Ann Green

DECEMBER 5, 2023

Marketing your organization on a budget is easy when you know the right strategies and tools to use. Explore these top tips to step up your marketing strategy. If this sounds like a situation your organization has been in before, you need to update your approach to marketing.

Marketing 287

Marketing Marketing Entrepreneurship Participation and motivation 287

Nonprofit Marketing Guide

APRIL 16, 2025

Thats where Engagement Mindsets come ina research-backed framework created by Nonprofit Marketing Guide (NPMG) that helps nonprofits move beyond surface-level demographics and into values-driven communication. Active donors/volunteers Need clear action steps and leadership opportunities.

Leadership 187

Leadership Nonprofits Values Culture 187

NonProfit Leadership Alliance

SEPTEMBER 29, 2023

Written by: Randye S Spina, MBA Reading Time: 4 minutes I’ve served on several nonprofit boards in marketing and communications roles and have seen first-hand that marketing is often an afterthought. An easy way to do this is to set aside a slot on each board meeting agenda to discuss marketing. should be added to the document.

Marketing 246

Marketing Marketing Nonprofit Leadership Nonprofits 246

Stanford Social Innovation Review

MAY 13, 2025

Traditional policy solutions have failed to reverse these trends, yet there's growing evidence that investing in local creative activities can help repair the countrys frayed social fabric. Yet many Americans lack the time and resources to participate in cultural activities. Research supports this approach.

Public and Social Policy 116

Public and Social Policy Culture Health Non-Profits 116

NonProfit Leadership Center

NOVEMBER 4, 2024

He currently serves as senior field marketing manager for the West Florida region at Florida Blue, where he and his team create meaningful community experiences through outreach and engagement. The Nonprofit Leadership Center is pleased to welcome Andre Curry to our board of directors. Andre is no stranger to the Nonprofit Leadership Center.

Nonprofit Leadership 211

Nonprofit Leadership Leadership Nonprofit governance and management Healthcare 211

NonProfit Leadership Alliance

JANUARY 3, 2023

One of the best ways to maximize your ROI on outreach is to cultivate your digital presence through marketing. While digital marketing is usually associated with the for-profit world, your social impact organization has just as much to gain from having a strong online identity. Daily active users from your community.

Marketing 243

Marketing Marketing Collaborations Public and Nonprofit Management 243

Nonprofit Marketing Guide

JULY 12, 2023

Creating a nonprofit marketing budget is much like growing and tending plants – though kind of in reverse. You have to ensure you have all the right ingredients and components necessary to help your activities grow and flourish. Your carefully nurtured marketing efforts will yield fruitful results.

Marketing 189

Marketing Marketing Finance Advertising 189

NonProfit Leadership Alliance

NOVEMBER 13, 2024

“The more you can market yourself and help yourself stand out, the more you can leverage that in your work.” Keenen emphasized that the CNP and ACNP credentials are not just about gaining recognition but about leveraging knowledge to create meaningful change.

Nonprofit Administration and Development 246

Nonprofit Administration and Development Nonprofit Leadership Education Education 246

Nonprofit Marketing Guide

DECEMBER 8, 2021

This is happening in the middle of budget season, grant reporting, wrapping up that fall event, and various program marketing initiatives. Every day, a great snowfall of new emails with marketing requests blankets your inbox, while also dreading the inevitable task of identifying from where 2022 funding will come. .

Associations 256

Associations Management Marketing Marketing 256

Nonprofit Marketing Guide

FEBRUARY 17, 2023

Ready for the most helpful articles, posts, and tips for nonprofit marketers? This week we have design tips for social media, marketing tips from Rihanna, effective Instagram ads and more. Twitter Outlines the Best Performing Super Bowl Ads, Based on Tweet Activity. Orange Beach, AL Happy Friday!

Marketing 199

Marketing Marketing Nonprofits Communication 199

Marketing for the Modern Nonprofit

APRIL 28, 2025

As any nonprofit professional knows, implementing a thorough marketing strategy takes work. By automating entire marketing journeys, you can save time while ensuring your messages reach the right audiences at the right times. For instance, say youre creating a marketing campaign aimed at turning recurring volunteers into donors.

Marketing 59

Marketing Marketing Retention Recruitment 59

Nonprofit Marketing Guide

MARCH 10, 2023

Time to spring forward…into the most helpful articles, posts, and tips for nonprofit marketers. This week we have examples of great personalized emails, choosing happy or sad images, March Madness for marketers, an inclusive tech glossary and more. Facebook Depreciates Hashtag Topics in Groups.

Marketing 199

Marketing Marketing Nonprofits Communication 199

Nonprofit Marketing Guide

NOVEMBER 17, 2020

And in their 2018 year-end analysis , M+R also found that nonprofits who saw their list size drop year-over-year (because they actively managed their lists, dropping the unengaged) also saw better returns: a 26% improvement in response rate and a 2% improvement in email revenue. Just delete them from your list.

