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Beyond Fundraising Metrics: How Great Managers Get Results

Veritus Group

Are you leaning on fundraising metrics as a crutch, or are you investing in the kind of management that leads to real success in major gifts? The post Beyond Fundraising Metrics: How Great Managers Get Results appeared first on Veritus Group.

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How to tell a compelling story with a Seal of Transparency 

Candid

We’re recapping the key takeaways from our recent webinar to make it easy for nonprofits to leverage Candid’s profiles for fundraising. If my nonprofit has a 2022 or 2023 Seal of Transparency, what do I need to do to get one for 2024? If you have a 2022 or 2023 Seal of Transparency, getting a 2024 Seal is simple.

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A Fundraiser’s Guide to Measuring Donor Engagement

Ann Green

As a fundraiser, you need to increase donor engagement , and the only way to do that is by tracking engagement metrics and monitoring your success. This article will show you four metrics for measuring donor engagement and tell you why they’re important for your fundraising team. . Four Key Donor Engagement Metrics.

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Using Donor Data to Personalize Your Text Donation Appeals

Ann Green

Data can help inform your nonprofit’s approach to text-to-give and drive greater fundraising results. A text donation campaign informed by donor data is more likely to inspire donors to act and bring in greater fundraising results. Donation frequency How often do your donors give to your organization?

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5 Must-Know Email Marketing Tips for New Nonprofits

MNA Association

In this post, we’ll cover our top five email marketing tips for new nonprofits to get the most out of this tried and true marketing channel right off the bat. Let’s get into it! You could even get more specific to ensure that your email content is hyper relevant to the audience that you’re targeting. Compile an email list.

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Personalization in Marketing: A Nonprofit’s Guide to Success

Ann Green

Personalization in your nonprofit’s marketing strategies is an important way to build relationships with your supporters to support long-term fundraising goals. Here at Salsa, we work with all sorts of nonprofit organizations, helping them manage data that makes personalized marketing possible. Keep an eye on engagement metrics.

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How to Plan a Successful School Fundraising Auction: 5 Tips

Top Nonprofits

Your school needs a strong fundraising strategy to bring in extra revenue, engage your community members, and power your school’s mission. Whether you’re hosting an auction in-person, virtually, or as a hybrid, you can rally supporters around your fundraising goals and engage students, parents, teachers, and community members alike.