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How to Make the Ask of a Gift in a Will Less Scary

iMarketSmart

2] More than that, the reality of our own death is a serious psychological problem. It provides motivation. We’ll be announcing our board participation at the banquet. The motivation isn’t about death. 52] It tested 24 bequest gift descriptions among nearly 10,000 participants. Simple answer. Live on after death.

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Taking Steps Toward Disability Inclusion in China

Stanford Social Innovation Review

percent of the population, China has enacted more than 60 laws and regulations aimed at safeguarding the rights of individuals with disabilities, encompassing those with visual, auditory, linguistic, physical, intellectual, psychological, and multiple disabilities. With 85 million people with disabilities, or 6.5

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How to build deeper connections with your donors using surveys

iMarketSmart

They can ask for opinions about communications.[57] Psychology studies show the same thing. Journal of Experimental Social Psychology , 76, 67-75.] Keep your donors: The guide to better communications & stronger relationships. Psychological Science, 26 (2), 231-236. [6] Psychological Science, 18 (9), 803-809.

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WoW

The Agitator

However, let’s not forget that behind all the research, advice, commenting and debate the Agitator and our readers engage in we’re all participants in a shared and fundamental mission: changing the world. Making a difference. For starters WoW has already posted four case studies or interviews that deserve your attention.

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How many ways can you say “thank you” to a donor?

iMarketSmart

According to an article in the Journal of Economic Psychology saying thank you can actually have a negative effect on your relationship with a supporter. Invite them to participate in an exclusive dinner, lunch or event that proves impact or provides other benefits (such as a sense of community).

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Scaring the wits out of people won’t save the planet

Nonprofit Marketing Blog

Attention environmentalists: Gloom and doom predictions of the end of the earth are not motivating. In addition, we found evidence that this dire messaging led to reduced intentions among participants to reduce their carbon footprint – an effect driven by their increased global warming skepticism. They will not inspire change.

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Your mission is the gift. Really.

Nonprofit Marketing Blog

If donor gifts actually depress donations, does that mean that fundraising incentives like t-shirts, tote bags, and custom jerseys are not effective in getting participants to solicit gifts from their friends? Is it the reward or the increased communication that has inspired the fundraising activity? Incentives beget more incentives.