Marketing 240

Marketing Marketing Activism Management 240

Nonprofit Tech for Good

NOVEMBER 10, 2024

By Sarah Suarez , Founder and Social Media Strategist for The Social Puzzle – a boutique social media marketing agency which solely focuses on nonprofits so they can concentrate on what really matters, their mission. Step Four: Empower and Activate Advocates Advocates are often an underutilized part of many nonprofit digital communities.

Participation and motivation 130

Participation and motivation Collaborations Nonprofits Activism 130

Nonprofit Marketing Guide

JULY 21, 2023

I myself am going to both, but not before I bring you the most helpful articles, posts, and tips for nonprofit marketers. This week we have TikTok and YouTube Updates, how to handle different social media interactions, active users on Threads, website tips, and more. Here are some TikTok Updates Marketers Need to Know.

Marketing 169

Marketing Marketing Ethics Nonprofits 169

Stanford Social Innovation Review

APRIL 3, 2025

When enough mutualist networks and organizations are active, you may even wind up with an ecosysteman abundance of shared resources, experience, social capital, and financing, both centralized and grassroots, all sustaining projects serving a wide variety of community needs. It isnt charity, it isnt selfishness.

Nonprofit governance and management 125

Nonprofit governance and management Governance Insurance Social Enterprise 125

Ann Green

APRIL 28, 2025

Organizational connections: Compiles donors giving history and involvement in other activities at your nonprofit to help you choose the right next steps for engaging them. She also collaborates with other team members in various areas like sales, marketing, and product development.

Management 173

Management Ethics Education Education 173

Nonprofit Tech for Good

DECEMBER 27, 2024

Below are five simple best practices for your nonprofit to ensure that your staff and your digital marketing and fundraising campaigns are safe and protected. Nonprofit Tech for Good uses MailChimp for our email marketing and we have enabled double opt-in. Cybersecurity at your nonprofit must be a priority in 2024.

Nonprofits 130

Nonprofits Management Marketing Marketing 130

Nonprofit Marketing Guide

JUNE 10, 2021

The new feature helps users prevent senders from knowing when they open an email, and masks their IP address so it can’t be linked to other online activity or used to determine their location. But this further signals that relying on open rates is not the greatest way to judge whether your email marketing is working or not.

Marketing 328

Marketing Marketing Activism Nonprofits 328

The NonProfit Times

JANUARY 6, 2025

TrueSense Marketing, the national direct response fundraising firm based in Warrendale, Pennsylvania, promoted executive vice presidents Marcy Auman and Shawn Reed to co-presidents. The post TrueSense Marketing Appoints Co-Presidents appeared first on The NonProfit Times. Founding President Steven Bushee is moving into the CEO role.

Marketing 52

Marketing Marketing Public and Nonprofit Management Informational Technology 52

NonProfit Quarterly

DECEMBER 19, 2024

We too are suffering from the job market and dirty drinking water. Activism is lonely. We too are suffering from the job market and dirty drinking water. Activism doesnt bring me joyat least, not anymore. This is because activism doesnt have boundaries. We too are a part of our community. I love houses.

Energy 111

Energy Activism Health Marketing 111

Nonprofit Tech for Good

FEBRUARY 12, 2025

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful social media strategy. billion monthly active users of which 65% access the site daily and spend an average of 40 minutes per day on the platform.

Advertising 87

Advertising Activism Nonprofits Technology 87

Nonprofit Marketing Insights by GlobalOwls

APRIL 23, 2025

8 Ways Your Brand Can Stay Ahead in the Competitive Digital Marketing Game Digital marketing is moving fastfaster than ever. Chapters How Your Brand Can Stay Ahead in the Competitive Digital Marketing Game 1. Keep Your Brand Agile The brands that thrive in digital marketing are the ones that can pivot when needed.

Marketing 52

Marketing Marketing Advertising Leadership 52

Nonprofit Marketing Guide

MAY 11, 2021

In the second edition of The Nonprofit Marketing Guide , I wrote. Those with corporate experience sometimes narrowly define nonprofit marketing as brand management, public relations, and advertising. Still others, especially those responsible for fundraising, believe that all nonprofit marketing should direct people to donate money.

Communication 315

Communication Public and Nonprofit Management Nonprofits Advertising 315

Nonprofit Tech for Good

MARCH 9, 2025

Software tools help you with many details, such as monitoring fundraising activity, processing payments, building landing pages, and running online events. Other potential fundraisers could include volunteers, recurring donors , and those actively engaging with your organization on social media.

