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TrueSense Marketing Appoints Co-Presidents

The NonProfit Times

TrueSense Marketing, the national direct response fundraising firm based in Warrendale, Pennsylvania, promoted executive vice presidents Marcy Auman and Shawn Reed to co-presidents. Auman will oversee operations, information technology, and client experience. Founding President Steven Bushee is moving into the CEO role.

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Nonprofits Need Equity Too: The Case for Providing “Enterprise Capital”

NonProfit Quarterly

Case Study 1: Building a Market for Resident-Owned Communities ROC USA is a social enterprise based in New Hampshire, but operating across the country, that works to expand resident ownership of manufactured home communities (often called mobile home parks). Enterprise capital didnt fund ROC USAs programs.

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We Just Lost $54 Billion. Now What?

Stanford Social Innovation Review

In a recent essay , Rachel Glennerster, former chief economist at the UK’s Foreign, Commonwealth and Development Office, and Siddhartha Haria, senior policy lead at the University of Chicago’s Market Shaping Accelerator, go even further.

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From HeLa Cells to Digital Health: Navigating the Promises and Pitfalls of Modern Clinical Research

NonProfit Quarterly

Selling data may create privacy inequalities, potentially turning privacy into a luxury and fostering a black market. Kateryna Nekit, The (im)possibility of personal and industrial (machine-generated) data to be subject to property rights, International Journal of Law and Information Technology 32, 1 (June 2024): p.eaae008.

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10 Marketing Realities Nonprofits Need to Accept to Succeed

Nonprofit Marketing Guide

As you may know, I am in the middle of writing the full-length, printed book version of Nonprofit Marketing Guide, to be published in Spring 2010 by Jossey-Bass. Here is the my list of 10 marketing realities for nonprofits, with abridged commentary. Reality 1: Marketing is not a dirty word.

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How to Improve Digital Marketing Campaign using Data Visualization

Nonprofit Marketing Insights by GlobalOwls

How to Improve Digital Marketing Campaign using Data Visualization Not only the skills but decision-making ability is also required in creating digital marketing campaigns to hit the point where a business can find & connect with the target audience. Based on it, you can design and develop your digital marketing strategy.

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Your Future! Great Nonprofit Marketing Jobs

Getting Attention

Post YOUR open nonprofit marketing and communications positions here. Communications/Marketing Director Information Technology Empowerment Center (Lansing, MI). Communications/Marketing Director Information Technology Empowerment Center (Lansing, MI). Grand Rapids, MI). New York, NY, or Portland, OR).