NonProfit PRO

DECEMBER 7, 2021

Instead of marketing resources being devoted to an annual golf tournament, Nicole Williams, associate director of foundation relations and communications, pivoted the organization’s strategy and resources. That campaign earned her NonProfit PRO’s Marketer of the Year.

Marketing 246

Marketing Marketing Associations Foundations 246

Nonprofit Marketing Guide

SEPTEMBER 11, 2024

Welcome to the world of nonprofit marketing, where your mission is to make the world a better place by spreading your organization’s message far and wide. Quite often, being a nonprofit marketer means juggling a million things at once. Quite often, being a nonprofit marketer means juggling a million things at once.

Marketing 206

Marketing Marketing Participation and motivation Construction 206

The Charity CFO

APRIL 20, 2025

The Nonprofit Guide to Smart Digital Marketing If you’re a nonprofit leader feeling overwhelmed by digital marketingor unsure if your website is even helping you anymorethis episode of A Modern Nonprofit Podcast is for you. Its the foundation for every piece of your digital marketing. But Lou says that era is fading fast.

Marketing 84

Marketing Marketing Finance Nonprofit Finance 84

NonProfit Leadership Alliance

AUGUST 28, 2024

It’s up to your association to harness this momentum by not only reaching out to potential new members but also creating marketing materials that keep your existing members engaged. Behind any great marketing strategy is an effective plan. Determine foundational details. Marketing data. Choose communication channels.

Marketing 203

Marketing Marketing Nonprofit Leadership Leadership 203

The Chronicle of Philanthropy

OCTOBER 9, 2024

Millions in grants for hurricane relief have come from the Dogwood Health Trust, Walmart, Augusta National Golf Club, the Home Depot Foundation, JPMorganChase, the Charlotte Hornets Foundation, the New York Yankees Foundation, Publix Super Markets Charities, and more.

Foundations 144

Foundations Health Food Marketing 144

NonProfit Leadership Alliance

SEPTEMBER 29, 2023

Written by: Randye S Spina, MBA Reading Time: 4 minutes I’ve served on several nonprofit boards in marketing and communications roles and have seen first-hand that marketing is often an afterthought. An easy way to do this is to set aside a slot on each board meeting agenda to discuss marketing. should be added to the document.

Marketing 246

Marketing Marketing Nonprofit Leadership Nonprofits 246

NonProfit PRO

FEBRUARY 7, 2022

Today’s nonprofits cannot thrive without a solid technology foundation and a strong technology strategy. But finding the right technology for your organization and implementing it in a way that supports your short-term and long-term goals can be challenging. It can help to know some basics about today’s nonprofit technology landscape.

Technology 286

Technology Marketing Marketing Foundations 286

Pam Moore

MARCH 26, 2025

Brand, AI, and the Human Shift No One is Talking About In a world racing to adopt the latest tools and automate everything, most brands are missing something far more foundational: Identity. But theyre missing the foundation. Thats where: Trust is built Movements are born Loyalty becomes effortless You stop trying to market.

Culture 146

Culture Technology Foundations Energy 146

Selfish Giving

DECEMBER 18, 2024

Plan an event around setting social impact goals or sharing important cause marketing trends for the year. Make the first week of January your secret weaponwhile others are easing into the year, youll be making meaningful connections, reigniting leads, and setting the foundation for a standout 2025. Marketing Your Cause 1.

Law 130

Law Marketing Marketing Values 130

Ann Green

APRIL 28, 2025

Communication platforms to more easily send targeted messages to specific segments and monitor donors engagement with emails, text messages, social media posts, and other digital marketing content. The tips above should give you a solid foundation for leveraging your nonprofits CRM to boost donor engagement.

Management 173

Management Ethics Education Education 173

The Chronicle of Philanthropy

AUGUST 16, 2023

Grant makers' assets are estimated to have increased almost 8 percent during the first half of 2023 as global stock markets recovered from a tough 2022, according to a new report.

Foundations 246

Foundations Marketing Marketing 246

Ann Green

MARCH 10, 2025

Building the foundation your employees need to thrive begins with onboarding. Use these insights to assign a mentor or buddy who will provide the most relevant support for each new hirefor example, you might pair a new social media manager with the digital marketing manager to learn more about brand voice and storytelling techniques.

Nonprofit Administration and Development 205

Nonprofit Administration and Development Non-Profits Nonprofits Associations 205

The Chronicle of Philanthropy

JANUARY 23, 2023

Meanwhile, foundation assets have been hard, so it might be tougher for nonprofits to obtain grants in the coming year or two. By Sara Herschander Organizations are seeking loans and taking other steps to help keep workers, and those who are trying to build or renovate facilities are facing high borrowing costs.

