Nonprofit Marketing Insights by GlobalOwls

APRIL 26, 2024

Marketing Case Studies: How To Use Data-Driven Marketing To Boost Sales Are you frustrated by flatlining sales and digital marketing campaigns that miss the mark? These in-depth analyses of successful digital marketing campaigns are like gold mines for businesses looking to refine their own strategies. You’re not alone.

Marketing 52

Marketing Marketing Advertising Production 52

Ann Green

OCTOBER 19, 2023

Your fundraising campaign will be more successful if you use a combination of mail, email, social media, and phone calls. Your fundraising campaign will be more successful if you use a combination of mail, email, social media, and phone calls. Most nonprofits rely on year-end for the bulk of their fundraising.

Fundraising 117

Fundraising Fundraising Food Communication 117

Candid

NOVEMBER 30, 2022

The year-end giving season kicks off with a lot of hype around GivingTuesday, when nonprofits invest significant time, energy, and resources into launching campaigns for the special day. If you are feeling the post-GivingTuesday blues and seeking to drive even more donations to your organization, don’t fret.

Fundraising 119

Fundraising Fundraising Energy Retention 119

NonProfit Leadership Alliance

MAY 23, 2023

Setting fundraising goals is an essential first step in the campaign planning process because it provides a clear vision of what your organization hopes to achieve and adds accountability for tracking performance. Let’s get started! Define your goals. Narrow down your fundraising ideas.

Participation and motivation 195

Participation and motivation Fundraising Fundraising Public and Nonprofit Management 195

Nonprofit Marketing Insights by GlobalOwls

DECEMBER 9, 2023

Cost Effective Online Fundraising Ideas for Nonprofits [+ AI Idea Generator] Check out the Cost Effective Online Fundraising Ideas for Nonprofits and the AI Fundraising Idea Generator to come up with more (specific) ideas. When you’re thinking about starting your first fundraising campaign , it can be overwhelming on where to begin.

Fundraising 98

Fundraising Fundraising Non-Profits Nonprofits 98

Nonprofit Tech for Good

SEPTEMBER 12, 2021

By Jess Woloszyn , Content Specialist at Classy.org – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Nonprofits raised more than $2.47 Nonprofits raised more than $2.47

Nonprofits 106

Nonprofits Social Enterprise Social Enterprise Values 106

Kivi's Nonprofit Communications Blog

SEPTEMBER 1, 2023

Let’s kick it off with the most helpful articles, posts, and tips for nonprofit marketers from the last week or so. This week we have Instagram Reels news, storytelling techniques, social media post ideas, and more It’s time for Mixed Links… Here are Five Steps to More Creative Marketing. Toups Meatery.

Marketing 83

Marketing Marketing Culture Nonprofits 83

NonProfit Leadership Alliance

MARCH 8, 2023

Written by: Gabrielle Perham, MBA Reading Time: 5 minutes Most nonprofits experience some level of donor attrition over time. With an organized database and data enhancement tools , you can identify donors as they lapse and craft personalized communications to reclaim their support. Ensure their information is up-to-date.

Recruitment 130

Recruitment Nonprofit Leadership Retention Values 130

MNA Association

DECEMBER 19, 2023

In the nonprofit world, corporate matching gifts are the closest thing you can get to experiencing this scenario. In a nutshell, corporate matching gifts are donations that companies make to a nonprofit to match an employee’s donation. Then, you’ll be ready to confidently launch your program and standardize your approach.

Nonprofits 98

Nonprofits Philanthropy Associations Communication 98

Selfish Giving

NOVEMBER 4, 2020

It's a nod to the world famous Arctic Home campaign that Coca Cola launched with the World Wildlife Fund to save the polar bears. It's a nod to the world famous Arctic Home campaign that Coca Cola launched with the World Wildlife Fund to save the polar bears. She's a one-woman cause campaign! Sorry, Amanda.

Production 147

Production Food Philanthropy Associations 147

Affnetz

JANUARY 2, 2023

Nonprofit management software / By Mike Crum. There’s a tendency in nonprofits (and life!) I helped found and launch a program to build the capacity of minority owned construction firms. After growing the program, I took another job with a microenterprise training Nonprofit. Sound familiar? What a novice move!

Foundations 130

Foundations Construction Nonprofits Nonprofit Management 130

Fundraising Coach

MARCH 30, 2024

Nonprofits have many important goals that a crowdfunding campaign can address—from providing disaster relief aid to launching a new program to serve more community members. The Importance of Crowdfunding KPIs When launching any fundraising initiative , your nonprofit needs a data-driven strategy.

