Kivi's Nonprofit Communications Blog

MAY 6, 2021

Every now and then, a fundraising consultant will write a post essentially saying that all nonprofit communications and marketing should be driven by fundraising goals and staff, with a few limited exceptions, like media relations and general branding. The 12 most common nonprofit marketing goals. Sure, sometimes.

Communication 134

Communication Nonprofit governance and management Fundraising Fundraising 134

Kivi's Nonprofit Communications Blog

APRIL 3, 2024

For those coming into the nonprofit world from corporate communications, perhaps the most perplexing realization is that most nonprofit communications teams don’t draft and manage their own budgets. Fundraising and CEO-led teams are most likely to have to find money or to say they have no access to funds. But they should!

Management 88

Management Communication Nonprofits Marketing 88

NonProfit Leadership Alliance

MARCH 22, 2023

In fact, studies have shown that 57% of people who watch fundraising videos go on to make a donation. Whether you’re filming a video to raise awareness for your year-end campaign or livestreaming your next virtual fundraising event , these four video storytelling tips will help your nonprofit achieve fundraising success.

Fundraising 261

Fundraising Fundraising Nonprofits Universities 261

Clairification

FEBRUARY 5, 2024

So I took a deep breath, closed my eyes, and tried to pull together the various challenges I’ve seen nonprofit leaders, fundraisers, and marketers grapple with in the past year. I thought: what can people do now to set themselves up for success as we move forward into high fundraising season at the end of this coming year?

Communication 110

Communication Nonprofits Marketing Marketing 110

Marketing for the Modern Nonprofit

DECEMBER 21, 2023

Guest Post by Brad Dowhaniuk of 99Pledges If you’re already familiar with pledge fundraising, you may know about some of the benefits of using this method. To get the most out of pledge fundraising, it’s essential that you market your campaigns. Select communication channels. Tailor your messages. Let’s get started!

Marketing 62

Marketing Marketing Fundraising Fundraising 62

Kivi's Nonprofit Communications Blog

MAY 8, 2024

Working in nonprofit marketing and communication teaches us many things, but perhaps most importantly, that we’re all in this together. We strive to advance our missions with limited budgets and manpower, juggling multiple priorities and often battling misconceptions about the value of good marketing.

Marketing 84

Marketing Marketing Nonprofits Energy 84

Kivi's Nonprofit Communications Blog

JANUARY 6, 2022

Whether you are a team of one or several, you probably have questions about how other nonprofit communications or marketing teams are set up and how they function. We’ve also learned a great deal by coaching and mentoring hundreds of nonprofit communicators over the last decade. Communications Team Size.

Communication 98

Communication Marketing Marketing Leadership 98

Bloomerang

JUNE 26, 2023

At the end of 2022, we asked 1,000+ nonprofit professionals what worked well in 2022, what they believed would work well in 2023, and their general outlook on the current fundraising climate. Based on survey results, we found that fundraising success is determined by the media channels nonprofits use to share their message and mission.

Marketing 78

Marketing Marketing Fundraising Fundraising 78

Nonprofit Tech for Good

MAY 24, 2022

The reports listed below offer much-needed data to help your nonprofit craft its 2022-23 digital marketing and fundraising strategy. 2022 Nonprofit Communications Trends Report :: Download. Published by Nonprofit Marketing Guide. Quarterly Fundraising Effectiveness Report :: Download. Published by M+R.

Non-Profits 124

Non-Profits Marketing Marketing Fundraising 124

Kivi's Nonprofit Communications Blog

JULY 22, 2021

I recently worked with Nonprofit Ready to create their new Marketing Essentials Certificate. This is a perfect course for beginners in nonprofit marketing or those who need to understand the value of marketing, even when it isn’t their primary job (executive directors, program managers, development staff, etc.).

Marketing 110

Marketing Marketing Fundraising Fundraising 110

Bloomerang

AUGUST 2, 2021

In part one of this series, I outlined my top six fundraising strategies for 2021: . Investing in digital-first fundraising and marketing communications. Mastering relevant content marketing. Master relevant content marketing. This is part three in a six-part series. Read part one and part two. .

Marketing 126

Marketing Marketing Fundraising Fundraising 126

Kivi's Nonprofit Communications Blog

APRIL 25, 2024

Nonprofit email marketing is still a great way for nonprofits to reach the right people with the right message at the right time. But nonprofit email marketing can be complicated! But nonprofit email marketing can be complicated! Segment your list, which is an essential email marketing strategy to increase engagement.

