Selfish Giving

MARCH 15, 2011

NEAHP – Cause Marketing for Health Care Organizations. Thanks to everyone who came out for our presentation yesterday at the New England Association for Healthcare Philanthropy. What is cause marketing? 8 Reasons Healthcare Organizations Should Do Cause Marketing. The most lucrative cause marketing strategy.

Healthcare 184

Healthcare Marketing Marketing Food 184

Selfish Giving

FEBRUARY 28, 2011

I’ve learned a lot about cause marketing on Twitter, and now I want to my fantastic teachers with you! Cause marketing is a focus. In short, don’t expect talk about cause marketing 24/7. I have a pretty narrow understanding of what cause marketing is and I’m pretty active in the cause space and on Twitter.

Marketing 259

Marketing Marketing Children Activism 259

Selfish Giving

JULY 2, 2025

fulfilling Andy’s recommendation to use logos, client names, and recognizable affiliations to build trust: “Trust is transferred through association.” 🤑 Marketing Your Cause In my "Marketing Your Cause" section, I share strategies for growing your brand and audience—two key ingredients for securing more partnerships.

Fundraising 130

Fundraising Fundraising Food Foundations 130

Nonprofit Marketing Insights by GlobalOwls

MARCH 11, 2025

Green Your Detox: Eco-Conscious Foods and Habits for a Clean Liver Detoxifying the liver is essential for maintaining overall health, as this organ plays a crucial role in filtering toxins from the body, processing nutrients, and supporting metabolic functions. In addition, consider the environmental impact of food packaging.

Food 52

Food Agriculture Environmental Health 52

NonProfit Quarterly

OCTOBER 25, 2023

The position of food co-ops in this mix can be ambiguous. On one hand, community-owned food co-ops can be a powerful strategy to assert community control over local food and avoid resident displacement. Yet food co-ops are also sometimes criticized as being potential agents of gentrification.

Food 126

Food Culture Management Ethics 126

Selfish Giving

JANUARY 8, 2025

In the past year, Ive worked with organizations such as Wounded Warrior Project , American Lung Association, Hire Heroes USA , and Boys & Girls Clubs of America , to name just a few. Bags are being sold online and in Harps Food Stores through the end of February. Marketing Your Cause 1.

Retail 130

Retail Children Food Public and Nonprofit Management 130

Selfish Giving

MAY 31, 2023

How to do cause marketing with chambers and associations. Marketing Your Cause 1. How partnership teams can build authenticity into their marketing. Brain Food 1. Be sure to support turtle rescues in your area. And if you ever encounter a turtle in the middle of the road, here's what you should do to help!

Associations 130

Associations Marketing Marketing Governance 130

NonProfit Quarterly

FEBRUARY 22, 2023

And, as in so many other cities, Louisville’s predominantly Black neighborhoods are subject to food apartheid. Downtown grocery stores have recently disappeared, exacerbating food apartheid: between 2016 and 2018, five grocery stores in Louisville’s urban core closed. Some of these projects were top-down in conception and execution.

Food 111

Food Construction Public and Social Policy Governance 111

Selfish Giving

JUNE 4, 2025

Marketing Your Cause In my "Marketing Your Cause" section, I share strategies for growing your brand and audiencetwo key ingredients for securing more partnerships. This piece from Popular Information spotlights companies that publicly support hunger relief while backing legislation that slashes billions from food assistance programs.

Public and Nonprofit Management 130

Public and Nonprofit Management Food Associations Collaborations 130

Selfish Giving

AUGUST 14, 2017

If you’re operating in the cause marketing space and you’ve never heard of Smithfield Foods , you’re missing out. To provide some scale, Smithfield is one of the largest global food and consumer packed meats companies in the world, to the tune of $14 billion.

Food 113

Food Disaster Relief Public and Nonprofit Management Associations 113

The NonProfit Times

NOVEMBER 6, 2024

Secretary of Health and Human Service Nancy Brown Chief Executive Officer American Heart Association Under Brown’s leadership as CEO since 2008, the AHA has become a global authority on cardiovascular and brain health as well as overall well-being. She was a member of the American Economic Association’s Executive Committee.

Civil Society 85

Civil Society Nonprofit Administration and Development Urban development Law 85

Selfish Giving

DECEMBER 2, 2020

Marketing Your Cause 1. Dairy Management , an American trade association, worked with four gamers to connect with Generation Z consumers on dairy farming. Associate Director, Corporate Partners, Forte Foundation , New York City 3. Brain Food 1. Your local sports teams have a Gen Z problem. Really smart use of influencers.

Marketing 204

Marketing Marketing Associations Management 204

Selfish Giving

JANUARY 12, 2022

Action-triggered cause marketing for the win! ?? Marketing Your Cause 1. If you don't know who your supporters are you can't market them to potential partners. Director, Corporate Development, United Spinal Association , Queens, NY 6. Brain Food 1. Think about the possibilities for cause marketing!

