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5 Fundraising Trends to Watch for in 2024

Nonprofit Tech for Good

By Wendy Mercurio , Content & Education Specialist at Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. December is an important month for nonprofit fundraisers. Fundraisers can receive helpful cues from these intelligent tools.

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SEO Best Practices for Non-Profit Websites

Nonprofit Marketing Insights by GlobalOwls

SEO Best Practices for Non-Profit Websites Understanding Your Audience The key to successful search engine optimization is developing a comprehensive grasp of your target demographic. This might involve gaining a knowledge of the emotional triggers that lead to people donating money or signing up to volunteer for a nonprofit organization.

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Lights, Camera, Conversion! Trends and Tips for Perfecting Your Video Marketing

Kivi's Nonprofit Communications Blog

According to our 2023 Nonprofit Communications Trends Report , nearly all nonprofits (95%) now create some type of video content. Video marketing is now more important to nonprofits than ever. Did you know that videos get 1200% more shares than text and image content combined? Yeah, you read that right!

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Peer Nominations for a More Diverse Funding Pipeline

Stanford Social Innovation Review

By Lior Ipp On most calls or meetings with other funders, the pipeline question almost always comes up: Do you know any great organizations working in X region, focusing on Y topic? At least once a month, we’re invited to attend a pitch session to “introduce” us to a new set of nonprofit organizations.

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3 Donor Related Fundraising Challenges Keeping Your Revenue Down

iMarketSmart

So if your fundraising methodology doesn’t include taking a hard and uncomfortable look at ways you may actually be inhibiting them from giving, you may be overlooking the most important piece of the puzzle. Wealthy Donors Feel Misunderstood How you perceive wealthy people influences how you will relate to them.

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7 Types of Videos Every Nonprofit Needs

Nonprofit Marketing Insights by GlobalOwls

7 Types of Videos Every Nonprofit Needs. Are you looking to boost your Nonprofit donations? Good videos can help you tell your story and get people involved. Working with our first nonprofit client was a new, sobering experience. Over the years we have worked on quite a few video projects for the nonprofit.

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Why Major Donors Give – How to Tap into Their Motives and Inspire Transformational Gifts

iMarketSmart

So many nonprofits seeking major gifts keep doing what they’ve been told by the so-called experts, consultants, and traditionalists. Are those the strategies and the ways of communicating and understanding your major donors that best connect with them? Do those techniques help activate the emotions that motivate transformational gifts?