Clairification

FEBRUARY 5, 2024

So I took a deep breath, closed my eyes, and tried to pull together the various challenges I’ve seen nonprofit leaders, fundraisers, and marketers grapple with in the past year. I thought: what can people do now to set themselves up for success as we move forward into high fundraising season at the end of this coming year?

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Marketing for the Modern Nonprofit

DECEMBER 21, 2023

Guest Post by Brad Dowhaniuk of 99Pledges If you’re already familiar with pledge fundraising, you may know about some of the benefits of using this method. To get the most out of pledge fundraising, it’s essential that you market your campaigns. Select communication channels. Tailor your messages. Let’s get started!

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Kivi's Nonprofit Communications Blog

APRIL 25, 2024

Nonprofit email marketing is still a great way for nonprofits to reach the right people with the right message at the right time. But nonprofit email marketing can be complicated! But nonprofit email marketing can be complicated! Segment your list, which is an essential email marketing strategy to increase engagement.

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Kivi's Nonprofit Communications Blog

JANUARY 6, 2022

Whether you are a team of one or several, you probably have questions about how other nonprofit communications or marketing teams are set up and how they function. We’ve also learned a great deal by coaching and mentoring hundreds of nonprofit communicators over the last decade. Communications Team Size.

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Nonprofit Tech for Good

MAY 24, 2022

The reports listed below offer much-needed data to help your nonprofit craft its 2022-23 digital marketing and fundraising strategy. 2022 Nonprofit Communications Trends Report :: Download. Published by Nonprofit Marketing Guide. Quarterly Fundraising Effectiveness Report :: Download. Published by M+R.

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Bloomerang

JUNE 26, 2023

At the end of 2022, we asked 1,000+ nonprofit professionals what worked well in 2022, what they believed would work well in 2023, and their general outlook on the current fundraising climate. Based on survey results, we found that fundraising success is determined by the media channels nonprofits use to share their message and mission.

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Kivi's Nonprofit Communications Blog

JULY 22, 2021

I recently worked with Nonprofit Ready to create their new Marketing Essentials Certificate. This is a perfect course for beginners in nonprofit marketing or those who need to understand the value of marketing, even when it isn’t their primary job (executive directors, program managers, development staff, etc.).

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Bloomerang

AUGUST 2, 2021

In part one of this series, I outlined my top six fundraising strategies for 2021: . Investing in digital-first fundraising and marketing communications. Mastering relevant content marketing. Master relevant content marketing. This is part three in a six-part series. Read part one and part two. .

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Nonprofit Tech for Good

APRIL 14, 2021

The reports listed below offer much-needed data to help your nonprofit, NGO, or charity craft your 2021-22 digital marketing and fundraising strategy. 2021 Fundraising Effectiveness Project :: Download. Published by the Association of Fundraising Professionals. 2021 Nonprofit Communications Trends Report :: Download.

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Nonprofit Marketing Insights by GlobalOwls

APRIL 26, 2024

Marketing Case Studies: How To Use Data-Driven Marketing To Boost Sales Are you frustrated by flatlining sales and digital marketing campaigns that miss the mark? This article will explore how to leverage these powerful tools to unlock your full digital marketing potential. You’re not alone.

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Fundraising Coach

MARCH 6, 2024

These interactions can be anything from attending a fundraising event to donating online. In this guide, we’ll explore three ways your nonprofit can inspire these positive feelings among donors through online fundraising. Let’s get started with the most important part of the conversation: choosing effective technology.

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Clairification

OCTOBER 10, 2022

But, really, why would you ever use jargon if you wanted to truly communicate with someone? Jargon = Failure to Communicate. The post How Jargon Destroys Nonprofit Fundraising & Marketing appeared first on Clairification. — Cambridge dictionary. Are you just trying to make yourself look smart?

