Dr. James explains how to harness friendship reciprocity to unlock heroic donations
iMarketSmart
JUNE 19, 2023
6] See previous article: The Power of Heroic Philanthropy: Understanding Donor Motivations [7] Tooby, J., & Cosmides, L. 9] “These ancient habits would induce modern humans to treat medical care as a way to show that you care. Medical care provided by our allies would reassure us of their concern.” 8] (2016, June 2).
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