NonProfit Quarterly

SEPTEMBER 28, 2023

We sat down with clinician and advocate Rebecca Weston to talk about climate psychology, movement journalism, and the responsibility of journalists and clinicians to connect to the emotional impacts of the climate crisis. What is climate psychology? That’s one big part of what climate psychology does. “

Psychology 118

Psychology Health Activism Public and Social Policy 118

Get Fully Funded

JUNE 11, 2023

It’s Fall and that means it’s time to find the perfect fundraising letter template. If your Fall fundraising appeal is all planned out, well done. I have a fundraising letter template that works. I have a fundraising letter template that works. Set goals for your fundraising appeal. And good news!

Fundraising 97

Fundraising Fundraising Nonprofits Psychology 97

Get Fully Funded

APRIL 9, 2023

Maybe you’ve experienced this with a fundraising letter that performed so poorly you called it a failure and didn’t want to try it again. Or a Facebook fundraiser that raised so little it was embarrassing. Let’s start by looking at the psychology of words. The Psychology of Words Words are important.

Psychology 122

Psychology Homelessness Fundraising Fundraising 122

iMarketSmart

JUNE 19, 2023

The fundraising game A charity can structure giving opportunities to allow heroic displays.[6] Of course, these evolutionary theorists weren’t writing about major gifts fundraising. A simple example One fundraiser for a law school shared this story. “I But a fundraiser can get the same answers without math or biology.

Altruism and Helping 52

Altruism and Helping Insurance Psychology Medical 52

Nonprofit Tech for Good

APRIL 15, 2020

NRDC is highlighting a $50 default donation with a $35 donation as the least amount to give which presents a psychological benchmark to potential donors: $35 is a good minimal donation, but $50 is better and only $15 more. For example, a $50 donation provides a spay/neuter surgery or a $10 donation provides five meals at a homeless shelter.

Nonprofits 145

Nonprofits Psychology Homelessness Environmental 145

Nonprofit Marketing Guide

MARCH 10, 2009

By Guest Blogger and Fundraising Expert Gail Perry. Now, in the midst of a terrible downturn, how do we still keep fundraising successfully? How do we keep our volunteers and board members from using the economy as a reason to avoid fundraising? Join us to hear how you can set up your fundraising to win - even now.

Fundraising 109

Fundraising Fundraising Energy Children 109

iMarketSmart

JUNE 27, 2022

An effective fundraising story isn’t just a good story. In fundraising, an ask must force a response. But in fundraising it’s not enough to get just any response. Getting to “yes” with fundraising story. The challenge for the donor comes at the fundraising ask. In fundraising, complexity is the enemy.

Participation and motivation 52

Participation and motivation Public and Nonprofit Management Homelessness Values 52