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Nonprofit Tech for Good

MARCH 20, 2024

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful online fundraising strategy. Fundraising Effectiveness Project ] Frequent, consistent communication with online donors results in a 41.5%

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Fundraising Fundraising Nonprofits Retention 95

Nonprofit Tech for Good

DECEMBER 8, 2021

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. The webinar was designed as a supplemental course to the webinar series required to earn a Certificate in Digital Marketing & Fundraising. Email #2 ?

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Nonprofit Tech for Good

MAY 8, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. There’s a lot to learn from them about text marketing. That’s a lot of time spent engaging with a communication tool!

Marketing 117

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Prosper Strategies

NOVEMBER 29, 2023

Collaboration and synergy between nonprofit marketing and fundraising departments is essential for achieving organizational and mission success. Yet, one of the most common barriers to effective teamwork is the presence of silos between these two important departments.

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Kivi's Nonprofit Communications Blog

JANUARY 10, 2024

and I found myself gravitating towards Communications, Media Studies, and yes – Marketing. As nonprofit marketers, we are constantly using the laws of psychology and sociology, sometimes without even realizing it. But they are also strong marketing tools. Then, practicality kicked in (gotta pay those college loans!),

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Psychology Sociology Marketing Marketing 91

Kivi's Nonprofit Communications Blog

JANUARY 20, 2022

If you’re curious about how often other nonprofits communicate on Facebook, Instagram, email, or any other communications channels, we have answers from the 2022 Nonprofit Communications Trends Report. . Communications frequency is one strong indicator of effectiveness. You can download this chart as a one-page PDF.

Communication 101

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Nonprofit Tech for Good

APRIL 29, 2020

The data can be used to help your organization craft your next online fundraising and digital marketing strategy. 2020 Nonprofit Communications Trends Report :: Download. Published by Nonprofit Marketing Guide. 2019 Fundraising Effectiveness Project :: Download. Status of UK Fundraising Report 2019 :: Download.

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Marketing Marketing Non-Profits Public and Nonprofit Management 132

Ann Green

DECEMBER 6, 2022

Your donors want to hear from you and don’t just want to be blasted with fundraising appeals. The good news is that better donor communication (thank yous and updates) can help you raise more money. Ideally, you should communicate with your donors at least once or twice a month throughout the year. Current events/News stories.

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Communication Economic Issues Recruitment Homelessness 131

Nonprofit Tech for Good

JUNE 1, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. Of those, 93% use an email marketing service, such as MailChimp or ConstantContact, to send their email newsletters.

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Nonprofit Marketing Insights by GlobalOwls

OCTOBER 12, 2023

Effective Lifecycle Email Marketing for Nonprofits (Strategies + Examples) Do you want to gain more email subscribers for your nonprofit organization and keep these supporters giving again and again? Email marketing is an effective tool for nonprofits. Many content marketing guides out there focus on the importance of storytelling.

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Nonprofit Tech for Good

DECEMBER 12, 2023

Your website is the foundation upon which your digital marketing and fundraising campaigns are built. How well your nonprofit’s email and social media campaigns perform depends upon how well your website communicates your mission and programs and whether it is optimized to capture leads and inspire action.

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Nonprofit Tech for Good

APRIL 5, 2024

By Jennifer Wemhoff , Communications Manager at GolfStatus – the leading event management platform for golf fundraisers. Marketing your nonprofit’s golf tournament makes up the largest phase of event planning. Fortunately, the right tech tools make marketing your tournament simple, efficient, and low-cost.

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The Killoe Group

MARCH 14, 2023

As those in the nonprofit world realize, few things are as effective—or as time consuming—as fundraising events. It’s important to have an effective event fundraising marketing plan to save time and execute flawless fundraisers. What should my team consider when developing an event fundraising marketing plan?

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Nonprofit Marketing Insights by GlobalOwls

MARCH 10, 2023

How to Start with Nonprofit Influencer Marketing in 2023 Want to make good use of the power of influencer marketing to promote your nonprofit, charity or social enterprise? For this post, I wanted to put the focus on how an overarching marketing concept such as influencer marketing can have a positive impact on non-profits.

