Nonprofit Marketing Guide

FEBRUARY 22, 2018

But the groups that often have the greatest success connecting with donors, motivating activists, or getting media attention do not spend much time talking about their programs and services. They aren’t just about providing meals or medical care or clean water.

Communication 141

Communication Medical Food Donor Motivation 141

iMarketSmart

MARCH 20, 2022

In one, people were asked to donate for a child in medical need. In one experiment, people could donate to help children in a famine. For some people, donations helped five pictured children. For other people, donations helped only one of the five children. For some people, the drugs would save eight children.

Organizational Behavior 52

Organizational Behavior Children Fundraising Fundraising 52

Get Fully Funded

FEBRUARY 12, 2023

If we think for very long about the huge numbers of people in the world who are hungry or need medical attention, we may start to zone out or feel small and helpless. When you ask for a gift, don’t tell your donors you’re six thousand dollars away from your spring campaign goal. Goal Proximity.

Altruism and Helping 132

Altruism and Helping Psychology Public and Nonprofit Management Participation and motivation 132