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Fundraising Isn’t the Only Thing Nonprofit Communicators Do

Nonprofit Marketing Guide

Every now and then, a fundraising consultant will write a post essentially saying that all nonprofit communications and marketing should be driven by fundraising goals and staff, with a few limited exceptions, like media relations and general branding. And those programs and services all need communications and marketing support.

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Unlocking the Value of Circles

NonProfit Quarterly

While peer circles are widely used in corporate and educational contexts, their value to nonprofits and community organizers is underappreciated. While peer circles are widely used in corporate and educational contexts, their value to nonprofits and community organizers is underappreciated.

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How an Employer Brand Communications Strategy Can Support Recruitment Efforts

NonProfit PRO

The best nonprofits are the ones that know the value of an employer brand communications plan. They understand a strategic plan can help attract and retain the top talent and avoid facing the current struggles of today’s competitive job market.

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The Ultimate Guide to Defining Your Nonprofit Target Audience

Nonprofit Marketing Guide

Thats where Engagement Mindsets come ina research-backed framework created by Nonprofit Marketing Guide (NPMG) that helps nonprofits move beyond surface-level demographics and into values-driven communication. This approach is based on Schwartzs Theory of Basic Human Values , which has been validated across cultures and industries.

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Why Saying No at Work is Hard for Nonprofit Communicators

Nonprofit Marketing Guide

If you have difficulty saying No to your supervisor or colleagues as a nonprofit communicator, you are not alone. Three-quarters (74% of survey participants for the 2023 Nonprofit Communications Trends Report ) said it was difficult or very difficult to say No to their supervisors when they make a work request. FTE or less.

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Enhancing Donor Communications by Speaking Your Donors’ Love Language

Nonprofit Marketing Guide

Ever thought about how we, as communicators, can build deeper, long-lasting relationships with our stakeholders, especially our donors? Having a good grasp on the wants and needs of your donors, can really make a difference in your donor communications. This type of donor communication builds a strong emotional connection.

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How to Communicate Your Awesomeness by Strategically Using Your Authenticity 

NonProfit Leadership Alliance

What are your values? . It’s the intersection of beliefs and values, and actions and behaviors. . What do you need to communicate to reach your organizational goal? Who do you need to communicate that with? . What makes your brand unique? . What innovation do you bring to the table? . What are your aspirations? .