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5 Ways to Promote Your Volunteer Opportunities and Boost Volunteer Participation

Nonprofit Tech for Good

Manager of Brand Marketing at Bloomerang – the unified giving platform for nonprofits designed to deliver deeper insights for more targeted outreach, stronger relationships, and greater impact. They are motivated by a desire to be part of something bigger than themselves. By Melaina Chromy , Sr.

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Three Stages of Nonprofit Marketing Maturity

Nonprofit Marketing Guide

As I’ve been writing my new book on content marketing for nonprofits, I’ve tried to keep in mind the different stages that nonprofits go through as their communications and marketing programs mature. We also call this “spray and pray” marketing – and this isn’t the good kind of prayer.). Stage I: Doing.

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How Content Marketing Is Different – The Terminology

Nonprofit Marketing Guide

On Tuesday, I shared a Theory of Change for nonprofit marketing. For example, what is “content marketing” and why should nonprofits shift toward it? The kind of transformation is consistent with what’s happening in the larger world of for-profit marketing too, beyond the nonprofit sector. If so, Let’s talk.

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3 Tips for Marketing Your Organization on a Limited Budget

Ann Green

Marketing your organization on a budget is easy when you know the right strategies and tools to use. Explore these top tips to step up your marketing strategy. If this sounds like a situation your organization has been in before, you need to update your approach to marketing.

Marketing 289
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Why Nonprofit Emails Go Unread — And How To Change That

NonProfit Leadership Alliance

Content That Resonates Even if the subject line succeeds, the email’s content must engage and motivate readers to continue. Using SMS Marketing Software as a Complement Email alone is no longer enough to guarantee engagement. Many nonprofits integrate SMS marketing software into their outreach strategies.

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Foursquare: Social Media for Cause Marketing

Selfish Giving

a new one I just started using, Foursquare , probably has the most potential for cause marketers. And since cause marketing is all about helping businesses support their favorite causes in ways that enhances customer loyalty and favorability, Foursquare could be a great fit with cause marketing in a lot of different ways.

Marketing 229
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Mastering Delegation with Marketing New Hires

Nonprofit Marketing Guide

Welcome to the world of nonprofit marketing, where your mission is to make the world a better place by spreading your organization’s message far and wide. Quite often, being a nonprofit marketer means juggling a million things at once. Quite often, being a nonprofit marketer means juggling a million things at once.

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