (last month) as well as some of the Caribbean Islands and Liberia. For our readers in the UK, we’ll note that while Thanksgiving has no place in British tradition there seems to be a growing trend for let’s call it “Britsgiving”. Google reports that UK searches for ‘Thanksgiving’ have increased 60% over the past 5 years …supermarkets report rising November sales of turkeys, cranberry sauce and th
The Agitator
NOVEMBER 20, 2017
The Agitator has written quite a bit about the need to focus much more on donor retention and — as an essential step in that process — securing the vital second gift. Roger discussed winning second gifts quite extensively in two posts last week, giving away thousands of dollars of fundraising advice, here and here. But isn’t this an odd situation?
Kivi's Nonprofit Communications Blog
NOVEMBER 21, 2017
According to the 500+ people who have taken our 2018 Nonprofit Communications Trends Survey , it looks like workloads are too heavy. While these results are not final, it’s definitely an issue we know a lot of you have. What do you think about your workload? Take the survey now and let us know. We run this survey and create the Nonprofit Communications Trends Report to compile important insights into the day-to-day needs of nonprofit marketers and fundraisers so we can better help you.
Kivi's Nonprofit Communications Blog
NOVEMBER 22, 2017
Did you see yesterday’s post showing that most nonprofit communicators think their workload is too heavy? Not a surprise, right? We’ve been hearing that for a while now, which is why we started developing short, intensive courses with step-by-step coaching. We call these courses Nonprofit Marketing Accelerators. And our next Accelerator will help you knock out a HUGE to-do on your list: Your Nonprofit Annual Report.
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