Marketing 260

Marketing Marketing Foundations Nonprofits 260

Selfish Giving

DECEMBER 8, 2021

This week it's why you should use pets in your nonprofit marketing.????? The point is that if persuasion occurs with identification - which I believe it does - you can build a stronger connection with donors by featuring pets in your marketing. Frankly, I could talk about pet marketing all day. Marketing Your Cause 1.

Non-Profits 299

Non-Profits Marketing Marketing Retail 299

Ann Green

FEBRUARY 11, 2025

Diverse revenue streams provide a sustainable financial foundation for nonprofits. Successfully encouraging your existing supporters to give again, especially on a recurring basis, creates a stable financial foundation of predictable revenue. Start by researching foundations or programs that align with your mission.

Nonprofits 165

Nonprofits Environmental Charitable Contribution Volunteerism 165

Selfish Giving

APRIL 23, 2025

Think: DEI, brand positioning, employee engagement, community trust Example: Youre a workforce development nonprofit helping women reenter the job market through skills training and career coaching. How to do cause marketing with car washes. Senior Director of Partnership Stewardship, The V Foundation , (Cary, NC) 6.

Public and Nonprofit Management 130

Public and Nonprofit Management Associations Retail Food 130

Stanford Social Innovation Review

APRIL 3, 2025

The capital markets that can invest in social enterprise are chaotic and low-impact. The right only promotes competitive market solutions to solve for human needs. Yet the future of mutualist organizations which today includes cooperatives, faith groups, credit unions, nonprofits, unionsis under threat. million children.

Nonprofit governance and management 125

Nonprofit governance and management Governance Insurance Social Enterprise 125

Candid

NOVEMBER 12, 2024

He’s given tens of billions to Buffett family-affiliated foundations, and while not all are based in Nebraska, three of the state’s top 10 grantmakers are The Susan Thompson Buffett Foundation, The Sherwood Foundation, and Buffett Early Childhood Fund. Community involvement begins early in Nebraska,” says Malek-Madani.

Culture 105

Culture Foundations Children Philanthropy 105

The Chronicle of Philanthropy

OCTOBER 15, 2024

Foundation pledges to support disability-focused work haven’t led to significantly more investments. job market that is virtually closed to people with mental and cognitive disabilities. job market that is virtually closed to people with mental and cognitive disabilities. By Richie Siegel Timothy A.

Philanthropy 267

Philanthropy Food Foundations Management 267

Nonprofit Marketing Guide

JULY 12, 2023

Creating a nonprofit marketing budget is much like growing and tending plants – though kind of in reverse. Your carefully nurtured marketing efforts will yield fruitful results. Plants need oxygen to survive, and marketing needs funds to thrive. Creating the marketing budget What will you need?

Marketing 189

Marketing Marketing Finance Advertising 189

Ann Green

NOVEMBER 26, 2024

After all, to build up your organization, you first need a solid foundation! When shopping for this type of software, remember that most of the top accounting solutions on the market are designed for for-profit businesses. Grants: Government grants, foundation grants, marketing grants.

Nonprofit governance and management 147

Nonprofit governance and management Finance Nonprofit Finance Nonprofits 147

Marketing for the Modern Nonprofit

MAY 14, 2025

But did you know that your annual report can serve multiple marketing purposes? This guide shares six best practices for designing an effective annual report that serves your marketing goals: Choose an engaging annual report format. Repurpose annual report content across marketing platforms. Make your report supporter-centric.

Marketing 59

Marketing Marketing Retention Finance 59

The NonProfit Times

NOVEMBER 12, 2024

The growth in charitable assets under management is attributable in part to gains in global financial markets. New workplace giving models, growth in popularity of high-volume DAF account sponsors and market volatility contributed to a decrease in the average account size, according to data in the 2024 Donor-Advised Fund Report.

Charitable Organizations 111

Charitable Organizations Foundations Values Marketing 111

Selfish Giving

DECEMBER 22, 2021

Per usual, Andy Crestodina over at Orbit Media Studios has written another outstanding post, this one on Formats & The Funnel: How 17 Content Marketing Formats Align with Lead Generation. Marketing Your Cause 1. Account Coordinator, Corporate Partnerships, National Park Foundation , Washington, DC, ($50k - $60k) 3.

Public and Nonprofit Management 246

Public and Nonprofit Management Recruitment Marketing Marketing 246

Top Nonprofits

FEBRUARY 13, 2025

Thats where recruitment marketing comes in. In this guide, well review the essential components of recruitment marketing so you can acquire the best talent and set your nonprofit up for long-term success. Keep these key parts of recruitment marketing in mind: Employer branding is how your nonprofit is perceived as a workplace.