Disaster Relief 40

Disaster Relief Management Fundraising Fundraising 40

Nonprofit Marketing Insights by GlobalOwls

MAY 20, 2023

The Ultimate Product Launch Checklist: 10 Steps to Success By following the 10 steps outlined in this checklist, you can set yourself up for success and increase the chances of a remarkable product launch. Launching a new product can be an exhilarating yet challenging endeavor.

Production 52

Production Activism Values Advertising 52

Ann Green

NOVEMBER 8, 2023

This is appropriate since thanking your donors is part of the fundraising equation, even though many nonprofits don’t seem to realize this. You could hold a thankathon , especially if you haven’t launched your appeal yet. Here are a few ways to incorporate gratitude into your year-end fundraising campaign. to express gratitude.

Recruitment 110

Recruitment Fundraising Fundraising Communication 110

Nonprofit Marketing Insights by GlobalOwls

JUNE 1, 2023

Planning The Next Marketing Campaign For The Next Business Quarter With These Top Tips Before the next quarter arrives, ensure the team runs tests for upcoming campaigns. They can run tests of these campaigns to ensure they will be ready on the anticipated date. Leading up to a new business quarter can be exciting for companies.

Marketing 98

Marketing Marketing Production Communication 98

Affnetz

JANUARY 10, 2023

Stakeholder Management for Emerging Nonprofits. You’re growing your Nonprofit and you’ve been so focused on programs and outcomes. You’ve got to grow your Nonprofit’s inside operations and capacity so you can keep growing and increase your effectiveness. Donor Management & Engagement / By Mike Crum.

Management 130

Management Nonprofits Associations Nonprofit Management 130

Nonprofit Tech for Good

APRIL 5, 2024

By Jennifer Wemhoff , Communications Manager at GolfStatus – the leading event management platform for golf fundraisers. Marketing your nonprofit’s golf tournament makes up the largest phase of event planning. Email campaigns. You might even link out to the site in nonprofit staff email signatures. Partner marketing.

Marketing 77

Marketing Marketing Management Food 77

Ann Green

OCTOBER 17, 2022

Your fundraising campaign will be more successful if you use a combination of mail, email, social media, and phone calls. Your fundraising campaign will be more successful if you use a combination of mail, email, social media, and phone calls. Most nonprofits rely on year-end for the bulk of their fundraising.

Fundraising 106

Fundraising Fundraising Food Communication 106

Candid

APRIL 6, 2023

Peer-to-peer fundraising campaigns have become an increasingly popular strategy for nonprofits in recent years. This approach involves supporters raising funds on behalf of a nonprofit by reaching out to their family, friends, colleagues, and others in their network.

Fundraising 98

Fundraising Fundraising Charitable Contribution Recruitment 98

Candid

JANUARY 30, 2023

Your nonprofit’s brand is an important tool for communicating your mission to supporters and earning their trust. But what if you decide to rebrand your nonprofit? Rebranding can be used to improve public perception of a nonprofit’s organization, but it’s a major decision and significant project to undertake.

Nonprofits 119

Nonprofits Recruitment Marketing Marketing 119

Selfish Giving

SEPTEMBER 29, 2021

He posted once per day - and not even every day, he admitted - and then checked back in frequently on that post, interacting with ANY interactions he got on it. He made sure to tag relevant people and organizations in those posts as appropriate. BAND-AID launches a campaign to support Black nurses.

Public and Nonprofit Management 130

Public and Nonprofit Management Recruitment Associations Children 130

Selfish Giving

SEPTEMBER 30, 2020

Check out the suggested readings in this newsletter post. Nine dollars from each four-pack will support the Pink Boots Society , which helps women launch and sustain brewing careers. The campaign identifies influencers who speak to small but targeted audiences. Why nonprofit content marketing should help , not sell. ??

Marketing 130

Marketing Marketing Children Food 130

Marketing for the Modern Nonprofit

DECEMBER 7, 2023

Guest post by Ann Fellman, Chief Marketing Officer at Bloomerang Every year, nonprofits are required to file Form 990 with the IRS to provide financial information and maintain tax-exempt status. That’s why many nonprofits also choose to create their own annual report to provide more context for supporters.

Marketing 70

Marketing Marketing Public and Nonprofit Management Finance 70

Get Fully Funded

JANUARY 7, 2022

Volunteer programs often require fundraising campaigns to stay in operation. From setting goals to updating your current fundraising processes, planning a successful fundraising campaign takes time and careful consideration. Launch a crowdfunding campaign. Start a merchandise fundraising campaign.

Fundraising 64

Fundraising Fundraising Volunteerism Volunteerism 64

Bloomerang

SEPTEMBER 7, 2022

Across the nation, as summer draws to an end and mother nature prepare for her fall showstopper, so does the nonprofit sector. Listen carefully and you’ll hear the call going up in charity offices everywhere: What’s the plan for our end-of-year fundraising campaign ? There is no one size fits all answer to this question.

