iMarketSmart

FEBRUARY 6, 2023

6] Providing value This phrasing emphasizes value. These value words include, “Ideas” “Gift opportunities” “Investment opportunities” “Conversation,” and “Proposal.” It can provide real value. Using “value” words for the proposal isn’t just a trick. Finally, a delay can increase perceived value. 8] Mrkva, K.

Psychology 52

Psychology Altruism and Helping Organizational Behavior Values 52

iMarketSmart

APRIL 4, 2022

I needed to learn their story, their values. Merely activating the concept of money changes personal and interpersonal behavior. Current Directions in Psychological Science, 17 (3), 208-212. [6] The psychological consequences of money. Organizational Behavior and Human Decision Processes, 119 , 27-37. [8]

Philanthropy 52

Philanthropy Sociology Finance Psychology 52

iMarketSmart

JANUARY 23, 2023

She can deliver value. You remind me of,” “similar situation”) It leads with value. creative planning,” “avoiding taxes,” “big impact”) It asks for permission to share more value. (“put We’ve provided value to the donor as a guiding sage. Journal of Marketing Research, 45 (3), 351-361. [5] Saying “no” feels safer.

Finance 52

Finance Organizational Behavior Law Values 52

iMarketSmart

JUNE 20, 2022

The effective ask presents: A crisis (threat or opportunity) for the donor’s people or values. But this must be a crisis for the donor’s people or values. Suppose the people or values involved don’t matter to the donor. If the donor doesn’t identify with these people or values, the crisis won’t motivate a gift.

Participation and motivation 52

Participation and motivation Altruism and Helping Public and Social Policy Psychology 52

iMarketSmart

MAY 22, 2023

The gift value is identical. The charity signals that the donor is valued. (We Journal of Marketing, 80 (4), 56-71. [7] Psychological Science, 25 (3), 648-655; Zlatev, J. Selfishly benevolent or benevolently selfish: When self-interest undermines versus promotes prosocial behavior. You can use it as my gift to you.”

Altruism and Helping 52

Altruism and Helping Non-Profits Universities Participation and motivation 52

iMarketSmart

MARCH 27, 2022

Organizational Behavior and Human Decision Processes, 97(2), 106-116. Organizational Behavior and Human Decision Processes, 102(2), 143-153. [6] Organizational Behavior and Human Decision Processes, 102(2), 143-153. [10] Current Directions in Psychological Science, 17(3), 208-212. 5] Small, D.

Organizational Behavior 52

Organizational Behavior Public and Social Policy Charitable Contribution Finance 52

iMarketSmart

APRIL 18, 2022

A compelling challenge forces a decision, In response to a threat or opportunity for the donor’s people or values, and. With the promise of a victory for the donor’s people or values. Journal of Marketing, 80(4), 56-71. [6] Marketing Letters, 14(3), 173-183. [8] Basic and Applied Social Psychology, 38 (1), 30-32. [9]

Philanthropy 52

Philanthropy Psychology Participation and motivation Public and Nonprofit Management 52