Recruitment 52

Recruitment Marketing Marketing Public and Social Policy 52

NonProfit Quarterly

DECEMBER 4, 2024

The economy should not exist merely to serve markets or maximize profits or even gross domestic product (GDP); it should work to uplift human flourishing, equality, and shared prosperity. Instead of reacting to inequality by redistributing wealth…policies like baby bonds ensure every child starts with a solid foundation.

Public and Social Policy 126

Public and Social Policy Public Policy Poverty Governance 126

Stanford Social Innovation Review

APRIL 7, 2025

Serious efforts to study how to increase the amount of Indian-American diaspora philanthropy have been underway for nearly a decade, as a variety of studies explore (see the Gates Foundation , the John D. MacArthur Foundation , Bridgespan , and others). and Catherine T.

Philanthropy 114

Philanthropy Race and Ethnicity Nonprofit governance and management Foundations 114

Nonprofit Marketing Insights by GlobalOwls

APRIL 23, 2025

8 Ways Your Brand Can Stay Ahead in the Competitive Digital Marketing Game Digital marketing is moving fastfaster than ever. Chapters How Your Brand Can Stay Ahead in the Competitive Digital Marketing Game 1. Keep Your Brand Agile The brands that thrive in digital marketing are the ones that can pivot when needed.

Marketing 52

Marketing Marketing Advertising Leadership 52

Nonprofit Marketing Guide

MAY 6, 2021

Every now and then, a fundraising consultant will write a post essentially saying that all nonprofit communications and marketing should be driven by fundraising goals and staff, with a few limited exceptions, like media relations and general branding. And those programs and services all need communications and marketing support.

Communication 338

Communication Nonprofit governance and management Fundraising Fundraising 338

Candid

JUNE 12, 2024

Every year, Candid fields the Foundation Giving Forecast Survey, asking large U.S. private and community foundations to share information about their grant payments and grantmaking practices. Every year, Candid fields the Foundation Giving Forecast Survey, asking large U.S. The median community foundation awarded 6.6%

Foundations 105

Foundations Values Education Education 105

Nonprofit Marketing Guide

MARCH 1, 2022

Libni Sanjurjo, Fundación Comunitaria de Puerto Rico (Puerto Rico Community Foundation). Sometimes, I answer after-hour phone calls related to journalists or the Foundation Staff. The post Day in the Life of a Nonprofit Communicator – Libni Sanjurjo appeared first on Nonprofit Marketing Guide. Can’t see the form?

Communication 287

Communication Public and Nonprofit Management Nonprofit governance and management Non-Profits 287

Candid

OCTOBER 16, 2024

Relying on one-time events or mass marketing efforts One-time events such as auctions, galas, and raffles are expensive to produce and almost always result in limited return on investment. Events, social media, and marketing are only small links in a much bigger chain of interactions with supporters. Fundraising mistake #2.

Fundraising 98

Fundraising Fundraising Governance Nonprofits 98

Nonprofit Marketing Guide

JULY 15, 2021

And of course, someday you might want to move on to another position and you’ll want to leave a good foundation for the next person. In what folders or files or drives does all the marketing content live? Where are the photos and logos and boilerplate (all this stuff that we sometimes call the Marketing Bank )?

Communication 274

Communication Marketing Marketing Foundations 274

NonProfit Leadership Alliance

DECEMBER 4, 2024

Your nonprofit can leverage these tools when creating materials to fulfill various communication needs, such as: Multi-channel marketing to spread the word about your mission digitally and in print. Engagement analytics to evaluate the performance of your marketing content and fundraising appeals so you can hone your strategies.

Healthcare 130

Healthcare Fundraising Fundraising Nonprofit Leadership 130

Nonprofit Marketing Guide

FEBRUARY 8, 2021

Lindsey’s Bio: My name is Lindsey Williams and I am the Multimedia Communications Coordinator at the Specially Gifted Foundation. On Mondays, I collaborate with the foundation co-founders to solidify content for the week and expectations. This series lets you describe your workday in your own words. Can’t see the form?

Communication 263

Communication Children Collaborations Foundations 263

NonProfit Quarterly

APRIL 25, 2025

Despite a growing movement toward trust-based philanthropy , the majority of foundations continue to provide grants that are project-specific and time-limited. This crisis has laid bare what nonprofit leaders have known for years: Todays model for funding nonprofits and social enterprises is fundamentally broken.

Social Enterprise 102

Social Enterprise Social Enterprise Nonprofit Administration and Development Nonprofit governance and management 102

NonProfit Quarterly

JANUARY 15, 2025

But while the report makes various calls to action (for foundations, donors, donor-advised-fund sponsors, lawyers, and policymakers, among others), it also offers a snapshot of the state of the field today, highlighting initial successes and indicating where further change in the field is required.

Public and Social Policy 105

Public and Social Policy Public and Nonprofit Management Nonprofit governance and management Public Policy 105