Why AI and Machine Learning Fail to Help Fundraisers Build ‘QUALIFIED’ Major Donor Portfolios (or Caseloads)
iMarketSmart
JANUARY 10, 2024
Next they’ll include philanthropic indicators which include volunteer experience, the amounts of their prior donations to organizations like yours as well as to others, board involvement, and foundation trustee positions. It cannot know the values that drive a person to give or participate as a volunteer.
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