Marketing 100

Marketing Marketing Nonprofits Health 100

Get Fully Funded

MAY 9, 2024

While your nonprofit likely has an individual or team dedicated solely to moves management and major giving, your marketing efforts can also play a role. In this guide, we’ll explore how marketing can level up your major gift strategy and some of the most effective strategies to use. Here’s how marketing can assist with each step: 1.

Marketing 52

Marketing Marketing Public and Nonprofit Management Participation and motivation 52

Nonprofit Tech for Good

APRIL 14, 2021

The reports listed below offer much-needed data to help your nonprofit, NGO, or charity craft your 2021-22 digital marketing and fundraising strategy. 2021 Fundraising Effectiveness Project :: Download. Published by the Association of Fundraising Professionals. 2021 Nonprofit Communications Trends Report :: Download.

Non-Profits 136

Non-Profits Marketing Marketing Fundraising 136

Fundraising Coach

MARCH 6, 2024

These interactions can be anything from attending a fundraising event to donating online. In this guide, we’ll explore three ways your nonprofit can inspire these positive feelings among donors through online fundraising. Let’s get started with the most important part of the conversation: choosing effective technology.

Fundraising 96

Fundraising Fundraising Non-Profits Technology 96

Clairification

OCTOBER 10, 2022

But, really, why would you ever use jargon if you wanted to truly communicate with someone? Jargon = Failure to Communicate. The post How Jargon Destroys Nonprofit Fundraising & Marketing appeared first on Clairification. — Cambridge dictionary. Are you just trying to make yourself look smart?

Marketing 62

Marketing Marketing Fundraising Fundraising 62

Nonprofit Tech for Good

MAY 8, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. There’s a lot to learn from them about text marketing. That’s a lot of time spent engaging with a communication tool!

Marketing 117

Marketing Marketing Retail Nonprofits 117

Amy Eisenstein

MAY 9, 2024

With regards to staff assistance — what does the relationship between the DD and the marketing and communications coordinator look like? Having the specific positions described along with their roles is helpful. What are best practices for a good working relationship?

Fundraising 98

Fundraising Fundraising Communication Marketing 98

Nonprofit Tech for Good

DECEMBER 8, 2021

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. The webinar was designed as a supplemental course to the webinar series required to earn a Certificate in Digital Marketing & Fundraising. Email #2 ?

Marketing 126

Marketing Marketing Fundraising Fundraising 126

Prosper Strategies

NOVEMBER 29, 2023

Collaboration and synergy between nonprofit marketing and fundraising departments is essential for achieving organizational and mission success. Yet, one of the most common barriers to effective teamwork is the presence of silos between these two important departments.

Marketing 52

Marketing Marketing Fundraising Fundraising 52

Kivi's Nonprofit Communications Blog

JANUARY 10, 2024

and I found myself gravitating towards Communications, Media Studies, and yes – Marketing. As nonprofit marketers, we are constantly using the laws of psychology and sociology, sometimes without even realizing it. But they are also strong marketing tools. Then, practicality kicked in (gotta pay those college loans!),

Psychology 91

Psychology Sociology Marketing Marketing 91

Marketing for the Modern Nonprofit

MAY 9, 2024

Learn the essentials of email marketing for nonprofits in 4 hours! Did you know that email marketing drives a significant chunk of online revenue for nonprofits – roughly 26%? underscores that email is a communication powerhouse you can’t afford to neglect. Setting goals and overcoming common email marketing challenges.

Curriculum and Teaching 40

Curriculum and Teaching Marketing Marketing Nonprofits 40

Kivi's Nonprofit Communications Blog

JANUARY 20, 2022

If you’re curious about how often other nonprofits communicate on Facebook, Instagram, email, or any other communications channels, we have answers from the 2022 Nonprofit Communications Trends Report. . Communications frequency is one strong indicator of effectiveness. You can download this chart as a one-page PDF.

Communication 101

Communication Nonprofits Marketing Marketing 101

Nonprofit Tech for Good

APRIL 29, 2020

The data can be used to help your organization craft your next online fundraising and digital marketing strategy. 2020 Nonprofit Communications Trends Report :: Download. Published by Nonprofit Marketing Guide. 2019 Fundraising Effectiveness Project :: Download. Status of UK Fundraising Report 2019 :: Download.