Race and Ethnicity 147

Race and Ethnicity Food Charitable Contribution Children 147

Stanford Social Innovation Review

SEPTEMBER 13, 2023

India’s fragrant spices, cornucopia of foods, and breathtaking biodiversity compelled despots and discoverers alike to traverse its mystical landscapes, from the mighty Himalayas to the valiant Deccan. And in doing so, they have relentlessly decolonized what land and food have meant for my people.

Food 122

Food Civil Society Agriculture Public and Social Policy 122

NonProfit Quarterly

JANUARY 20, 2025

One key advantage of a CGM is its ability to help people understand how specific foods, ingredient combinations, and meal timing can impact blood sugar levels. Meanwhile, over the last few years, companies like ZOE and Oviva have been marketing CGMs as trendy, health-optimization tools for people who dont have diabetes.

Management 102

Management Healthcare Health Medical 102

Selfish Giving

FEBRUARY 26, 2020

Or, is the business making a marketing decision and choosing a nonprofit based on the audience it will give them access to? Marketing Your Cause. Sponsorship Manager, American Speech-Language-Hearing Association (Rockville, MD) 2. National Director, Corporate Relations, American Lung Association (United States) 3.

Associations 246

Associations Medical Production Law 246

Selfish Giving

MAY 19, 2021

Nostalgia marketing is hot right now. That's why Pizza Hut is launching a new version of its classic cause marketing program Camp Book It! Marketing Your Cause 1. Associate Director, New Business Development & Member Engagement, Center for Corporate Citizenship , Chestnut Hill, MA ($80k - $100k) 4. Brain Food 1.

Children 227

Children Food Associations Management 227

Nonprofit Tech for Good

FEBRUARY 2, 2025

Volunteer Recruitment: A QR code displayed on banners at a maker’s market or fundraising event can simplify sign-up for interested people. 2) Enriching Event Experiences: If your association or chapter-based nonprofit hosts large annual conferences, QR codes can take attendee engagement to the next level.

Recruitment 107

Recruitment Nonprofits Food Associations 107

Selfish Giving

JANUARY 5, 2022

Marketing Your Cause 1. Five of the best not-for-profit marketing campaigns to win The Drum Awards in 2021. Associate Director of Philanthropy - Corporate & Community Giving, University of Kentucky , Lexington, KY ($48k - $81k) 4. Brain Food 1. Did you get a free ride home via public transit on New Year's Eve ?

Marketing 130

Marketing Marketing Public and Nonprofit Management Homelessness 130

Stanford Social Innovation Review

APRIL 3, 2025

The capital markets that can invest in social enterprise are chaotic and low-impact. The right only promotes competitive market solutions to solve for human needs. Yet the future of mutualist organizations which today includes cooperatives, faith groups, credit unions, nonprofits, unionsis under threat.

Nonprofit governance and management 125

Nonprofit governance and management Governance Insurance Social Enterprise 125

Pam Moore

SEPTEMBER 8, 2017

The sad thing is nobody in the conference room has the guts to state the obvious… that there is no budget, time, or resources to implement the new random act of marketing or social media with any level of success. “ 15 Reasons Random Acts of Marketing (RAMs) Do NOT Work!: RAMMIES: . Not integrated.

Marketing 166

Marketing Marketing Associations Management 166

Nonprofit Marketing Guide

AUGUST 3, 2020

She also served as the first Director Content Marketing for Arkansas Children’s, leading storytelling for the pediatric health system and overseeing all content marketing projects designed to move people to action. She is a member of the Arkansas Chapter of International Association of Business Communicators (IABC).

Communication 280

Communication Medical Nonprofits Food 280

Selfish Giving

SEPTEMBER 15, 2021

Really bad and tasteless cause marketing. Marketing Your Cause 1. Associate, Corporate Partnerships, Share Our Strength , Remote ($40k - $52k) 2. Director, Cause Marketing, Heifer International , Remote 5. Brain Food 1. SPONSORED] ?? The importance of "therefore" and "but". ?? Cool Jobs in Cause 1. Don't worry.

Marketing 147

Marketing Marketing Health Recruitment 147

Selfish Giving

OCTOBER 11, 2016

Today on CauseTalk Radio , Megan and I talk to Jeremy Ball , who leads the Big Lots Foundation and is director of philanthropy and events for the parent company Big Lots , about the retailers impressive cause marketing efforts on behalf of Nationwide Children's Hospital. Last fall, Big Lots mobilized its nearly 1,500 stores and raised $2.2

Children 178

Children Retail Construction Health 178

Selfish Giving

SEPTEMBER 7, 2022

Marketing Your Cause 1. Associate Director, Corporate Relations, GO2 Foundation for Lung Cancer , Remote ($90k - $105k) 4. Brain Food 1. Partnership Notes 1. 25 hot retailers ?? to add to your prospect list. For Momentum has published a nice round-up of four back-to-school campaigns. Which is your fave? ??