Participation and motivation 111

Participation and motivation Nonprofits Technology Recruitment 111

Nonprofit Marketing Guide

MARCH 7, 2023

Social Media in General The typical social media user actively uses an average of 7.2 male (no data on other genders) Time spent per day: 33 minutes Instagram Number of monthly active users: 2 billion Largest age group: 18-24 (30.8%) Gender: 48.2% Social Media in General The typical social media user actively uses an average of 7.2

Communication 227

Communication Activism Nonprofits Marketing 227

NonProfit Quarterly

NOVEMBER 20, 2024

We spent a year working with a US workforce board to launch its own regional hourly labor market as an alternative to Silicon Valley’s apps. Market pressures to drive down labor costs led to reports of pay cuts from gig workers on many platforms, including Shipt , Lyft, Uber , DoorDash, Instacart , Amazon Flex , and TaskRabbit.

Nonprofit governance and management 115

Nonprofit governance and management Public and Nonprofit Management Governance Recruitment 115

Candid

NOVEMBER 5, 2024

By allowing employees to avoid added costs such as child care or using personal time to participate in an after-hours or weekend activity, VTO provides more equitable access to volunteering opportunities. According to the Deloitte survey, 95% of employees believe making a positive community impact is important.

Disaster Relief 111

Disaster Relief Public and Nonprofit Management Collaborations Recruitment 111

Affnetz

MAY 21, 2024

This will help you tailor the curriculum, activities, and overall experience to meet the needs and interests of your target audience. Develop a curriculum that aligns with your chosen theme and incorporates hands-on activities, interactive workshops, and engaging presentations. Will the curriculum be flexible?

Management 246

Management Nonprofit Administration and Development Public and Nonprofit Management Children 246

Nonprofit Marketing Guide

MARCH 1, 2021

I am back with another peek into the new activities nonprofit communicators have picked up during the pandemic. The post Hobbies of Nonprofit Communicators: Music appeared first on Nonprofit Marketing Guide. Last week we saw some new pets , and this week we look at a few people who took up a new musical instrument.

Communication 279

Communication Nonprofits Activism Marketing 279

Nonprofit Marketing Guide

JULY 16, 2020

Oh, how we love, love, love good metaphors here at Nonprofit Marketing Guide! Better substitutions include Leader/Follower, Active/Standby, or Primary/Secondary depending on the context. For example, I checked on the term”Cake Walk” as I coordinate one at our local farmers market as a fall fundraiser.

Ethics 267

Ethics Activism Marketing Marketing 267

Nonprofit Marketing Guide

APRIL 21, 2021

We get this question so often we created a free online course that will help you create a plan for real success (as opposed to vague “awareness” activities that are usually a waste of time). The post How to Raise Awareness [Free Online Course] appeared first on Nonprofit Marketing Guide. You aren’t alone.

Activism 281

Activism Communication Marketing Marketing 281

Nonprofit Marketing Guide

DECEMBER 13, 2023

As a nonprofit marketer, getting your budget items or overall budget approved is a crucial part of rolling out an effective marketing strategic plan but can sometimes be intimidating. For more on nonprofit marketing budgets, join us for Strategic Nonprofit Marketing Budgets: Your Roadmap to Approval and Impact.

Finance 233

Finance Marketing Marketing Activism 233

NonProfit PRO

DECEMBER 8, 2022

Nonprofit organizations may be feeling the need to take a stance on the metaverse and make decisions on meta-related activities, like accepting crypto donations. While the metaverse is still being built — and is so new that it’s hard to define exactly what it means — there’s a lot of marketing hype (and money) being wrapped up into it.

Nonprofits 246

Nonprofits Activism Nonprofit Organizations Nonprofit Organizations 246

Nonprofit Marketing Guide

JULY 20, 2021

Within those keys, there are 60+ activities and skills that we’ve included in our recommended professional development plans. The post The 10 Keys to Nonprofit Communications Success appeared first on Nonprofit Marketing Guide. You can get those plans by clicking on the Get Started or Take the Quiz buttons on the homepage.

Communication 319

Communication Public and Nonprofit Management Nonprofits Management 319

NonProfit PRO

APRIL 12, 2023

A well-timed, personalized outreach activates a feeling of pride in your donors that can inspire them to give. Get some inspiration for your next campaign or appeal and discover how we deliver creative marketing for fundraisers. Could you use more support in getting creative campaigns across the finish line?

Activism 246

Activism Communication Marketing Marketing 246

Nonprofit Fixer

NOVEMBER 5, 2024

Information in our market suggested that the scale an organization needed to be able to sustain itself in the future was $100 million. Meger activities took place. Knowing what to tell staff and when is critical. ” — Karen Carloni, LCPC, Executive Vice President of OPEN MINDS Market Intelligence There are competing ideas on this.

Nonprofit Organizations 111

Nonprofit Organizations Nonprofit Organizations Non-Profits Nonprofits 111