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Is Direct Mail Really Headed for the Exit? - Online Fundraising, Advocacy, and Social Media - frogloop

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Frogloop wrote about the seeming decline of direct mail in February due to rising costs and the fact that direct mail appeals largely to an aging demographic. Even though the vast majority of Americans dont want it, 30% of all the mail delivered in the world is U.S. 60) Search « Is Direct Mail Dying or Dead?

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Tools Galore in Online Communications - Online Fundraising, Advocacy, and Social Media - frogloop

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In just 50 minutes Laura Quinn of Idealware , Natalie Foster of the DNC and Rebecca Moore of Google Earth Outreach talked about a ton of great tools to ramp up nonprofits online campaigns ranging from Wikis to Google Earth and Twittter. Websites, Email & Constituent Management from Laura Quinn: Your website is you, online.

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Earned Media: How to Stay Relevant and Track It - Online Fundraising, Advocacy, and Social Media - frogloop

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60) Search « The ROI of Social Media | Main | Advocacy Online Launches in the US » Thursday May 21 2009 Earned Media: How to Stay Relevant and Track It Thursday, May 21, 2009 at 01:20PM | by Allyson Kapin “If you dont brand yourself, Google will brand you,” says branding expert Sherry Beck Paprocki.

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How to Avoid the Elephant Stampede (And Other Crisis Communications Tips) - Online Fundraising, Advocacy, and Social Media - frogloop

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” Before creating a reactive strategy, you must have a proactive strategy so that nothing comes as a surprise. You can’t wait until you see a herd of elephants charging at you before you decide how to react. Be creative and respond to individuals where they are talking about you.

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Five Tips to Engaging New Online Activists - Online Fundraising, Advocacy, and Social Media - frogloop

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But, does your nonprofit have a solid strategy to engage these new recruits and potential donors? How quickly you engage a new list member after he/she has joined your list is critical to turning them into a long-term activist and/or supporter. Care about why they are with you. What do you want them to do?

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Nonprofit CRM Trends Plus How to Choose an eCRM - Online Fundraising, Advocacy, and Social Media - frogloop

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Philip also describes how Artez differentiates itself and talks about what nonprofits should look for when shopping for a CRM solution. By the way, frogloop is vendor neutral, so we dont recommend any CRM solution over another. I hope you enjoy the interview below. Do you see opportunity in the middle ground?

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How to Maximize Impact of Nonprofit Newsletters - Online Fundraising, Advocacy, and Social Media - frogloop

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Now, the only problem is you have to fight for their attention amid an inbox full of Blockbuster overdue notices, Amazon.com sales, and scam business opportunities from Nigeria. How can you compete? " No matter how much killer content you have, if people arent looking at, its doing you no good. Its worth it!