Retail 241

Retail Fundraising Fundraising Food 241

Stanford Social Innovation Review

MAY 6, 2025

For example, millions of Americans boycotted Bud Light beer in protest of its association with transgender influencers, dethroning it from its position as the countrys top beer and resulting in a 28 percent reduction in sales and purchase incidence. These massive actions are not anomalies.

Nonprofit governance and management 94

Nonprofit governance and management Civil Society Collaborations Public and Social Policy 94

Selfish Giving

DECEMBER 16, 2020

Down Syndrome Association Q. High-purpose brands will double their market value more than 4X faster than low-purpose brands 2. When cause marketing is a partnership between big and small businesses. ?? Marketing Your Cause. File this under location-based cause marketing. Brain Food 1. They include: Q.

Non-Profits 130

Non-Profits Manufacturing Marketing Marketing 130

Nonprofit Marketing Guide

OCTOBER 30, 2014

If you get emails from Amnesty International USA, American Heart Association, International Rescue Committee, National Wildlife Federation or UNICEF USA, chances are you’ve gotten something I’ve written. P.S. This blog post title was inspired by Michael Pollan’s In Defense of Food: An Eater’s Manifesto.

Food 209

Food Associations Fundraising Fundraising 209

Selfish Giving

MARCH 2, 2022

It's the only online conference for nonprofits that focuses on corporate philanthropy (grants), sponsorships, employee volunteerism, workplace giving and cause-related marketing, all in one space! *?? Marketing Your Cause 1. 8 counterintuitive marketing strategies that actually work. Brain Food 1. SPONSOR* ??

Volunteerism 130

Volunteerism Volunteerism Non-Profits Marketing 130

Nonprofit Marketing Guide

NOVEMBER 12, 2018

Sure, there are a few places that serve cuisine from all over the world and do it well, but they are seriously outnumbered by the ones that specialize in Mexican, Chinese, surf-and-turf, or bar food, etc. A food bank’s keywords might include Free Food, Food Drive , and Donate Food.

Food 157

Food Children Associations Communication 157

Nonprofit Marketing Guide

FEBRUARY 17, 2015

AssnChat | Tuesdays @ 1pm CT (associations). Npmc | last Thursday @ 1pm ET (nonprofit marketing). cmworld | Tuesdays @ 12pm ET (content marketing). FoodFri | Fridays @ 1pm EST (food advocacy). CommBuild | Tuesdays @ 1pm ET (community building). FundChat | Wednesdays @ 12pm ET (fundraising). TECHNOLOGY & MEDIA.

Social Entrepreneurship 221

Social Entrepreneurship Entrepreneurship Education Education 221

Selfish Giving

MARCH 15, 2023

How to do cause marketing with self-storage companies. Marketing Your Cause 1. Director, Corporate Sponsorships, The New York Racing Association , Elmont, NY ($130k - $140k) 2. Brain Food 1. ✍️ Partnership Notes 1. With a $250,000 donation in 2023 , Yellowstone Bourbon ? AI will be writing for us soon. Destroy it?

Marketing 130

Marketing Marketing Recruitment Food 130

NonProfit Quarterly

DECEMBER 15, 2022

This article concludes Black Food Sovereignty: Stories from the Field , a series that has been co-produced by Frontline Solutions and NPQ. This series features stories from a group of Black food sovereignty leaders who are working to transform the food system at the local level.

Food 126

Food Agriculture Public and Social Policy Nonprofit Administration and Development 126

Selfish Giving

MAY 3, 2023

What marketing materials should we focus on for building new partnerships?" Marketing Your Cause 1. Opinion: Why harnessing trends is the future of marketing. This is on trend for me as I think nonprofits should be taking trends more seriously in their marketing 2. Brain Food 1. Are you coming??? Reverse ATMs.

Marketing 130

Marketing Marketing Foundations Food 130

Selfish Giving

APRIL 13, 2022

Marketing Your Cause 1. Lead Associate, Corporate Partnerships, Save the Children , Fairfield, CT (Preferred) 3. Senior Marketing & Communications Manager, Action for Healthy Kids , Chicago or Remote ($68k - $75k) ???? Brain Food 1. Jude Children's Research Hospital , is down to just three stores.?? ??

Retail 130

Retail Public and Social Policy Insurance Public and Nonprofit Management 130

Selfish Giving

APRIL 21, 2021

Marketing Your Cause 1. When choosing a marketing channel(s), visualize the curve and know what you are up against for each. When it comes to marketing channels, I recommend Email + 1. Associate Director, Corporate Alliances, American Association for Cancer Research , Philadelphia 2. Brain Food 1.

Retail 130

Retail Food Associations Recruitment 130

Selfish Giving

MAY 20, 2020

BTW, I'm happy to clear my schedule to host a new Jerry Lewis Telethon for the Muscular Dystrophy Association. ? ?? In this interview with Brad Marley , I share my favorite cause marketing campaign during the pandemic, talk about companies that just don't get it, and what nonprofits should be doing right now. "We Brain Food 1.

Retail 130

Retail Marketing Marketing Food 130