Newsletter: Add This Industry to Your Prospect List Now ; Everything Old is New Again as Pizza Hut Launches New Book It! ; For Career Success You Need a Signature Move
Selfish Giving
MAY 19, 2021
That's why Pizza Hut is launching a new version of its classic cause marketing program Camp Book It! A great mix of old and new in this program. Instead of offering to donate a percentage of sales with each purchase, product packaging promotes a $100,000 company gift and suggests other ways to support the troops. ??
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