Fundraising 84

Fundraising Fundraising Health Communication 84

Candid

DECEMBER 12, 2022

Let’s say you’ve been tasked with researching potential nonprofits to partner with on an upcoming funding initiative by doing some online research, using Google, Candid’s nonprofit profiles , or the like. What are nonprofit explainer videos? Picture yourself in a donor’s shoes. Get to know your audience.

Production 105

Production Children Nonprofits Construction 105

Nonprofit Marketing Insights by GlobalOwls

APRIL 23, 2023

Full SEO Campaigns: What They Are and Why You Need One An SEO campaign is, at its core, a commitment that requires an ongoing effort. That’s where the concept of a full SEO campaign comes in. What Are SEO Campaigns? Content Creation The heart of a successful SEO campaign lies in the content.

Marketing 52

Marketing Marketing Production Values 52

Bloomerang

NOVEMBER 11, 2022

Today’s question come from a nonprofit employee who want advice on how to budget and pay for capital campaign fundraising expenses: . Dear Charity Clairity, We just launched the very beginning phase of a capital campaign to create ADA handicap access in our Studio Annex where art classes are held. By how much?

Nonprofit Administration and Development 98

Nonprofit Administration and Development Fundraising Fundraising Construction 98

Momentum Nonprofit Partners

JANUARY 11, 2023

We’re Launching our new Series of Consultant Profiles! That’s why Momentum Nonprofit Partners launched our consultant directory in 2017 and have linked hundreds of nonprofits to qualified consultants in Memphis and across the country. Tell us about your previous experience working in the nonprofit sector.

Political Science 59

Political Science Health Medical Law 59

Nonprofit Tech for Good

DECEMBER 8, 2021

Plain language is communication your audience can understand the first time they read or hear it. The Plain Language Movement started in the 1970s based on the idea to make it easier for the public to read, understand, and use government communications. Plain Language Resources: Big Duck’s Plain Language for Nonprofits.

Marketing 126

Marketing Marketing Fundraising Fundraising 126

Nonprofit Marketing Insights by GlobalOwls

MAY 9, 2023

Maximizing the Impact of Your Flyer Campaign: Strategies for Successful Distribution Flyer campaigns are a powerful tool for promoting businesses, events, and products. Remember to keep testing and adjusting your campaign until you find the optimal mix of distribution channels, flyer design, and messaging.

Production 52

Production Advertising Marketing Marketing 52

Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Online Fundraising Best Practices for Nonprofits.

Fundraising 135

Fundraising Fundraising Nonprofits Public and Nonprofit Management 135

Get Fully Funded

MARCH 8, 2023

In 2022, online giving grew by 12.1% , motivating nonprofits to find more ways to connect with their supporters through digital channels. You should also look at content like past newsletters, social media and blog posts, and your website to see what types of images your organization typically uses. Let’s get started.

Fundraising 75

Fundraising Fundraising Advertising Communication 75

Bloomerang

MAY 19, 2021

Picking a great nonprofit email provider is a lot like buying a house, just nowhere near as expensive! Since picking a nonprofit email provider is indeed a pretty big deal in the sector, what should you look for when you’re window shopping for a great nonprofit email provider? . But think about it…. moving in is a lot of work.

Non-Profits 124

Non-Profits Fundraising Fundraising Nonprofits 124

Top Nonprofits

MAY 31, 2023

As a nonprofit professional, you’re likely familiar with the search for fundraising ideas. You might ask volunteers for suggestions or reuse previously successful fundraisers. Using the four steps in this guide to prepare a product fundraiser, any nonprofit can increase donations and supporter participation. Let’s begin!

Production 52

Production Fundraising Fundraising Retention 52

Bloomerang

JANUARY 22, 2024

You might be inspired to bring your idea to life by starting a nonprofit. million registered nonprofits in the United States, making these charitable organizations a staple of modern society. However, any new nonprofit needs a strong foundation to thrive. Around 30% of nonprofits cease to exist within 10 years of their founding.

Public and Social Policy 80

Public and Social Policy Nonprofit governance and management Public and Nonprofit Management Charitable Organizations 80

Bloomerang

DECEMBER 19, 2023

Software solutions keep the nonprofit sector in motion. 67% of nonprofits use a constituent relationship management system (CRM) to track donations and manage supporter communications. However, many nonprofits operate with tight budgets. However, many nonprofits operate with tight budgets.

Public and Nonprofit Management 85

Public and Nonprofit Management Nonprofits Management Public and Social Policy 85