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Non-Profits Marketing Marketing Public and Nonprofit Management 145

Kivi's Nonprofit Communications Blog

MARCH 17, 2022

Are you ready to get serious about measuring your nonprofit marketing success? One of the reasons that measuring nonprofit marketing communications work is so hard is that we have a lot of different marketing and communications objectives to consider. Measurement Frameworks for Communications and Marketing.

Marketing 108

Marketing Marketing Nonprofits Activism 108

Ann Green

DECEMBER 12, 2023

Your donors want to hear from you and don’t just want to be blasted with fundraising appeals. The good news is that better donor communication (thank yous and updates) can help you raise more money. Ideally, you should communicate with your donors at least once or twice a month throughout the year.

Communication 56

Communication Recruitment Homelessness Nonprofits 56

Nonprofit Marketing Insights by GlobalOwls

FEBRUARY 1, 2022

Email Marketing Tools every Nonprofit Needs. With Email Marketing, you can capture valuable traffic. Check our these Email Marketing tools and tips by Lilian Sue. Events offer opportunities for non-profits to personally interact with potential donors and the larger community. Invitations to Events.

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Non-Profits Marketing Marketing Nonprofits 145

Nonprofit Marketing Insights by GlobalOwls

FEBRUARY 23, 2024

AI Fundraising Idea Generator [40 Fundraising Ideas in 3 minutes] Do you want to host a great Fundraising Event for your Nonprofit, Church , School, or anything else? Check out how an AI Fundraising Idea Generator can help you come up with effective ideas in minutes.

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Nonprofit Tech for Good

DECEMBER 18, 2023

With a focus on LinkedIn, Facebook, Instagram, and Threads for nonprofits, attendees of this two-hour webinar will learn how to integrate content marketing into their social media strategy and current best practices to increase engagement on social media. Please Note: This webinar will be recorded.

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Kivi's Nonprofit Communications Blog

AUGUST 6, 2021

Then take a look at the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. Funraise shared Examples of Successful Nonprofit Fundraising Campaigns During the COVID-19 Crisis. Become a Better Writer This Month at Nonprofit Marketing Guide. Nonprofit Training for You….

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Communication Energy Ethics Nonprofits 116

Tony Martignetti

JANUARY 15, 2023

Erica Mills Barnhart: Overcome Common Communications Conundrums It’s time to change the way you think about marketing, says Erica Mills Barnhart. Turn … Continue reading Nonprofit Radio for January 16, 2023: Overcome Common Communications Conundrums → You’ll make it more successful, find your true believers, and have more fun.

Communication 94

Communication Nonprofits Marketing Marketing 94

Kivi's Nonprofit Communications Blog

AUGUST 18, 2020

Are you looking for a basic template or pattern to follow when creating a nonprofit marketing strategy? Let’s tackle this using cards from the Nonprofit Communications Strategic Planning Card Deck. You can get your own card deck to play with on Amazon.

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Marketing Marketing Nonprofits Communication 129

Kivi's Nonprofit Communications Blog

AUGUST 27, 2021

Let’s wrap up the week with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have ethical fundraising, email workflows, year-end stories, Space Jam and more. Here are 5 ways to tap into the power of nostalgia marketing. Register Now.

Communication 111

Communication Ethics Energy Nonprofits 111

Kivi's Nonprofit Communications Blog

MAY 11, 2021

In the second edition of The Nonprofit Marketing Guide , I wrote. Those with corporate experience sometimes narrowly define nonprofit marketing as brand management, public relations, and advertising. Still others, especially those responsible for fundraising, believe that all nonprofit marketing should direct people to donate money.

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Communication Public and Nonprofit Management Nonprofits Advertising 123

NonProfit Leadership Alliance

SEPTEMBER 29, 2023

Written by: Randye S Spina, MBA Reading Time: 4 minutes I’ve served on several nonprofit boards in marketing and communications roles and have seen first-hand that marketing is often an afterthought. An easy way to do this is to set aside a slot on each board meeting agenda to discuss marketing.

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