Marketing 132

Marketing Marketing Non-Profits Public and Nonprofit Management 132

Nonprofit Tech for Good

MARCH 20, 2024

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful online fundraising strategy. Fundraising Effectiveness Project ] Frequent, consistent communication with online donors results in a 41.5%

Fundraising 93

Fundraising Fundraising Nonprofits Retention 93

Nonprofit Marketing Insights by GlobalOwls

APRIL 26, 2024

Marketing Case Studies: How To Use Data-Driven Marketing To Boost Sales Are you frustrated by flatlining sales and digital marketing campaigns that miss the mark? This article will explore how to leverage these powerful tools to unlock your full digital marketing potential. You’re not alone.

Marketing 52

Marketing Marketing Advertising Production 52

Ann Green

DECEMBER 6, 2022

Your donors want to hear from you and don’t just want to be blasted with fundraising appeals. The good news is that better donor communication (thank yous and updates) can help you raise more money. Ideally, you should communicate with your donors at least once or twice a month throughout the year. Current events/News stories.

Communication 131

Communication Economic Issues Recruitment Homelessness 131

Nonprofit Tech for Good

JUNE 1, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. Of those, 93% use an email marketing service, such as MailChimp or ConstantContact, to send their email newsletters.

Marketing 133

Marketing Marketing Fundraising Fundraising 133

Nonprofit Marketing Insights by GlobalOwls

OCTOBER 12, 2023

Effective Lifecycle Email Marketing for Nonprofits (Strategies + Examples) Do you want to gain more email subscribers for your nonprofit organization and keep these supporters giving again and again? Email marketing is an effective tool for nonprofits. Many content marketing guides out there focus on the importance of storytelling.

Marketing 124

Marketing Marketing Nonprofits Values 124

Nonprofit Tech for Good

DECEMBER 12, 2023

Your website is the foundation upon which your digital marketing and fundraising campaigns are built. How well your nonprofit’s email and social media campaigns perform depends upon how well your website communicates your mission and programs and whether it is optimized to capture leads and inspire action.

Marketing 98

Marketing Marketing Foundations Nonprofits 98

The Killoe Group

MARCH 14, 2023

As those in the nonprofit world realize, few things are as effective—or as time consuming—as fundraising events. It’s important to have an effective event fundraising marketing plan to save time and execute flawless fundraisers. What should my team consider when developing an event fundraising marketing plan?

Marketing 52

Marketing Marketing Fundraising Fundraising 52

Nonprofit Tech for Good

MAY 16, 2024

By Stasia Hural , Digital Marketing Lead at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. In today’s fundraising sector, technology is vital. AI is becoming increasingly important in fundraising.

Fundraising 59

Fundraising Fundraising Ethics Participation and motivation 59

Nonprofit Marketing Insights by GlobalOwls

MARCH 10, 2023

How to Start with Nonprofit Influencer Marketing in 2023 Want to make good use of the power of influencer marketing to promote your nonprofit, charity or social enterprise? For this post, I wanted to put the focus on how an overarching marketing concept such as influencer marketing can have a positive impact on non-profits.

Non-Profits 145

Non-Profits Marketing Marketing Public and Nonprofit Management 145

Nonprofit Tech for Good

APRIL 5, 2024

By Jennifer Wemhoff , Communications Manager at GolfStatus – the leading event management platform for golf fundraisers. Marketing your nonprofit’s golf tournament makes up the largest phase of event planning. Fortunately, the right tech tools make marketing your tournament simple, efficient, and low-cost.

Marketing 77

Marketing Marketing Management Food 77

Kivi's Nonprofit Communications Blog

MARCH 17, 2022

Are you ready to get serious about measuring your nonprofit marketing success? One of the reasons that measuring nonprofit marketing communications work is so hard is that we have a lot of different marketing and communications objectives to consider. Measurement Frameworks for Communications and Marketing.

Marketing 107

Marketing Marketing Nonprofits Activism 107

Nonprofit Marketing Insights by GlobalOwls

FEBRUARY 1, 2022

Email Marketing Tools every Nonprofit Needs. With Email Marketing, you can capture valuable traffic. Check our these Email Marketing tools and tips by Lilian Sue. Events offer opportunities for non-profits to personally interact with potential donors and the larger community. Invitations to Events.

Non-Profits 145

Non-Profits Marketing Marketing Nonprofits 145

Ann Green

DECEMBER 12, 2023

Your donors want to hear from you and don’t just want to be blasted with fundraising appeals. The good news is that better donor communication (thank yous and updates) can help you raise more money. Ideally, you should communicate with your donors at least once or twice a month throughout the year.

Communication 56

Communication Recruitment Homelessness Nonprofits 56